Genevieve M.
Head Swim Coach | Swim Instructor at Greenwood Athletic and Tennis Club- Claim this Profile
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English -
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French -
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Bio
Credentials
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Lean Six Sigma Black Belt
Acuity Institute -
Notary Public
National Notary Association -
Presentation Skills
Acuity Institute
Experience
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Club Greenwood
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United States
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Health, Wellness & Fitness
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1 - 100 Employee
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Head Swim Coach | Swim Instructor
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Jan 2011 - Present
Responsible for the program development. Oversaw and grew enrollment for programs accountable for supporting and driving club membership while effectively initiating Lean Six Sigma Black Belt strategies into the business infrastructure, generating over $20,000 for the aquatic program • Multiple athletes in the Top 100 each year for CO Swimming • Annually have athletes qualify and attend various National meets • 100% success rate having athletes attend college and graduate • 100% success rate having athletes compete on state and regional level for age groups • Maximized annual revenue for the swim team each year • Doubled the revenue of both the swim team and participation numbers • Quoted in USA Swimming Newsletter promoting a new coaching course Show less
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Snapdragon Consulting, LLC
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Greater Denver Area
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Company Owner
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Jul 2014 - Present
Business Strategist for companies seeking innovative business solutions • Assisted the Gomez Howard group with projects for the following nonprofits: Ovarian Cancer Awareness & Jodi's Race, the Denver Preschool Program, Hal Sports, Fetal Health Foundation, Colorado I Have a Dream Foundation • Created an international marketing plan and strategy for the rebranding of John Madden Company while protecting the integrity of the company's history • Presented multiple new business models to AEG Entertainment, enhancing usability and maximization of resources, including the "Simply Cinema" proposal- a monthly movie theatre subscription that created a new revenue stream as well as a platform for the company to attain a valuation of $8-10 billion today. This innovative strategy built the foundation needed to ignite the resurgence of movie-going while connecting the past movie-going experience with the future. • Drove growth through superior portfolio management, product strategy development, developed generational legacy plans, value proposition development, and forward-thinking grasp of national and international market dynamics and strategies • Developed both a short and long-term growth strategy and the tactics needed to execute these priorities • Mentored executives to achieve self-growth to accomplish essential connections to maintain status and professional growth both internationally and nationally • Proficient in generating client investment objectives and strategies • Participated in community and government events to assist with fundraising efforts, client presence leadership, and understanding the scope of projects occurring in our market to plan short and long-term initiatives • Responsible for determining acceptable risk levels for clients based on time frames, risk preferences, return expectations, and market conditions • Created the branding and marketing for Columbia University's affiliate program "Can Warriors" for their physical therapy residency program Show less
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Executive Assistant
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Nov 2016 - Mar 2017
Provide administrative support to the Executive Director and Executive Management team, including managing schedules, travel accommodations, meeting coordination, and correspondence. • Created and initiated new systems to promote client and data security, efficiency, and organization within the office • Initiated rebranding to allow enhanced professionalism across multi-platforms, increasing brand identity, client retention, and loyalty • Liaison and gatekeeper ensuring that all communication is handled effectively, exercising the appropriate discretion and confidentiality Show less
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John Madden Company
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United States
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Commercial Real Estate
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1 - 100 Employee
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Director of Operations
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Apr 2016 - Jun 2016
Managed and led all communications internally and externally for a 5,000-person campus spanning over 700,000 square feet of office space—point of contact and project manager for all significant projects and tenant improvements.• Executed and created the rebranded international marketing plan and strategy• Assisted in the creation and launch of the new company website, ensuring user experience and SEO maximization, ultimately enhancing the brand recognition locally, nationally, and internationally • Oversaw and managed the $6 million renovation and tenant improvements of the 140,000-square-foot, Class B property valued at $13.1 million. Also tasked with the responsibility of completing the construction draws, always ensuring both budget and schedule • Created the partnership with the nonprofit “Sock it to Em” to be an annual campus campaign to raise socks for people experiencing homelessness to boost community outreach from the company and our campus. • Managed and operated the MADDEN Museum of Art and was the designated docent for investment tours and group introductions into the company's physical portfolio• Assisted and managed the Madden Art Collection donation, valued at $11 million, to the University of Denver Show less
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Strategic Innovative Marketing Strategist & Operations Coordinator
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Aug 2015 - Jun 2016
Oversaw and created internal and external communication programs for the campus, which housed over 5,000 employees for our 12 tenants.- Managed more than 1 million square feet of Class A office space in the Colorado market- Maintained pleasing aesthetics inside and around the property- Managed and moved the entire office to a new location- Managed the day-to-day operations of the office while ensuring they were on track with my long-term vision - Began the education process of staff and tenants to go eco-friendly in paperless, limited waste - Set up new partnerships to ensure the vision of ECO became friendly throughout operations- Oversaw and Managed the Event Department, Cleaning Department, Engineers - Managed and operated the MADDEN Museum of Art and was the designated docent for tours and group introductions into the building and assisted in the nearly $11 million transfer of the Madden Art Collection to the University of Denver Show less
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Sports Marketing Assistant
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Jul 2012 - May 2014
• First female employee in the company's 25-year history • Facilitated sponsorship research associated with elite-level athletes. • 100% success rate initiating negotiation process and ultimately fulfilling local and national contracts. • Oversaw the fulfillment of client requests that included vehicle, household luxuries, jewelry services, home modeling, etc. • Managed layout and functionality of the nation's largest booking website. • Created the documentation and cataloging of every registered athlete on the websites, increasing the overall efficiency and effectiveness of the websites. • Created marketing materials for distribution for senior directors of PFP. These materials were showcased at the 2011-2012 and 2012-2013 Super Bowls. • Assisted in the documentation and filing high-profile long and short-term contracts for elite-level athletes. - Managed high-profile client logistics Additional Highlights: - Negotiated a luxury car sponsorship for the second-round draft pick for the Atlanta Falcons, 2008 - Negotiated hot tub sponsorship and luxury car sponsorship for the third-round draft pick for the Denver Broncos, 2010 - Negotiated hot tub sponsorship and luxury car sponsorship for the first-round draft pick for the Denver Broncos, 2010 - Massive sponsorship opportunities for the second-round draft pick for the Seattle Seahawks in 2010 due to a legendary "interception" turned into a touchdown -Marketing portfolio presented at the SuperBowl for B2B Show less
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Marketing Assistant Internship
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Dec 2012 - Dec 2012
Responsible for analyzing and aligning city and organization plans to create a scorecard rating system to provide recommendations for building and marketing strategies that optimize land usage and revenue opportunities. -Provided recommendations on cultural implications regarding the possible developments Responsible for analyzing and aligning city and organization plans to create a scorecard rating system to provide recommendations for building and marketing strategies that optimize land usage and revenue opportunities. -Provided recommendations on cultural implications regarding the possible developments
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Education
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University of Denver - Daniels College of Business
Master of Business Administration (MBA), SocioCultural Brand Management -
University of Denver
Bachelor of Science in Business Administration, Major Marketing, Minor Anthropology -
St. Mary's Academy
Community
