Experience

Germains Seed Technology

• United Kingdom
• Farming
• 1 - 100 Employee

• European Head of Commercial Horticulture

  • Mar 2023 - Present



Apeel

• United States
• Biotechnology Research
• 200 - 300 Employee

• EMEA Senior Director of Operations - Tropicals

  • Apr 2022 - Mar 2023

• Senior Director of Customer Success

  • May 2021 - Apr 2022



Bayer

• Chemical Manufacturing
• 700 & Above Employee

• EMEA Vegetables Account Planning & Performance Management Lead

  • Sep 2020 - May 2021

• EMEA Sales Effectiveness Lead

  • Nov 2016 - Sep 2020

  Putting the Customer Experience at the very hart of the organisation. The Customer centric approach enables us to truly deliver additional value in every touchpoint a customer has during his journey. Beeing their and delivering the right set of information based upon the needs of the customer in the specific life cycle phase enables us to be the customer focused organisation.

• EMEA Customer Experience Lead

  • Nov 2016 - Aug 2018

  Putting the Customer Experience at the very hart of the organization. Customer centric approach enables us to truly deliver additional value in every touchpoint a customer has during his journey. Beeing their and delivering the right set of information based upon the needs of the customer in the specific life cycle phase enables us to be the customer focused organization.



Oxyma

• Netherlands
• Technology, Information and Internet
• 1 - 100 Employee

• Senior Marketing Consultant

  • Apr 2016 - Oct 2016

  Omni-channel marketing is pritty complicated: you have to constantly learn, measure, adapt, implement, roll out and maintain data driven dialogues with all your customers, in all your channels and all at the same time. Giving your customers a unique user experience. At Oxyma I advice and help organizations to create true sustainable value. Omni-channel marketing is pritty complicated: you have to constantly learn, measure, adapt, implement, roll out and maintain data driven dialogues with all your customers, in all your channels and all at the same time. Giving your customers a unique user experience. At Oxyma I advice and help organizations to create true sustainable value.



Mindshare Netherlands

• Netherlands
• Advertising Services
• 1 - 100 Employee

• Director Data & Technology / Head of Social Advertising

  • Jan 2011 - Mar 2016

  The Data & Technology department plays a key role for the activities in the area of data capture, data storage and data output in various formats, this is all done in a centralized CRM platform. The services we provide are integrations with social media platforms, such as Facebook, Websites. The data storage services consist of combining multiple platform data into one consumer record. The output services deliver (management) Dashboards, automated Reports combining Ad server data which social… Show more The Data & Technology department plays a key role for the activities in the area of data capture, data storage and data output in various formats, this is all done in a centralized CRM platform. The services we provide are integrations with social media platforms, such as Facebook, Websites. The data storage services consist of combining multiple platform data into one consumer record. The output services deliver (management) Dashboards, automated Reports combining Ad server data which social and display data (e.g. Facebook, Google Adwords, Google Analytics data). Also email marketing services and selection output for (re)targeting on Social platforms, such as Facebook Custom Audience. We provide these services, amongst other, for Unilever Netherlands and Belgium. The Social Advertising department includes Facebook-, Instagram- , Twitter- and Linkedin Advertising services. We provide these as full services which include Advertising bidding strategy, execution, optimization, reporting and analyzing. Beside these core services we advice our customers on how to use these social media channels in the optimal media mix to obtain the best performance. We provide these services for the top NL companies such as Unilever (Food and non-Food), Kimberly Clark, Volvo, Nike, Ford, Holland Casino etc. The combination of these disciplines result in a transparent processes where data and insights are the linking pin. Show less The Data & Technology department plays a key role for the activities in the area of data capture, data storage and data output in various formats, this is all done in a centralized CRM platform. The services we provide are integrations with social media platforms, such as Facebook, Websites. The data storage services consist of combining multiple platform data into one consumer record. The output services deliver (management) Dashboards, automated Reports combining Ad server data which social… Show more The Data & Technology department plays a key role for the activities in the area of data capture, data storage and data output in various formats, this is all done in a centralized CRM platform. The services we provide are integrations with social media platforms, such as Facebook, Websites. The data storage services consist of combining multiple platform data into one consumer record. The output services deliver (management) Dashboards, automated Reports combining Ad server data which social and display data (e.g. Facebook, Google Adwords, Google Analytics data). Also email marketing services and selection output for (re)targeting on Social platforms, such as Facebook Custom Audience. We provide these services, amongst other, for Unilever Netherlands and Belgium. The Social Advertising department includes Facebook-, Instagram- , Twitter- and Linkedin Advertising services. We provide these as full services which include Advertising bidding strategy, execution, optimization, reporting and analyzing. Beside these core services we advice our customers on how to use these social media channels in the optimal media mix to obtain the best performance. We provide these services for the top NL companies such as Unilever (Food and non-Food), Kimberly Clark, Volvo, Nike, Ford, Holland Casino etc. The combination of these disciplines result in a transparent processes where data and insights are the linking pin. Show less



Noblis, voor succes met crm

• Netherlands
• IT Services and IT Consulting

• Operational Manager

  • Jan 2004 - Dec 2010

  Bij Noblis was ik primair verantwoordelijk voor de operationele activiteiten van het bedrijf, voor de projecten en ontwikkeling van het kennisniveau van haar medewerkers. Bij Noblis was ik primair verantwoordelijk voor de operationele activiteiten van het bedrijf, voor de projecten en ontwikkeling van het kennisniveau van haar medewerkers.



eServiceware

• Consultant

  • Apr 2002 - Jan 2004

  Consultant, implementing SuperOffice CRM application. Integration with other (financial) systems, such as AccountView, Exact etc. Consultant, implementing SuperOffice CRM application. Integration with other (financial) systems, such as AccountView, Exact etc.



Datamex

• Netherlands
• Information Technology & Services
• 1 - 100 Employee

• Software Engineer

  • Oct 1999 - Apr 2002