Ian Mason
Customer Success Manager at Law Firm Marketing Pros- Claim this Profile
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Bio
Credentials
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Customer Success Management Fundamentals
LinkedInMar, 2023- Nov, 2024 -
SEO Foundations
LinkedInMar, 2023- Nov, 2024 -
Digital Marketing Foundations
LinkedInJul, 2022- Nov, 2024 -
Google Ads Essential Training
LinkedInJul, 2022- Nov, 2024
Experience
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Law Firm Marketing Pros
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United States
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Advertising Services
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1 - 100 Employee
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Customer Success Manager
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Jun 2022 - Present
I'm a marketing professional with a knack for crafting campaigns and strategies that deliver results for my clients. I facilitated an impactful SEO campaign resulting in a 2,157-position increase for a client on Google, developed new SOPs to improve organizational performance, managed a Google Ads campaign resulting in a 20% increase in leads, and led impactful client meetings to showcase the value of SEO and Google Ads on business success on a monthly basis. I share information with my clients through reporting platforms and am proficient in using a range of tools to achieve results. My clear and effective communication skills make me a valuable collaborator on long-term marketing plans. I am also adept at presenting marketing results and explaining the importance of SEO and Google Ads for businesses. I'm about making sure my clients succeed and having fun doing it. Show less
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Community Management Associates
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United States
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Real Estate
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100 - 200 Employee
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Community Property Manager
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Mar 2021 - Jun 2022
Over the course of my employment, I demonstrated a proven record of success, having conducted five different sales presentations, adding two new associations to the company's overall portfolio, and developing annual operating budgets and forecasts to inform business planning and decision making. I am skilled in identifying cost-saving opportunities, resulting in a 30% reduction in expenses, equating to an annual savings of $12,400. Though I enjoyed property management, I have decided to switch back to marketing to pursue my passion and help drive the growth of my clients. Show less
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HomeLink Property Management, LLC
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Atlanta Metropolitan Area
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Community Property Manager
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Jan 2018 - Mar 2021
During my time in the role, I honed a diverse set of skills that are highly transferable to the field of marketing. My expertise includes budgeting, working with vendors and stakeholders, conducting meetings and presentations, addressing concerns and issues, and drafting operating budgets for HOA boards. I have successfully managed 20 communities, requiring strong organizational and communication skills. I have a proven record of increasing rates for legacy clients by 36%, 24%, and 12%, and recovering three properties set to terminate services and adding two additional properties to the company's portfolio, resulting in an additional $39,000 in annual income. I am comfortable working with budgets and vendors, and I have a track record of managing complex projects and addressing client concerns. Show less
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Charge Media Partners
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United States
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Advertising Services
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Digital Marketing Account Manager
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Apr 2014 - Aug 2018
In this role, I developed and executed large-scale brand campaigns across multiple social platforms to increase brand awareness and engagement. I have coordinated and implemented project strategy while maintaining deadlines. I have maintained social media channels as large as 2.2 million followers. I have conducted successful Facebook advertising campaigns, including an online promotion that resulted in a 30% increase in retail sales within one month. I have created and managed social media advertising campaigns with budgets exceeding $100,000. I have maintained frequent communication with clients, delivering informative updates on campaign progress on a regular quarterly basis. I have managed the social media presence of a diverse portfolio of nine brands, spanning five industries including consumer products and conservation organizations. Show less
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Ian Mason Design
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Atlanta, GA
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Social Media Manager
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Jan 2011 - Jul 2018
Acting in this capacity, I helped clients achieve substantial growth through effective strategies and tactics. My skillset includes analyzing social media reports, generating consistent content, researching new trends and algorithms, and designing graphics for social media campaigns. I am passionate about helping my clients succeed and am well-versed in multiple social media platforms. In my past role, I achieved 80% growth on a Facebook page within a six-month period, and helped a startup technology firm establish a distinct brand voice and increase its online presence across multiple platforms. I am experienced in project management and able to manage projects through online software such as breeze and basecamp. Show less
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Pure Water Technology Georgia
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United States
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Retail Office Equipment
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1 - 100 Employee
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Account Executive
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Feb 2013 - Aug 2013
This position involved selling products to other businesses (B2B), providing customer service and maintaining positive relationships with clients, cold calling, building and maintaining a network of contacts, and managing assigned accounts. I also received recognition and an award for the most sales achieved in one month. This position involved selling products to other businesses (B2B), providing customer service and maintaining positive relationships with clients, cold calling, building and maintaining a network of contacts, and managing assigned accounts. I also received recognition and an award for the most sales achieved in one month.
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Charge Media Partners
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United States
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Advertising Services
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Digital Project Manager
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Oct 2011 - Sep 2012
During my tenure at this position, I showcased my versatility by working in various capacities. Some of my notable achievements include expertly managing a Facebook page for a television show, which resulted in it being the top-performing social media channel among all those owned by the network. Additionally, I boosted audience engagement and growth on a Facebook page by 26% within 30 days through strategic implementation of a sweepstakes promotion and targeted ad buys. Furthermore, I am skilled in utilizing the Facebook Ads platform to create and manage campaigns effectively. Show less
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Minuteman Press
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United States
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Printing Services
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700 & Above Employee
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Graphic Designer
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Mar 2011 - Sep 2011
• Print Design • Vinyl Sign and banner design • Customer service and retention • InDesign and Adobe Creative suite tools • Print Design • Vinyl Sign and banner design • Customer service and retention • InDesign and Adobe Creative suite tools
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Education
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Savannah College of Art and Design
Bachelor of Fine Arts - BFA, Illustration
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