Rebecca Gamsby
Senior Media Planner at CMI Media Group- Claim this Profile
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Bio
Clare Wynne
If it's organization, structure and complete overall knowledge of what an efficient, well put-together event should look like, then you cannot pass up Rebecca Gamsby. Rebecca was one of our Market Managers on a very large telecommunication clients' piece of long term business and she was exemplary. Every little detail was not overlooked and she problem solved some very difficult situations, often dealing with very irrational clients. Rebecca has great attention to detail and communicates very well. She is also one of those people that remains cool, calm and collected no matter what. She would be an asset to any full service marketing company, she is definitely a leader!
John Foster
I have worked with Rebecca over the last 6 years and it has been a pleasure. Rebecca conducts herself in a professional manner and is committed to working efficiently in building, contributing to, and guiding our event media plans for both experiential and trade show marketing. She has worked alongside myself and my colleagues for a variety of types of clients, and stepped up when any challenges arose. Rebecca has a highly creative mind and comes to work ready to collaborate with the team for the best end product for our clients.
Clare Wynne
If it's organization, structure and complete overall knowledge of what an efficient, well put-together event should look like, then you cannot pass up Rebecca Gamsby. Rebecca was one of our Market Managers on a very large telecommunication clients' piece of long term business and she was exemplary. Every little detail was not overlooked and she problem solved some very difficult situations, often dealing with very irrational clients. Rebecca has great attention to detail and communicates very well. She is also one of those people that remains cool, calm and collected no matter what. She would be an asset to any full service marketing company, she is definitely a leader!
John Foster
I have worked with Rebecca over the last 6 years and it has been a pleasure. Rebecca conducts herself in a professional manner and is committed to working efficiently in building, contributing to, and guiding our event media plans for both experiential and trade show marketing. She has worked alongside myself and my colleagues for a variety of types of clients, and stepped up when any challenges arose. Rebecca has a highly creative mind and comes to work ready to collaborate with the team for the best end product for our clients.
Clare Wynne
If it's organization, structure and complete overall knowledge of what an efficient, well put-together event should look like, then you cannot pass up Rebecca Gamsby. Rebecca was one of our Market Managers on a very large telecommunication clients' piece of long term business and she was exemplary. Every little detail was not overlooked and she problem solved some very difficult situations, often dealing with very irrational clients. Rebecca has great attention to detail and communicates very well. She is also one of those people that remains cool, calm and collected no matter what. She would be an asset to any full service marketing company, she is definitely a leader!
John Foster
I have worked with Rebecca over the last 6 years and it has been a pleasure. Rebecca conducts herself in a professional manner and is committed to working efficiently in building, contributing to, and guiding our event media plans for both experiential and trade show marketing. She has worked alongside myself and my colleagues for a variety of types of clients, and stepped up when any challenges arose. Rebecca has a highly creative mind and comes to work ready to collaborate with the team for the best end product for our clients.
Clare Wynne
If it's organization, structure and complete overall knowledge of what an efficient, well put-together event should look like, then you cannot pass up Rebecca Gamsby. Rebecca was one of our Market Managers on a very large telecommunication clients' piece of long term business and she was exemplary. Every little detail was not overlooked and she problem solved some very difficult situations, often dealing with very irrational clients. Rebecca has great attention to detail and communicates very well. She is also one of those people that remains cool, calm and collected no matter what. She would be an asset to any full service marketing company, she is definitely a leader!
John Foster
I have worked with Rebecca over the last 6 years and it has been a pleasure. Rebecca conducts herself in a professional manner and is committed to working efficiently in building, contributing to, and guiding our event media plans for both experiential and trade show marketing. She has worked alongside myself and my colleagues for a variety of types of clients, and stepped up when any challenges arose. Rebecca has a highly creative mind and comes to work ready to collaborate with the team for the best end product for our clients.
Experience
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CMI Media Group
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United States
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Advertising Services
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700 & Above Employee
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Senior Media Planner
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Jan 2022 - Present
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Media Planner
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Dec 2020 - Dec 2021
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EMC Outdoor
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United States
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Advertising Services
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1 - 100 Employee
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Events Specialist/Media Planner
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Jun 2014 - Apr 2020
EMC Outdoor specializes in every type of out-of-home media available from traditional and non-traditional, to lifestyle, experiential, and event media platforms. * Built integrated media plans for Trade Show, Experiential, and General Market clients from planning to buying and execution* Developed and maintained market specific trade show presentations to quickly turn around planning information for event organizers and sponsors * Created experiential budgets and completed post-program budget reconciliation* Supervised media projects throughout the RFP process including development of internal and client-facing timelines, setting important deadlines and making sure they were met, and entering contract details for clients and vendor partners * Maximized gross profit with vendor negotiation skills* Maintained an extensive network of vendor partners domestically and internationally* Authored blog posts for company social media channels
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MarketingHawk/MHXOutdoor
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Advertising Services
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Freelance Project Manager
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Nov 2009 - Jul 2014
* Assisted President with all aspects of the business from proposals, research, travel, budgets, office administration, etc* Audited, managed and staffed programs for clients such as Ritter Sport, Wise, Subway, Lancôme, and Glamour Magazine * Completed extensive program recaps, reporting, and photo/video logging * Assisted President with all aspects of the business from proposals, research, travel, budgets, office administration, etc* Audited, managed and staffed programs for clients such as Ritter Sport, Wise, Subway, Lancôme, and Glamour Magazine * Completed extensive program recaps, reporting, and photo/video logging
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PromoWorks
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United States
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Advertising Services
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100 - 200 Employee
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Client Services Manager - A&P
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Sep 2012 - Jun 2014
* Liaison between PromoWorks Operations Team and A&P Corporate * Organized demo placements in all A&P banners working with Category Managers, CPGs, and Food Brokers* Generated and distributed targeted and strategic marketing materials and presentations to sell demos to vendors and clients * Created themed events for in-store demos to partner brands, generate excitement, product trial, and purchase* Supported store Grand Re-Openings * Liaison between PromoWorks Operations Team and A&P Corporate * Organized demo placements in all A&P banners working with Category Managers, CPGs, and Food Brokers* Generated and distributed targeted and strategic marketing materials and presentations to sell demos to vendors and clients * Created themed events for in-store demos to partner brands, generate excitement, product trial, and purchase* Supported store Grand Re-Openings
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The Experiential Network & M2W, INC
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United States
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Advertising Services
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1 - 100 Employee
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Regional Manager, Manhattan/Bronx/Westchester/Connecticut/Queens/Long Island
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Nov 2010 - Oct 2012
* Managed team of two Market Managers* Scheduled staff and coordinated logistics for up to 60 events each week, and logged all relevant information including hours, expenses, and vehicle mileage * Created grassroots micro-marketing tactics to penetrate the brand into underperforming zip codes* Authored toplines on all events and monthly PPT presentations/proposals for client review and consideration* Maintained relationships with all MetroPCS stores and client partners in territory
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Encompass Media Group
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United States
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Advertising Services
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1 - 100 Employee
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Marketing Manager
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Jan 2009 - Jan 2010
* Responsible for all aspects of large out of home media and event marketing executions for a wide range of clients including Boost Mobile, USA Network, Nintendo, Open Skies, Time Warner Cable, and Oracle* Brainstormed new ideas, researched costs, and developed proposals for clients based on RFPs* Produced all program specific documents including training manuals and POP reports * Hired, trained, and managed local staff across the United States * Responsible for all aspects of large out of home media and event marketing executions for a wide range of clients including Boost Mobile, USA Network, Nintendo, Open Skies, Time Warner Cable, and Oracle* Brainstormed new ideas, researched costs, and developed proposals for clients based on RFPs* Produced all program specific documents including training manuals and POP reports * Hired, trained, and managed local staff across the United States
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Zoom Media | GymTV
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United States
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Advertising Services
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100 - 200 Employee
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Manager of Experiential Marketing
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Feb 2005 - Dec 2008
* Coordinator of Revlon’s You Look FabuLash Tour, a PRO Award Honorable Mention for Generating Brand Awareness and Trial Recruitment in 2006* Senior Coordinator of Jeep Tag Shop, a PRO Award Honorable Mention for Best Use of Event Marketing (Five or Less Venues) in 2008* Manager of TBS Crowley’s My Boys Takeover, a PRO Award Honorable Mention for Best Campaign on a Budget (under $250,000) in 2008 * Coordinator of Revlon’s You Look FabuLash Tour, a PRO Award Honorable Mention for Generating Brand Awareness and Trial Recruitment in 2006* Senior Coordinator of Jeep Tag Shop, a PRO Award Honorable Mention for Best Use of Event Marketing (Five or Less Venues) in 2008* Manager of TBS Crowley’s My Boys Takeover, a PRO Award Honorable Mention for Best Campaign on a Budget (under $250,000) in 2008
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Education
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New York University
BA, Journalism -
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Montville Township High School
Community
