Zachary Harbison

Marketing and Partnerships Manager at ScoreStream
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Contact Information
us****@****om
(386) 825-5501
Location
Bloomington, IN

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Experience

    • United States
    • Spectator Sports
    • 1 - 100 Employee
    • Marketing and Partnerships Manager
      • Aug 2014 - 9 years 5 months

      Bloomington, Indiana ScoreStream is a crowd-sourcing app that tracks, scores, and publishes high school to professional sports event scores in real-time. Partners with Sinclair, USA Today, ESPN Radio, Rivals, Fox Sports, Buffalo Wild Wings, and many other amazing sports publishers. -Run Social media channels. Interacting with users, partners, sporting events, and athletes. -Customer Service is always #1. -SEO optimization on website and ASO on the app stores. -Partnership outreach and… Show more ScoreStream is a crowd-sourcing app that tracks, scores, and publishes high school to professional sports event scores in real-time. Partners with Sinclair, USA Today, ESPN Radio, Rivals, Fox Sports, Buffalo Wild Wings, and many other amazing sports publishers. -Run Social media channels. Interacting with users, partners, sporting events, and athletes. -Customer Service is always #1. -SEO optimization on website and ASO on the app stores. -Partnership outreach and development. - Market research and KPI tracking. - Community building and user acquisition. - Put the startup hat on, head down, and do what needs to be done! Show less

    • Online Managing Editor
      • Mar 2014 - Mar 2015

      - Edit all articles to ensure content accuracy, proper presentation, and sound advice. - Maintain a working schedule to ensure the website has fantasy sports analysis and articles daily. - Help run the social media channels and build campaigns to grow our followers and reader base. - Research and optimize our keywords, meta tags, and SEO/SEM to grow our web presence.

    • United States
    • Media Production
    • 1 - 100 Employee
    • Social Media Consultant
      • Mar 2014 - Jan 2015

    • Marketing Ninja
      • Feb 2014 - Aug 2014

      Bloomington, Indiana Area - Customize a unique marketing strategy to introduce a new category of software technology to the market. - Maintain an interactive social media presence on a daily basis, utilizing Twitter, LinkedIn, Facebook, Pinterest, Google+, and additional sites. - Lead all online campaigns and approaches including website updating, SEO research, and PPC campaigns. - Measure and track campaign progress through analytics from Google Analytics, Hootsuite, Commun.it, and others. - Develop blog… Show more - Customize a unique marketing strategy to introduce a new category of software technology to the market. - Maintain an interactive social media presence on a daily basis, utilizing Twitter, LinkedIn, Facebook, Pinterest, Google+, and additional sites. - Lead all online campaigns and approaches including website updating, SEO research, and PPC campaigns. - Measure and track campaign progress through analytics from Google Analytics, Hootsuite, Commun.it, and others. - Develop blog, newsletter, and email marketing content. - Seek out and build relationships with potential clients and partners. - Network with the community/industry to build our presence as an expert. - Attend key conferences to present the software and interact with potential clients, partners, and end users. - Competitive analysis: Reviewing top competitor sites for target keywords. Checking optimization techniques applied, analyzing backlinks and outbound links and the strategies they have used to gain traffic. - Perform on page Search Engine Optimization and Keyword analysis. Utilize tools such as Google Adwords Keyword Planner and Keyword Discovery. Show less

    • United States
    • Defense and Space Manufacturing
    • 500 - 600 Employee
    • Logistics Analyst
      • Sep 2012 - Feb 2014

      Bloomington, Indiana Area Formerly Novonics Coporation

    • United States
    • Defense & Space
    • 400 - 500 Employee
    • Tech Writer/ Team Lead
      • Jun 2010 - Sep 2012

      Crane Naval Base

    • United States
    • Book and Periodical Publishing
    • 200 - 300 Employee
    • Senior Publishing Consultant
      • Jun 2008 - Jun 2010

    • Book and Periodical Publishing
    • 1 - 100 Employee
    • Recognition Program Coordinator
      • Jun 2008 - Jan 2009

Education

  • Drew University
    MFA, English/ Creative Writing
    2009 - 2011
  • Indiana University Bloomington
    BA, English
    2004 - 2008

Community

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