Ferlina Vidal
Social Media and Content Specialist at EMAPTA- Claim this Profile
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Bio
Credentials
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Career Service Professional Examination
Civil Service CommissionAug, 2017- Nov, 2024
Experience
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Emapta Global
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Philippines
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Outsourcing and Offshoring Consulting
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700 & Above Employee
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Social Media and Content Specialist
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Jul 2021 - Present
- Plans and executes social media strategies on the client’s existing social media platforms to maintain a visible online brand presence. - Writes engaging social media copies that reflect the company’s voice and meet their content expectations. - Manages content calendar for social media and develops an optimal posting schedule, considering traffic and customer engagement metrics. - Analyzes and creates monthly reports on the performance of the brand's social content and provides insight to the team on a regular basis. Show less
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SM Supermalls
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Philippines
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Real Estate
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700 & Above Employee
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Marketing Officer
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Mar 2018 - Jul 2021
- Conceptualized, executed, and managed mall marketing events and campaigns. - Planned and implemented online campaigns to ensure the company has strong marketing strategies. - Strategically managed social media platforms to drive customer engagement, traffic, and revenue. - Managed and maintained relationships with sponsors, clients, and business partners. - Conceptualized, executed, and managed mall marketing events and campaigns. - Planned and implemented online campaigns to ensure the company has strong marketing strategies. - Strategically managed social media platforms to drive customer engagement, traffic, and revenue. - Managed and maintained relationships with sponsors, clients, and business partners.
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Modern Dwellings Inc.
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NCR - National Capital Region, Philippines
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Digital Marketing Specialist
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Aug 2016 - Jul 2017
- Handled the Facebook page of the company and maintained social media postings. - Developed creative content about the company’s products and services. - Assisted the Marketing Head in dealing with clients. - Coordinated with the clients to align their needs with the company’s objectives. - Handled the Facebook page of the company and maintained social media postings. - Developed creative content about the company’s products and services. - Assisted the Marketing Head in dealing with clients. - Coordinated with the clients to align their needs with the company’s objectives.
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AffinityX
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United States
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Advertising Services
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700 & Above Employee
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Associate Ad Trafficker
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Jun 2015 - Aug 2016
- Worked directly with Team Leader to perform all aspects of ad trafficking, including implementation, delivery, and optimization of ad campaigns. - Developed optimization strategies on a campaign-by-campaign basis to maximize both delivery and advertiser performance. - Performed QA for all campaigns that go live. - Worked directly with Team Leader to perform all aspects of ad trafficking, including implementation, delivery, and optimization of ad campaigns. - Developed optimization strategies on a campaign-by-campaign basis to maximize both delivery and advertiser performance. - Performed QA for all campaigns that go live.
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