Marcela Boragina
Training Content Specialist at Avature- Claim this Profile
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Inglés Full professional proficiency
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Español Native or bilingual proficiency
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Bio
Experience
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Avature
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United States
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Software Development
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700 & Above Employee
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Training Content Specialist
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Mar 2023 - Present
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Facultad de Periodismo y Comunicación Social
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Argentina
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Higher Education
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1 - 100 Employee
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Professor at "Banco de Directores/as y Evaluadores/as de Trabajo Integrador Final"
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Mar 2021 - Present
Direction and evaluation of Final Integrative Works linked to digital communication, education and new technologies
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Professor at "Taller de Producción y Edición Transmedia I"
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Apr 2021 - Present
Transmedia storytelling workshop teacher for digital communication students. We explore the new digital media ecosystem and how to create engaging comm strategies within the convergence culture. Authored and designed the first gamed-based teaching material for digital communication students.
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Ayudante adscripta en Producción de Estrategias y Productos
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Mar 2020 - Jul 2021
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Ayudante adscripta en Taller de Producción de Mensajes
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Mar 2018 - Dec 2020
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Universidad Nacional de Lomas de Zamora
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Education Management
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300 - 400 Employee
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Professor at "Seminario de Comunicación Interna"
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Aug 2019 - Present
Content planning and pedagogical dynamics development for online Internal Communication Course within a Communications Management Specialization. Coordination, monitoring and evaluation. Designed teaching dynamics and materials –podcast edition included for online, hybrid and face-to-face learning for groups of between 10 to 30 people. Content planning and pedagogical dynamics development for online Internal Communication Course within a Communications Management Specialization. Coordination, monitoring and evaluation. Designed teaching dynamics and materials –podcast edition included for online, hybrid and face-to-face learning for groups of between 10 to 30 people.
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Accenture
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Ireland
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Business Consulting and Services
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700 & Above Employee
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Senior Instructional Designer
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Sep 2022 - Mar 2023
As a Workstream specialist, I'm in charge of creating and updating training, performance support materials and activities for assigned functions in order to successfully onboard creative agencies to Accenture systems. Primary role activities:- Learning & support needs assessment and build for assigned function(s) - Complete Change Impact Assessment by attending key workstream meetings and validating with agency SMEs - Course development, delivery, updating and planning- Update or create conceptual content, hands-on components, exercises / practice, training data, and learning assessments- Performance support materials - local job aids, simulations and other point-of-need materials
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Training & Comms
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Jan 2021 - Aug 2022
As the Yammer Training Developer I was responsible for developing end-user training to support the adoption of Yammer across the enterprise, working closely with the Yammer Training & Communications Lead to develop and execute compelling end-user engagement. My key responsibilities included understanding audience, users, and stakeholder personas and profiles; designing end-user training materials to provide users context and skills to use Yammer; incorporating modern learning methods to enable engaging user experience and gathering and incorporating feedback. Main achievements: - Developed, published and maintained more than 25 Job Aids for CIO according to the Change Management strategy for the global adoption of an internal social media app – Yammer. - Shifted existing learning materials into an easier-to-access and maintain format web-based.- Owned project milestone of launching a new app feature for CIO. Designed and managed training for IT services, support and end-users.- Collaborated with +60 people around the world to understand their needs, develop knowledge and implement solutions.Identified, analyze and execute materials based in learning opportunities.- Received “Rockstar” company award for innovation twice. Contributed to increasing agility and creativity to the Argentinian team.
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ABCOM
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Argentina
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Public Relations and Communications Services
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1 - 100 Employee
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Comms & Culture Consultant
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Feb 2019 - Jan 2021
Worked in the design and implementation of internal communications campaigns for BBVA Argentina, Santander, ABInBev, YPF. Training development and management. Creation of instructional content. Focus Groups, survey creation, organizational diagnosis. Developed and implemented engagement & comms strategies to impulse new behaviors and collaboration within companies from supply, banking, technology and construction industries. Participated in the definition and implementation of the overall comm strategy of BBVA Argentina shift to digital business.
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FinHub Blockchain y Criptomonedas
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Argentina
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Financial Services
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1 - 100 Employee
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Comms & Digital strategy
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Jan 2018 - Jul 2019
Institutional communication, design and development of digital strategies. Institutional communication, design and development of digital strategies.
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Education
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Universidad Nacional de La Plata
Estudios sobre comunicación y medios -
FLACSO
Posgrado, Educación y Nuevas Tecnologías -
Instituto Superior de Enseñanza Radiofónica
Técnico Superior en Locución, Locutora Nacional habilitada