Riley Johnson
Retention Marketing Associate at Native- Claim this Profile
Click to upgrade to our gold package
for the full feature experience.
Topline Score
Bio
Rachel Botia
Riley was on my team at Not Your Mother's Haircare and helped completely transform our DTC business. Solutions-oriented, detailed and dedicated, Riley played a huge role in relaunching our website and helping bring best-in-class capabilities and functionality to life for our users. Riley is both calm under pressure and a wonderful team-player, consistently going above and beyond. I have no doubts that Riley can achieve anything she puts her mind to and would highly recommend her as an invaluable asset to any company.
Rachel Botia
Riley was on my team at Not Your Mother's Haircare and helped completely transform our DTC business. Solutions-oriented, detailed and dedicated, Riley played a huge role in relaunching our website and helping bring best-in-class capabilities and functionality to life for our users. Riley is both calm under pressure and a wonderful team-player, consistently going above and beyond. I have no doubts that Riley can achieve anything she puts her mind to and would highly recommend her as an invaluable asset to any company.
Rachel Botia
Riley was on my team at Not Your Mother's Haircare and helped completely transform our DTC business. Solutions-oriented, detailed and dedicated, Riley played a huge role in relaunching our website and helping bring best-in-class capabilities and functionality to life for our users. Riley is both calm under pressure and a wonderful team-player, consistently going above and beyond. I have no doubts that Riley can achieve anything she puts her mind to and would highly recommend her as an invaluable asset to any company.
Rachel Botia
Riley was on my team at Not Your Mother's Haircare and helped completely transform our DTC business. Solutions-oriented, detailed and dedicated, Riley played a huge role in relaunching our website and helping bring best-in-class capabilities and functionality to life for our users. Riley is both calm under pressure and a wonderful team-player, consistently going above and beyond. I have no doubts that Riley can achieve anything she puts her mind to and would highly recommend her as an invaluable asset to any company.
Credentials
-
Google Analytics for Beginners
GoogleAug, 2021- Nov, 2024
Experience
-
Native
-
United States
-
Personal Care Product Manufacturing
-
1 - 100 Employee
-
Retention Marketing Associate
-
May 2022 - Present
-
-
-
Not Your Mother's Haircare
-
United States
-
Consumer Goods
-
1 - 100 Employee
-
DTC Ecommerce Coordinator
-
Jul 2021 - May 2022
- Assisted with successful launch of new Shopify Plus DTC site, integration of key tools, content upload, and back-end set-up- Worked cross-functionally with internal teams to ensure all new product launches are executed on DTC in a timely manner with comprehensive site merchandising- Oversaw email marketing agency to create and execute strategy for flows and campaigns - Managed blog content strategies and execution while working with both internal and external teams- Analyzed incoming consumer data from Shopify Plus, Google Analytics, Bazaarvoice, and Klaviyo- Streamlined customer care resolutions to create a more positive experience for shoppers
-
-
Social Media Marketing Intern
-
Nov 2020 - Jul 2021
- Assisted creation and execution of content strategy to increase brand awareness and support key retailers- Managed community interactions for the Not Your Mother's Instagram, Facebook, Twitter, and TikTok pages- Gathered weekly and monthly consumer insights and data to analyze social media presence- Coordinated product sampling shipments, influencer send outs, and customer requests
-
-
-
-
Social Media Manager
-
Apr 2020 - May 2022
- Manage Instagram content creation, research, planning, and execution- Supply regular engagement with followers and brands to increase traffic- Analyze online presence using weekly Instagram insights
-
-
Sales Associate
-
Jan 2018 - Jan 2021
- Increased overall sales and individual transactions through brand and product promotion- Conducted all customer interactions and recommended products based on clientele needs- Maintained and organized inventory with efficiency for optimal sales goals- Provided exceptional customer service, with many high customer satisfaction remarks
-
-
-
-
Client Relationship Manager
-
Nov 2018 - Feb 2021
- Conducted all client interactions when scheduling all landscaping services- Updated client database with pertinent ongoing job information- Reviewed social media interaction on Facebook - Conducted all client interactions when scheduling all landscaping services- Updated client database with pertinent ongoing job information- Reviewed social media interaction on Facebook
-
-
-
50-LTV
-
United States
-
Financial Services
-
Marketing Intern
-
Jun 2020 - Sep 2020
- Expanded social media presence on Facebook, Instagram, and LinkedIn, for 50-LTV and Florida Home Loan Centers.- Developed program marketing material from approved vendors.- Executed social media calendar using E-Clincher for branding strategies.- Reviewed top social media scheduling platforms and make recommendation of which platform is optimal for company's goals. - Expanded social media presence on Facebook, Instagram, and LinkedIn, for 50-LTV and Florida Home Loan Centers.- Developed program marketing material from approved vendors.- Executed social media calendar using E-Clincher for branding strategies.- Reviewed top social media scheduling platforms and make recommendation of which platform is optimal for company's goals.
-
-
-
Guerra King P.A.
-
United States
-
Legal Services
-
1 - 100 Employee
-
Front Desk Receptionist
-
Jun 2018 - Aug 2018
- Assisted visiting clients and attorneys, directing them to the appropriate personnel.- Filed closed cases into their perspective database, sorted mail in an efficient and timely manner, and stocked conference rooms with necessary supplies. - Assisted visiting clients and attorneys, directing them to the appropriate personnel.- Filed closed cases into their perspective database, sorted mail in an efficient and timely manner, and stocked conference rooms with necessary supplies.
-
-
Education
-
University of South Florida
Global Business with Concentration in Marketing, International Business