Melinda Bartram

Rowlett Downtown Manager at City of Rowlett, Texas
  • Claim this Profile
Contact Information
us****@****om
(386) 825-5501
Location
McKinney, Texas, United States, US

Topline Score

Topline score feature will be out soon.

Bio

Generated by
Topline AI

5.0

/5.0
/ Based on 2 ratings
  • (2)
  • (0)
  • (0)
  • (0)
  • (0)

Filter reviews by:

Erin Hoffer

Melinda is a creative whirlwind of imaginative solutions for community education outreach challenges. Because she understands the importance of tailoring a message and delivery medium to the target audience, she consistently offers timely, effective options for reaching that group. Her broad experience in marketing strategies have helped our division refine what we want to say about our programs and have expanded our outreach to include social media. As a designer of collaterals like brochures, flyers, banners and utility bill ads, she is easy to work with. Being a government entity occasionally poses the challenge of sparking public interest while maintaining authority and credibility. Melinda's approach to designing those end-products is always focused on meeting the end-user's information needs. Her "make it an engaging conversation" style frequently helped us to overcome the static, bureaucratic "just give them the facts" designs we had previously. The information is always clear and concise but is presented in an attractive and interesting manner that invites the reader to participate. Our brochures, both electronic and hard copy, have a more consistent look and a clearer message for having had her skilled hand guide them. What I appreciate most about Melinda is her ability to see the possibilities for an even greater vision than what was originally planned. By asking questions about the objectives, she draws on her experience and offers suggestions on how a project can be improved or how it can dovetail with a parallel project or how we can use it as a launching board for the next project. She sees all aspects of communication outreach as intricately entwined and seeks to weave as many separate threads together into a seamless, consistent, cohesive result for the public.

Auralicia Oropeza

Melinda is very creative, professional, and knowledgeable in marketing retail business. While we had our store in downtown McKinney, she was inspirational and supportive of the initiatives of starting a new business. Her recommendations and constant support made it a wonderful experience. In addition, her network was extremely valuable. Certainly a reliable go to person for business marketing and development. She is so personable, and creates such a great rapport with all those who come to know her. I am very fortunate to have worked with her!

You need to have a working account to view this content.
You need to have a working account to view this content.

Credentials

  • Social Media Marketing/Social Media Business Equation
    Social Media Delivered
    Aug, 2014
    - Nov, 2024
  • Professional Main Street Management
    National Trust for Historic Preservation
    Jan, 2000
    - Nov, 2024

Experience

    • Government Administration
    • 100 - 200 Employee
    • Rowlett Downtown Manager
      • Mar 2023 - Present

  • Bartram Photography
    • United States
    • Photographer
      • Sep 2015 - Present

    • United States
    • Transportation/Trucking/Railroad
    • 1 - 100 Employee
    • Marketing Communications Specialist & PIO
      • Sep 2021 - Mar 2023

    • United States
    • Government Administration
    • 1 - 100 Employee
    • Communications Strategist
      • Jan 2020 - Apr 2021

    • United States
    • Government Administration
    • 700 & Above Employee
    • Senior Marketing and Communications Specialist
      • Nov 2006 - Jan 2020

      Media relations, public information, marketing, brand consistency, publication design and publication project management for the City of Plano. Media relations, public information, marketing, brand consistency, publication design and publication project management for the City of Plano.

  • Core Talent
    • Dallas/Fort Worth Area
    • Voice Over Talent
      • 2011 - 2013

      Providing voice over talent for broadcast; singing for studio/commercial gigs; lead vocals in jazz and blues groups (private parties, clubs) Providing voice over talent for broadcast; singing for studio/commercial gigs; lead vocals in jazz and blues groups (private parties, clubs)

  • Main Street Program
    • Altus, OK; New Cordell, OK; Salina, KS; and McKinney, TX
    • Executive Director (working within several communities)
      • Feb 1994 - Feb 2004

      Downtown economic revitalization organization which is community initiated and volunteer driven and focuses on marketing, special events and promotions, historic preservation, design, capital improvements, and business redevelopment. Managed the following award-winning communities: Altus, OK; Cordell, OK; Salina, KS; and McKinney, TX. Completed requirements for Certified Main Street Manager (CMSM) at the National Trust for Historic Preservation, Washington DC in 2000. Downtown economic revitalization organization which is community initiated and volunteer driven and focuses on marketing, special events and promotions, historic preservation, design, capital improvements, and business redevelopment. Managed the following award-winning communities: Altus, OK; Cordell, OK; Salina, KS; and McKinney, TX. Completed requirements for Certified Main Street Manager (CMSM) at the National Trust for Historic Preservation, Washington DC in 2000.

    • Sales Executive; Writer/Director; Voice Over Talent; Creative Design
      • 1990 - 1991

    • United States
    • Retail
    • 700 & Above Employee
    • Department Manager - Trim-A-Tree, Bath Shop; Commissioned Sales - Cosmetics
      • 1983 - 1987

      youngest department manager in the store's history (Bath Shop); achieved highest regional sales in DFW area (Trim-A-Tree); consistently earned highest ranked individual sales numbers (Estee' Lauder consultant) and received recognition from Leonard Lauder in a personal letter...what a thrill! youngest department manager in the store's history (Bath Shop); achieved highest regional sales in DFW area (Trim-A-Tree); consistently earned highest ranked individual sales numbers (Estee' Lauder consultant) and received recognition from Leonard Lauder in a personal letter...what a thrill!

Education

  • University of Oklahoma
    MA Communications, Communications
    1993 - 1996
  • National Trust For Historic Preservation
    Certification: Main Street Management, Downtown Economic Revitalization and Historic Preservation
    1998 - 2000
  • Cameron University
    BA Communications, Public Relations and Organizational Communications/Minor in Marketing
    1984 - 1993
  • Western Oklahoma State College
    General Studies (toward BA in Communications/Cameron University)
    1987 - 1990
  • The University of Texas at Arlington
    Radio/TV and Film
    1982 - 1984
  • Collin College
    Vocal Jazz
    2008 - 2010
  • Southwest High School
    High School Diploma, Child Development/College Prep
    1981 - 1982
  • Plano Senior High School
    1980 - 1981

Community

You need to have a working account to view this content. Click here to join now