Brent Campbell

Sr Director, Technology & Innovation at Brandshare
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Contact Information
us****@****om
(386) 825-5501
Location
San Diego, California, United States, US

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Eugene Vereshagin

I've the pleasure and privilege of working with Brent on many exciting and innovative projects for some of the world’s largest retail customers. Brent is an outstanding leader, innovator and visionary. He inspires his team to think outside of the box, focus on what is important, excel in user experience and deliver value. He does this all while keeping everyone motivated and excited. Brent has vast technical knowledge and a deep understanding of the complexities and opportunities in the retail world. For this reason, Brent is trusted by his teammates, company’s leadership and customers alike. Being result oriented, Brent perfects team processes and business leaders truly appreciate this. He enables ways for business leaders to quickly prove or disprove business concepts. Working with groundbreaking technologies and pushing the boundaries of what is technically possible, Brent has created a rapid prototyping laboratory focused on speed while closely coordinating with stakeholders, thus ensuring compliance and alignment with long-term enterprise goals. Thank you, Brent, for the inspirations and many lessons I've learned from you!

John Seaman

I have had the pleasure of working closely with Brent for over 7 years. As our principal marketeer, Brent was highly instrumental in successfully driving all aspects of our marketing program. He quite professionally helped create a large-company image for our relatively small company. He is an expert in all aspects of digital marketing, web development, graphic design, corporate event planning, as well as many other aspects of an overall marketing strategy. He is quite skilled in implementing and using all of the modern day tools for managing content and generating leads for the sales team. Personally I enjoyed working with Brent and I learned a lot from him. He is a very dedicated worker and his enthusiasm and positive attitude is infectious!

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Credentials

  • Agency Partner - HubSpot Academy
    HubSpot
    Jan, 2017
    - Oct, 2024
  • Email Marketing Certification - HubSpot Academy
    HubSpot
    Sep, 2016
    - Oct, 2024
  • Google AdWords Fundamentals Certification - Google Partners
    Google
    Jul, 2017
    - Oct, 2024
  • Google Tag Manager Fundamentals - Analytics Academy
    Google
    Jul, 2017
    - Oct, 2024
  • Inbound Sales - HubSpot Academy
    HubSpot
    Jan, 2017
    - Oct, 2024
  • Inbound Certification - HubSpot Academy
    HubSpot
    Mar, 2016
    - Oct, 2024
  • HubSpot Marketing Software Certification - HubSpot Academy
    HubSpot
    Aug, 2016
    - Oct, 2024
  • Mobile Advertising Certification - Google Partners
    Google
    Oct, 2016
    - Oct, 2024
  • Google Analytics Individual Qualification - Google Partners
    Google
    Feb, 2016
    - Oct, 2024

Experience

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Sr Director, Technology & Innovation
      • Sep 2022 - Present

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Sr Director, Technology & Innovation
      • Feb 2021 - May 2023

    • Advertising Services
    • 700 & Above Employee
    • Director of Technology
      • Aug 2017 - Feb 2021

      Technical expert in the digital and mobility space. Helping to identify digital solutions and emerging trends to enable business growth across all business units, in particular helping to identify opportunities along with New Business Development and Field teams. Strategic Leadership: • Utilizing research and expertise to guide in development of innovative digital solutions • Ensuring digital capabilities are aligned with market trends and business needs • Proposing and executing on solutions to meet customer objectives through digital initiatives • Leading the IT teams in working with business partners to implement and leverage technology • Sharing best practices and expertise across IT, the organization overall, and with customers • Delivering strategic consultation with IT groups and directly with our partners. • Acting as technology broker for introducing new technologies and vendors to operations Managing Execution: • Creating the delivery strategy, managing vendors, and project delivery and execution • Providing hands on technical expertise to deliver solutions around mobile development, SEO, SEM, Social Media, Web Analytics, Web Development, Content Management, Email Marketing, and other relevant digital solutions. Managing Relationships: • Building relationships within the organization and with business partners • Creating synergies across the enterprise • Influencing IT team and staff, business unit executives and other functional group executives, outside vendors and technology leaders in other companies Show less

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Chief Strategy Officer
      • Apr 2016 - Aug 2017

      ▪ Developing and helping to deliver project strategies for client campaigns ▪ Ensuring strategies lead to timeliness, quality, profitability & client satisfaction ▪ Reporting and presenting to demonstrate results ▪ Helping team members with their KPIs or reports ▪ System admin services such domain name management and hosting ▪ Helping to grow and support web development ▪ Supporting inbound marketing efforts to bring in new business ▪ Monitoring and improving conversions that drive sales ▪ Managing editorial calendars and supporting ongoing content delivery ▪ Special projects for operational efforts Show less

    • United States
    • Appliances, Electrical, and Electronics Manufacturing
    • 1 - 100 Employee
    • Marketing and Communications Manager
      • Oct 2009 - Apr 2016

      Led corporate branding and marketing strategy, reporting to the shared CEO of both Z-Communications and Trango Systems. Design, development, updates, upgrades, and overall maintenance of the companies’ websites. Event coordination, PR/media relations, social media marketing, email marketing campaigns, web analytics, online advertising, printed brochures, product handouts, trade show graphics, advertisements, datasheets, product briefs, case studies, and technical photography.

    • Marketing and Communications Manager
      • Feb 2007 - Apr 2016

      Responsible for corporate branding and marketing strategy. In charge of updates, upgrades and overall maintenance for the company's web site. Creation of effective graphic designs for new product releases, media advertisements, poster designs, product catalogs, brochures and other marketing collateral. Duties also include technical photography, management of vender relationships and media publications.

    • United States
    • Information Services
    • 1 - 100 Employee
    • Web Developer / Senior Graphics Technician
      • Jul 2003 - Jan 2007

      Designer, developer and maintainer of the company’s web site and corporate intranet site. Responsible for delivering customer services and manage vendor relationships. Photo manipulation, oblique aerial photography, and graphics for digital and print media. Worked closely with clients to ensure positive customer experiences, entering orders and tracking projects. Directed all aspects of custom production to meet strict deadlines. Designer, developer and maintainer of the company’s web site and corporate intranet site. Responsible for delivering customer services and manage vendor relationships. Photo manipulation, oblique aerial photography, and graphics for digital and print media. Worked closely with clients to ensure positive customer experiences, entering orders and tracking projects. Directed all aspects of custom production to meet strict deadlines.

    • Advertising Services
    • Independent Producer for Interactive and Web-based Projects
      • Oct 2001 - Jul 2003

      Creative content management for web-based applications and interactive projects. Worked closely with clients to design web sites and user interfaces. Managed production artists and programmers through the development process from start to finish. Consulting projects with companies including Zogenix Inc., abcISP Inc., Faenworks, GlobalTek Solutions, Avalon Business Systems, Avera Pharmaceuticals Inc., NovaCardia. Creative content management for web-based applications and interactive projects. Worked closely with clients to design web sites and user interfaces. Managed production artists and programmers through the development process from start to finish. Consulting projects with companies including Zogenix Inc., abcISP Inc., Faenworks, GlobalTek Solutions, Avalon Business Systems, Avera Pharmaceuticals Inc., NovaCardia.

    • United States
    • Online Audio and Video Media
    • 1 - 100 Employee
    • Manager of Creative Services
      • Mar 2001 - Oct 2001

      Duties included managing a team of designers and production artists during the development of a templated production process for creating interactive Flash presentations. Duties also included design and creation of web site graphics, extensive use of Flash 5 including advanced ActionScript, Photoshop 6 and Illustrator 9. Other programs used included Director 8.5 and Dreamweaver 4. Duties included managing a team of designers and production artists during the development of a templated production process for creating interactive Flash presentations. Duties also included design and creation of web site graphics, extensive use of Flash 5 including advanced ActionScript, Photoshop 6 and Illustrator 9. Other programs used included Director 8.5 and Dreamweaver 4.

    • United States
    • IT Services and IT Consulting
    • 1 - 100 Employee
    • Computer Graphic Artist
      • Oct 1997 - Mar 2001

      Duties included managing the design and creation of graphic interfaces, design elements and 3D animations. Duties also included video capture and compression for web and CD-ROM media. Extensive use of 2D/3D graphics applications. Software used included Photoshop 5.5, 3D Max 2x, Illustrator 8, Director 8, Flash 4, Dreamweaver 3, Premiere 5.1, Media Cleaner Pro 4.0.2 and After Effects 4. Duties included managing the design and creation of graphic interfaces, design elements and 3D animations. Duties also included video capture and compression for web and CD-ROM media. Extensive use of 2D/3D graphics applications. Software used included Photoshop 5.5, 3D Max 2x, Illustrator 8, Director 8, Flash 4, Dreamweaver 3, Premiere 5.1, Media Cleaner Pro 4.0.2 and After Effects 4.

  • Thinkware
    • Greater New York City Area
    • 3D/2D Animator and Design Consultant
      • May 1997 - Mar 1998

      Worked on CD-ROM projects and web sites. 3D modeling and animation with 3D Max 1.1. Extensive use of Photoshop 4 for creating interface design elements. 2D animation and multimedia art production using Illustrator 7 and Director 5. Worked on CD-ROM projects and web sites. 3D modeling and animation with 3D Max 1.1. Extensive use of Photoshop 4 for creating interface design elements. 2D animation and multimedia art production using Illustrator 7 and Director 5.

  • Renard Represents
    • Greater New York City Area
    • Graphic Production Artist/Web Master
      • Nov 1996 - May 1997

      Image manipulation and photo-retouching using Photoshop 3.5 on artwork for the web. Duties also included updating web site information and graphics in HTML. Image manipulation and photo-retouching using Photoshop 3.5 on artwork for the web. Duties also included updating web site information and graphics in HTML.

    • United States
    • Legal Services
    • 1 - 100 Employee
    • Graphic Production Consultant
      • Jun 1996 - Nov 1996

      Duties included creating complex illustrations for printed material under tight deadlines. Duties also included creating graphics for interactive legal presentations. Extensive use of Illustrator 6 and Photoshop 3 to create detailed digital artwork used by lawyers in the courtroom. Duties included creating complex illustrations for printed material under tight deadlines. Duties also included creating graphics for interactive legal presentations. Extensive use of Illustrator 6 and Photoshop 3 to create detailed digital artwork used by lawyers in the courtroom.

Education

  • School of Visual Arts
    Bachelor of Fine Arts (BFA), Computer Art
    1993 - 1997
  • Carnegie Mellon University
    Design Program, Summer Studies
    1992 - 1992
  • Fairfax Institute of the Arts
    Fine Arts Program, Summer Studies
    1991 - 1991

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