Kristin Sommer

Director of Communications at Fraser Public Schools
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us****@****om
(386) 825-5501

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Experience

    • United States
    • Primary and Secondary Education
    • 1 - 100 Employee
    • Director of Communications
      • Dec 2015 - Present

      Manage communications, media relations, marketing and online presence for school district of 5,000+ students. Manage communications, media relations, marketing and online presence for school district of 5,000+ students.

    • Marketing Coordinator
      • Apr 2015 - Nov 2015

      Formulate business proposals based on RFP to assist in attaining new café, vending and market clientele Collaborate with chef managers, operations managers and clients to produce all client-facing marketing materials, including posters, flyers, digital menu boards and station signage Initiate redesign of all collateral marketing materials at several accounts to create cohesive look and enhance company brand Formulate business proposals based on RFP to assist in attaining new café, vending and market clientele Collaborate with chef managers, operations managers and clients to produce all client-facing marketing materials, including posters, flyers, digital menu boards and station signage Initiate redesign of all collateral marketing materials at several accounts to create cohesive look and enhance company brand

    • United States
    • Government Administration
    • 500 - 600 Employee
    • Communications Specialist
      • Jul 2013 - Feb 2015

      Primary media contact and agency spokesperson Lead writer and designer for internal and external communications: press releases, media advisories, newsletters, brochures, programs Strengthened social media engagement, resulting in 240% increase in Facebook likes and established Twitter presence Introduced a 5K run to existing Walk for Warmth event, which increased participation and number of sponsors Directed team to plan and coordinate Office of Senior Services events to bring together various community partners and older adults Represented agency on multiple County-wide committees Supervised Communications and Outreach Specialist Communicated directly with other County departments, including Office of County Executive, IT, Health, and Planning and Economic Development to ensure consistent messages and cross-collaboration Show less

    • Advertising Services
    • 1 - 100 Employee
    • Freelance Reporter
      • Jun 2011 - Jul 2013

      Cover city council meetings for St. Albans and Nitro for the Charleston Gazette Turn stories on one-hour-or-less deadline Largest daily newspaper in West Virginia, circulation 43,000 (70,000 Sunday). Cover city council meetings for St. Albans and Nitro for the Charleston Gazette Turn stories on one-hour-or-less deadline Largest daily newspaper in West Virginia, circulation 43,000 (70,000 Sunday).

  • Kanawha Valley Community and Technical College
    • South Charleston, West Virginia
    • Administrative Associate/Public Relations
      • Nov 2009 - Jul 2013

      Lead writer and designer for communications and print materials Managed online presence through website and social media Oversaw branding standards and public message across multiple departments Provided administrative support for Business Studies Division faculty and students Lead writer and designer for communications and print materials Managed online presence through website and social media Oversaw branding standards and public message across multiple departments Provided administrative support for Business Studies Division faculty and students

    • Broadcast Media Production and Distribution
    • 1 - 100 Employee
    • Jacksonville Bureau Chief
      • Feb 2009 - Oct 2009

      Main reporter for Marine Corps Base Camp Lejeune, where I turned technical military events and happenings into easy to understand stories for viewers Maintain community contacts and turn three to six daily stories for ABC and FOX affiliates Report live two to four days a week One-man-band (shoot, edit, write, report) as needed Fill-in anchor for Good Morning Eastern Carolina Weekend Main reporter for Marine Corps Base Camp Lejeune, where I turned technical military events and happenings into easy to understand stories for viewers Maintain community contacts and turn three to six daily stories for ABC and FOX affiliates Report live two to four days a week One-man-band (shoot, edit, write, report) as needed Fill-in anchor for Good Morning Eastern Carolina Weekend

    • Broadcast Media Production and Distribution
    • 1 - 100 Employee
    • Assignment Editor/Reporter
      • Aug 2006 - Jan 2009

      Assign news stories and supervise reporters in the field Assist with producing the evening newscasts Cover stories and breaking news on a daily basis, both as reporter and photographer Maintain community contacts to generate enterprise news content Primary fill in anchor/producer for all shows. Assign news stories and supervise reporters in the field Assist with producing the evening newscasts Cover stories and breaking news on a daily basis, both as reporter and photographer Maintain community contacts to generate enterprise news content Primary fill in anchor/producer for all shows.

Education

  • Oakland University
    Bachelor of Arts (B.A.), Journalism
    2002 - 2006
  • Mount Clemens High School

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