Senior Account Executive

• Apr 2022 - Present

Senior Meeting & Event Manager

• Jun 2021 - Mar 2022

Director, Meetings & Events

• Jan 2019 - Jun 2021

Conceptualize event themes, productions, attendee experience and event flowManage the event life cycle which can include concept, briefing/debriefing key stakeholders, cost analysis, invitations, vendor selection, contract negotiations, onsite support, accommodations, amenities, food and beverage, transportation, and post event follow-up.Develop and implement strategies for improving attendee participation at all events.On-site management of install, staffing, production, and dismantle for events.Supervise and coordinate event contractors.Negotiate agreements with outside vendors, speakers, hotels, event venues, caterers, and other professional service providers.Manage sponsorship fulfillment.Lead the creation and implementation of event marketing, including content creation and dissemination to members.Handle aspects of high-profile events and/or events with greater contractual/service requirementsSet measurable objectives for events by type, size and locationOversee events measurement, including the design and operation of relevant dashboards and reports to forecast, measure, analyze and report on impact of events Be accountable for event logistics, staffing and productionCollaborate with the campaign strategy and field marketing teams to ensure there is a cohesive pre-event, at-event and post-event strategy to increase engagement Show less

Senior Account Executive

• Jul 2016 - Jan 2019

Manage and maintain client relationships Support client business goals and objectives on each projectEffectively communicate overall concept, strategy, design, event logistics and timingUnderstand and react to direct and indirect responses from clients throughout planning processLead proposal development process and incorporate elements from respective departmentsGather market intelligence and provide to clientsProactively identify opportunities for clientsProvide quarterly internal sales projections Show less

Meeting, Event & Trade Show Manager

• Dec 2010 - Jul 2016

Worked with clients to develop and manage trade show and meeting strategy, goals and outcomes Developed and managed detailed program budgets, timelines and tracking information Followed client branding, policies and procedures to ensure compliance of all programs Managed complex trade show, meeting and event elements Researched, recommend, contract and confirm fulfillment of sponsorships on behalf of client Directed client marketing and branding initiatives within event Coordinated travel, receptions and media relations during large scale events Built, maintained and managed internal and external business relationships to provide a team approach to successful planning and implementation of all programs Brainstormed and recommended creative elements and event technology to support client’s goals Assisted sales and marketing teams in proposal writing and sales presentations Show less

Event Expense Manager

• Jul 2008 - Jul 2010

Identified trends and produce statistical reports of performance Audited event expenses for approximately 1700 events equivalent to multi-million spend Maintained and built various excel spreadsheets Ensured accuracy of corporate expense reports in compliance with company policy

Corporate Meeting Planner - Team Leader/Supervisor

• Jul 2006 - Jun 2008

Organized one and three day corporate seminar events across the countryCommunicated all meeting details and timelines to various venues Negotiated regularly with vendors and venuesCoached team mates on new ways to generate more efficient productivity

Event Manager

• Jan 2005 - Jul 2006

Oversaw all on-site operations and problem solved if needed Coordinated logistics for large corporate events at various resorts and country clubs Developed event timelines to assist on-site team Continued a close relationship with all vendors and clients Oversaw all on-site operations and problem solved if needed Coordinated logistics for large corporate events at various resorts and country clubs Developed event timelines to assist on-site team Continued a close relationship with all vendors and clients

Special Events Intern

• May 2004 - Dec 2004

Developed and implemented wide range of programs for all ages Analyzed and organized past event data into report form for the company Effectively lead and interacted with groups at events by encouragement Created new event ideas and produced action plans for each Developed and implemented wide range of programs for all ages Analyzed and organized past event data into report form for the company Effectively lead and interacted with groups at events by encouragement Created new event ideas and produced action plans for each