Marketing Data & Research Specialist

• Aug 2023 - Present

Fitness Instructor

• Aug 2023 - Present

I program TRX, Circuit, and HIIT classes to lead studio guests and members through effective full-body workouts. I program TRX, Circuit, and HIIT classes to lead studio guests and members through effective full-body workouts.

Marketing Manager

• Feb 2022 - Aug 2023

As a Marketing Manager, I was responsible for critical tasks related to data analysis, strategy development, marketing management, and event coordination. I created and implemented data-tracking processes to monitor and summarize marketing channel data, including event marketing, email marketing, social media marketing, website traffic, leads, and sales conversions. I presented comprehensive marketing data analysis, insights, and recommendations to company stakeholders to make… Show more As a Marketing Manager, I was responsible for critical tasks related to data analysis, strategy development, marketing management, and event coordination. I created and implemented data-tracking processes to monitor and summarize marketing channel data, including event marketing, email marketing, social media marketing, website traffic, leads, and sales conversions. I presented comprehensive marketing data analysis, insights, and recommendations to company stakeholders to make informed marketing decisions. Conducting a thorough marketing audit, I identified new opportunities and developed customer personas, a mission statement, value propositions, and the marketing strategy for 2022/2023. Additionally, I managed the relationship with an external marketing consultant, directed a successful company rebranding effort, managed the marketing budget, and produced engaging copy for various marketing materials. I also supported the sales team by creating both print and digital marketing and sales collateral using Adobe Creative Suite and Canva. While facilitating trade show participation and client events, I managed various aspects such as speaker coordination, event marketing, booth production, and marketing messaging. Overall, my role was to ensure the seamless execution of marketing initiatives to enhance brand awareness, credibility, and market position. Show less As a Marketing Manager, I was responsible for critical tasks related to data analysis, strategy development, marketing management, and event coordination. I created and implemented data-tracking processes to monitor and summarize marketing channel data, including event marketing, email marketing, social media marketing, website traffic, leads, and sales conversions. I presented comprehensive marketing data analysis, insights, and recommendations to company stakeholders to make… Show more As a Marketing Manager, I was responsible for critical tasks related to data analysis, strategy development, marketing management, and event coordination. I created and implemented data-tracking processes to monitor and summarize marketing channel data, including event marketing, email marketing, social media marketing, website traffic, leads, and sales conversions. I presented comprehensive marketing data analysis, insights, and recommendations to company stakeholders to make informed marketing decisions. Conducting a thorough marketing audit, I identified new opportunities and developed customer personas, a mission statement, value propositions, and the marketing strategy for 2022/2023. Additionally, I managed the relationship with an external marketing consultant, directed a successful company rebranding effort, managed the marketing budget, and produced engaging copy for various marketing materials. I also supported the sales team by creating both print and digital marketing and sales collateral using Adobe Creative Suite and Canva. While facilitating trade show participation and client events, I managed various aspects such as speaker coordination, event marketing, booth production, and marketing messaging. Overall, my role was to ensure the seamless execution of marketing initiatives to enhance brand awareness, credibility, and market position. Show less

Paralegal

• Aug 2017 - Feb 2022

I created and maintained a file organization strategy, ensuring that all documents and information were readily accessible for the adoption cases. I conducted legal research to support the attorneys in their work and drafted various legal documents, contributing to the seamless operation of the firm. I communicated with prospective and current clients, and provided them with guidance and assistance throughout the adoption process. This included preparing them for adoption… Show more I created and maintained a file organization strategy, ensuring that all documents and information were readily accessible for the adoption cases. I conducted legal research to support the attorneys in their work and drafted various legal documents, contributing to the seamless operation of the firm. I communicated with prospective and current clients, and provided them with guidance and assistance throughout the adoption process. This included preparing them for adoption, addressing their concerns, and ensuring that all necessary paperwork and procedures were completed accurately. I played an essential role in training and managing new staff members, helping them acclimate to the firm's processes and standards. Apart from my paralegal responsibilities, I took on the additional task of content creation for social media and email marketing campaigns. This involved developing, managing, and executing engaging and informative content to enhance the firm's online presence and reach. Lastly, I successfully maintained a full-time workload of 40 hours per week while also achieving a high GPA throughout college, demonstrating my dedication, time management skills, and ability to balance work and academics effectively. Show less I created and maintained a file organization strategy, ensuring that all documents and information were readily accessible for the adoption cases. I conducted legal research to support the attorneys in their work and drafted various legal documents, contributing to the seamless operation of the firm. I communicated with prospective and current clients, and provided them with guidance and assistance throughout the adoption process. This included preparing them for adoption… Show more I created and maintained a file organization strategy, ensuring that all documents and information were readily accessible for the adoption cases. I conducted legal research to support the attorneys in their work and drafted various legal documents, contributing to the seamless operation of the firm. I communicated with prospective and current clients, and provided them with guidance and assistance throughout the adoption process. This included preparing them for adoption, addressing their concerns, and ensuring that all necessary paperwork and procedures were completed accurately. I played an essential role in training and managing new staff members, helping them acclimate to the firm's processes and standards. Apart from my paralegal responsibilities, I took on the additional task of content creation for social media and email marketing campaigns. This involved developing, managing, and executing engaging and informative content to enhance the firm's online presence and reach. Lastly, I successfully maintained a full-time workload of 40 hours per week while also achieving a high GPA throughout college, demonstrating my dedication, time management skills, and ability to balance work and academics effectively. Show less

Sales Associate

• Nov 2019 - Mar 2020

As a Sales Associate at Orangetheory Fitness, I gained valuable experience in providing exceptional customer service and driving sales in a fast-paced fitness studio environment. I was responsible for creating a welcoming and positive atmosphere for members and guests by greeting them promptly and enthusiastically. I ensured accurate record-keeping using established sales systems and conducted follow-up activities with prospective clients to nurture leads and convert them into… Show more As a Sales Associate at Orangetheory Fitness, I gained valuable experience in providing exceptional customer service and driving sales in a fast-paced fitness studio environment. I was responsible for creating a welcoming and positive atmosphere for members and guests by greeting them promptly and enthusiastically. I ensured accurate record-keeping using established sales systems and conducted follow-up activities with prospective clients to nurture leads and convert them into memberships. I onboarded new clients and addressed their requests, inquiries, and concerns in a timely manner. I also proactively initiated telephone follow-up calls and customer care calls to provide personalized attention. I effectively showcased the benefits of the Orangetheory Fitness program to potential customers. I took pride in maintaining a clean and organized lobby and front desk area, adhering to the daily studio cleaning checklist. I handled cash and credit card transactions with precision. Throughout my time as a Sales Associate at Orangetheory Fitness, I consistently demonstrated strong communication skills, attention to detail, and a commitment to delivering excellent customer service. Show less As a Sales Associate at Orangetheory Fitness, I gained valuable experience in providing exceptional customer service and driving sales in a fast-paced fitness studio environment. I was responsible for creating a welcoming and positive atmosphere for members and guests by greeting them promptly and enthusiastically. I ensured accurate record-keeping using established sales systems and conducted follow-up activities with prospective clients to nurture leads and convert them into… Show more As a Sales Associate at Orangetheory Fitness, I gained valuable experience in providing exceptional customer service and driving sales in a fast-paced fitness studio environment. I was responsible for creating a welcoming and positive atmosphere for members and guests by greeting them promptly and enthusiastically. I ensured accurate record-keeping using established sales systems and conducted follow-up activities with prospective clients to nurture leads and convert them into memberships. I onboarded new clients and addressed their requests, inquiries, and concerns in a timely manner. I also proactively initiated telephone follow-up calls and customer care calls to provide personalized attention. I effectively showcased the benefits of the Orangetheory Fitness program to potential customers. I took pride in maintaining a clean and organized lobby and front desk area, adhering to the daily studio cleaning checklist. I handled cash and credit card transactions with precision. Throughout my time as a Sales Associate at Orangetheory Fitness, I consistently demonstrated strong communication skills, attention to detail, and a commitment to delivering excellent customer service. Show less

Hostess

• Mar 2017 - Nov 2017

• Welcomed and greeted guests to ensure they had a pleasant experience • Assisted the wait and kitchen staff • Organized reservations and walk-in parties to ensure guest satisfaction • Maintained constant communication between management and all other employees to provide smooth operations in a high-volume environment • Performed all dining room preparatory work and break down at the end of each shift • Welcomed and greeted guests to ensure they had a pleasant experience • Assisted the wait and kitchen staff • Organized reservations and walk-in parties to ensure guest satisfaction • Maintained constant communication between management and all other employees to provide smooth operations in a high-volume environment • Performed all dining room preparatory work and break down at the end of each shift

Outside Service Manager

• Apr 2014 - Aug 2017

• Provided exceptional customer service to the membership and guests to ensure they had an enjoyable experience on the course and at the club. • Communicated directly with inside and outside staff, membership, and guests to the golf club. • Managed outside operations and 70 golf cart fleet. • Adapted to changes in a fast-paced environment quickly and confidently, with little direction. • Supervised service team of 10 employees. • Provided exceptional customer service to the membership and guests to ensure they had an enjoyable experience on the course and at the club. • Communicated directly with inside and outside staff, membership, and guests to the golf club. • Managed outside operations and 70 golf cart fleet. • Adapted to changes in a fast-paced environment quickly and confidently, with little direction. • Supervised service team of 10 employees.