Bethany Cermak
Student Assistant at Kennesaw State University—Wellstar College of Health and Human Services- Claim this Profile
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Bio
Nikki Down
I had the pleasure of working with Bethany for a couple of years at Eyewonder. She supported all of my clients post-sale and to say that they loved her would be an understatement! Bethany is incredibly organized and I could count on her to hit all client deliverables. She is a great problem-solver and incredibly motivated. Any company would be lucky to have her!
Lauren Markle Alford, MBA
Bethany served as the project manager for an account team that I worked on for several months. Bethany was typically working on many detailed and fast paced projects at once. She was always accountable for deadlines and was consistently on top of project milestones, while keeping the end goal in sight. Bethany has a pleasant and refreshing personality, it is easy to work with her and accomplish results.
Nikki Down
I had the pleasure of working with Bethany for a couple of years at Eyewonder. She supported all of my clients post-sale and to say that they loved her would be an understatement! Bethany is incredibly organized and I could count on her to hit all client deliverables. She is a great problem-solver and incredibly motivated. Any company would be lucky to have her!
Lauren Markle Alford, MBA
Bethany served as the project manager for an account team that I worked on for several months. Bethany was typically working on many detailed and fast paced projects at once. She was always accountable for deadlines and was consistently on top of project milestones, while keeping the end goal in sight. Bethany has a pleasant and refreshing personality, it is easy to work with her and accomplish results.
Nikki Down
I had the pleasure of working with Bethany for a couple of years at Eyewonder. She supported all of my clients post-sale and to say that they loved her would be an understatement! Bethany is incredibly organized and I could count on her to hit all client deliverables. She is a great problem-solver and incredibly motivated. Any company would be lucky to have her!
Lauren Markle Alford, MBA
Bethany served as the project manager for an account team that I worked on for several months. Bethany was typically working on many detailed and fast paced projects at once. She was always accountable for deadlines and was consistently on top of project milestones, while keeping the end goal in sight. Bethany has a pleasant and refreshing personality, it is easy to work with her and accomplish results.
Nikki Down
I had the pleasure of working with Bethany for a couple of years at Eyewonder. She supported all of my clients post-sale and to say that they loved her would be an understatement! Bethany is incredibly organized and I could count on her to hit all client deliverables. She is a great problem-solver and incredibly motivated. Any company would be lucky to have her!
Lauren Markle Alford, MBA
Bethany served as the project manager for an account team that I worked on for several months. Bethany was typically working on many detailed and fast paced projects at once. She was always accountable for deadlines and was consistently on top of project milestones, while keeping the end goal in sight. Bethany has a pleasant and refreshing personality, it is easy to work with her and accomplish results.
Credentials
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STOP THE BLEED Course
AMERICAN COLLEGE OF SURGEONS COMMITTEE ON TRAUMAMar, 2023- Oct, 2024
Experience
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Kennesaw State University—Wellstar College of Health and Human Services
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United States
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Higher Education
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1 - 100 Employee
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Student Assistant
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Aug 2023 - Present
Student Assistant at Wellstar School of Nursing Skills Lab Student Assistant at Wellstar School of Nursing Skills Lab
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Northside Hospital
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United States
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Hospitals and Health Care
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700 & Above Employee
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Nurse Extern
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Jun 2023 - Present
Women’s Services Nurse Extern - L&D, Special Care Nursery Women’s Services Nurse Extern - L&D, Special Care Nursery
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IBM
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IT Services and IT Consulting
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1 - 100 Employee
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Sr Manager, Program Management and Advertising Operations
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Apr 2019 - Dec 2022
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Regional Manager, Advertising Operations
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Oct 2017 - Mar 2019
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West Coast Team Lead, Client Services
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May 2015 - May 2017
Recruited, hired and managed team of seven Client Services Coordinators, Managers and Sr Managers each providing varying tiers of service to clientsResponsible for ensuring process was being followed, that all clients’ digital campaigns met KPIs, were delivered on-time, on-budget and uncompromised in scopeEvaluated team members’ bandwidth and assigned new clients to team membersOnboarded new clients to the Sizmek open ad management platform including account setup, platform training, analytics training, third party integrations and new process documentationWorked with team members to monitor campaigns post launch ensuring campaigns were pacing as intended, targeted correctly, meeting goals and objectives, then optimized as needed. Acted as point of escalation for all client related issues for west coast accounts, worked to troubleshoot and resolve any issues providing in-depth and timely updates to clientsParticipated in quarterly client business reviews, collaborating with sales teams to identify business needs and upsell Sizmek products and custom solutionsWorked alongside key internal departments to improve Sizmek service and product offerings, acted as NXTpert for the new platform release providing client onboarding and training, and feedback to product and R&D teams to ensure Sizmek was best in market Demonstrated an advanced level of understanding of various product offerings and operational functions; positioning myself as a resource and product champion to team members Show less
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North America Team Lead, Publisher Certification
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Oct 2012 - May 2015
Managed the North America team of Publisher Certification Managers who onboarded new publishers with Sizmek’s cross platform video, display and audio Ad Serving technologyDefined the Publisher Certification process including initiating contact with new publishers, gathering technical and creative specs, generating test tags, testing Sizmek technology in publishers’ environment, comparing served data and documentingDeveloped a QuickBase application to track requests, document certification project details and technical specifications for reference by Client Services, Creative and Support teams to ensure all advanced ad formats launch as intendedWorked closely with Product, R&D and programmatic partners to create advanced HTML5 ad formats to run cross device on programmatic channelsActed as main point of contact for key video publisher partners such as YouTube and Hulu, leading Sizmek to first in market offerings of VAST and VPAID on Hulu. Show less
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Campaign Manager / Creative Production Specialist
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Jun 2009 - Apr 2011
Innovated new web and mobile rich media ad units from conception to standardization with features such as video, gaming, data capture, downloads, coupons, pagemorph and dynamic data feeds Responsible for on-time execution of the campaign process for several high profile clients with highly visible, complex campaigns, in a fast-paced deadline-driven environment Worked with media and creative advertising agencies and publishers as well as internal sales and development teams to ensure that each campaign met and exceeded client expectations Moderated campaign kick-off meetings to define campaign requirements and objectives, establish timelines, outline internal process and adaptations to process as needed Maintained strong communication with clients and sales team to keep all stakeholders informed of campaign status and any scope or timeline changes while managing client expectations Assisted in troubleshooting and problem solving common campaign technical and process issues Monitored campaign performance and analyzed against clients' objectives in order to make creative and media buy best practice optimization recommendations to ensure all campaign goals were met Managed Campaign Coordinators, who assisted in executing the campaign process, by prioritizing, assigning and setting deadlines for multiple campaign tasks Acted as knowledgeable resource for campaign team members including assisting with the training of new team members and support of all team members when the Team Lead was unavailable As Creative Production Specialist, attended weekly meetings with QA, Creative and Development department managers to gain added knowledge on new technologies and QA practices, and champion new product ideas Presented and trained team members on knowledge acquired during Creative Production Specialist meetings Show less
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Card Player Media
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Book and Periodical Publishing
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1 - 100 Employee
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Marketing Project Manager
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Oct 2007 - Apr 2009
Initiated and defined scope of marketing projects, promotions and events for new product, SpadeClub.com Established and maintained strong relationships between product development, design, and marketing teams to ensure all aspects of projects were fulfilled and timelines met Facilitated creation of print and Internet marketing collateral by providing copy, design direction, review and feedback, and by ensuring all materials and Web pages adhered to company and vendor brand standards Reviewed, edited and approved all copy, design, and distribution channels for e-mail marketing, press releases, public relations and social media campaigns, including customer acquisition, conversion and retention campaigns Managed ad serving network including banner ad development, placement and tracking Provided weekly analytics reports to company executives on performance of affiliate program, print/online media campaigns, e-mail communications and ad serving networks, as well as daily status reports on current assigned projects Implemented the purchase, initialization, and continued maintenance of affiliate software Show less
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Education
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2020 - 2024
Kennesaw State University—Wellstar College of Health and Human Services
Bachelor of Science - BS, Registered Nursing/Registered Nurse -
2003 - 2007
University of Arizona - Eller College of Management
Bachelor of Science, Business Administration, Management and Policy
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