Jenna Laurie (Ward)

Marketing Manager at MMB + CO
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Contact Information
us****@****om
(386) 825-5501
Location
Rochester, New York, United States, US

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Armando DelGallego

Jenna is a proactive and tireless contributor who would make a great addition to any team. She impressed all of us by creating a social media best practices guide for one of our largest clients which is still in use today. Throughout the internship, Jenna completed her assignments on time and never failed to add a creative touch when appropriate. I would highly recommend her for any position as she naturally rises to the occasion.

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Experience

    • United States
    • Accounting
    • 100 - 200 Employee
    • Marketing Manager
      • Oct 2019 - Present

      Responsible for a wide-range of Firm marketing initiatives including public relations, social media and website, community sponsorships, requests for proposals, and event coordination throughout all 5 of our offices. Leader in the coordination of the Rochester office volunteer efforts, and member of both the wellness and fun committees at the Firm.

    • Marketing Coordinator
      • Oct 2017 - Sep 2019

    • Marketing Assistant
      • Sep 2013 - Sep 2017

    • United States
    • Software Development
    • 1 - 100 Employee
    • Marketing Intern
      • May 2013 - Aug 2013

      Optimized Facebook and Twitter social media efforts on a daily basis. Created a presence on Pinterest, incorporating content from existing provider agencies. Constructed an e-newsletter that is to be sent to current and prospective customers. Enhanced marketing efforts through software such as Salesforce and HubSpot. Developed Buyer Personas through surveys and research that will assist the Sales Team. Optimized Facebook and Twitter social media efforts on a daily basis. Created a presence on Pinterest, incorporating content from existing provider agencies. Constructed an e-newsletter that is to be sent to current and prospective customers. Enhanced marketing efforts through software such as Salesforce and HubSpot. Developed Buyer Personas through surveys and research that will assist the Sales Team.

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Account Service Intern
      • Jan 2013 - May 2013

      Assisted Account Supervisor with the Golf Balls on Parade sponsorships supporting the local 95th PGA Championship. Maintained ongoing relationships with various vendors and sponsors leading up to each event. Composed letters and informative documentation that is to be used in advertising and sponsorships. Assisted Account Executives in meeting preparations. Conducted online research. Attended client meetings, presentations and special events. Assisted Account Supervisor with the Golf Balls on Parade sponsorships supporting the local 95th PGA Championship. Maintained ongoing relationships with various vendors and sponsors leading up to each event. Composed letters and informative documentation that is to be used in advertising and sponsorships. Assisted Account Executives in meeting preparations. Conducted online research. Attended client meetings, presentations and special events.

    • Administrative Assistant
      • Oct 2007 - Jan 2013

      Assisted office manager. Provided customer service through knowledge of funeral services and policies. Developed skills in communications and teamwork, as well as organizational abilities. Handled customer problems with patience and sensitivity. Ability to multitask a variety of responsibilities. Assisted office manager. Provided customer service through knowledge of funeral services and policies. Developed skills in communications and teamwork, as well as organizational abilities. Handled customer problems with patience and sensitivity. Ability to multitask a variety of responsibilities.

  • Table Toppers Event Design
    • Rochester, New York Area
    • Event Planning Intern
      • Aug 2012 - Dec 2012

      Assisted wedding planner through final stages of a 250 person wedding, including execution of the wedding reception. Constructed various timelines, routes, and signage for Fashion Week of Rochester. Acted as head of the seating arrangements for the shows. Developed knowledge of various venues and vendors throughout the Rochester area. Worked alongside the Volunteer Coordinator to ensure that all volunteers received proper materials and information. Assisted wedding planner through final stages of a 250 person wedding, including execution of the wedding reception. Constructed various timelines, routes, and signage for Fashion Week of Rochester. Acted as head of the seating arrangements for the shows. Developed knowledge of various venues and vendors throughout the Rochester area. Worked alongside the Volunteer Coordinator to ensure that all volunteers received proper materials and information.

    • Advertising Services
    • 1 - 100 Employee
    • Marketing Intern
      • May 2012 - Aug 2012

      Assisted in both the brand tease and choice campaign for St. Joseph’s Hospital’s Orthopedic Center. Developed skills and familiarity with guerilla marketing and traditional forms of marketing including print, video, still shoots, and outdoor production. Responsible for interviews and formation of street team for installation of campaign media. Researched, wrote and developed an instruction/best practice manual for Ovation Payroll’s sales reps to streamline their social media presence. Assisted in both the brand tease and choice campaign for St. Joseph’s Hospital’s Orthopedic Center. Developed skills and familiarity with guerilla marketing and traditional forms of marketing including print, video, still shoots, and outdoor production. Responsible for interviews and formation of street team for installation of campaign media. Researched, wrote and developed an instruction/best practice manual for Ovation Payroll’s sales reps to streamline their social media presence.

Education

  • State University of New York College at Geneseo
    Bachelor of Science, Business Administration
    2011 - 2013
  • Mohawk Valley Community College
    Associate Degree, Business Administration
    2009 - 2011

Community

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