Experience

3Q/DEPT

• United States
• Advertising Services
• 100 - 200 Employee

• Account Director

  • Jul 2021 - Present

• Account Lead

  • Jun 2019 - Jul 2021

  Own cross-channel project management for multiple accounts, serving as lead across several internal growth teams. Design each account's strategic roadmap and ensure larger client needs and goals are met. Mentor junior team members to ensure knowledge of marketing platforms and progression within the account. Expertise across multiple marketing platforms - Google Ads, Bing Ads, Facebook, Search Ads 360/Display and Video 360 Twitter Ads, LinkedIn - and tracking solutions.

• Sr. Account Manager

  • Oct 2017 - Jun 2019

  Continued to serve as the primary point of contact for multiple B2B accounts, owning long-term growth strategy based on client goals and needs. Experience setting up complex tracking solutions, troubleshooting pixel placement, and developing testing roadmaps. Strong knowledge of conversion attribution models and how to build a multi-channel strategy to address each stage of the growth marketing funnel. Experience leading cross-channel teams and mentoring junior team members.

• Account Manager

  • Jul 2016 - Oct 2017

  Served as the primary point of contact for multiple accounts, overseeing testing methodology, account executions, budget management and day-to-day communication with clients. Strong experience with Google Ads, Bing Ads, and other marketing platforms. Experience coordinating with larger growth teams to achieve client goals. Led client calls - speaking to completed tasks, performance, and planned initiatives

• SEM Account Coordinator

  • Jan 2016 - Jun 2016

  Executed on SEM tasks within Google Ads and other marketing platforms. Experience with SEM keyword bidding, handling large marketing budgets while allocating client spend based on performance, and A/B testing methodology. Proficient in excel functions and formulas to drive performance learnings and prepare data in a clear manner. Experience speaking to performance during client meetings and participating in account QBRs.

• Search Account Associate

  • Jun 2015 - Dec 2015

  Assisted account team in implementing client tasks and optimizations. Strong understanding of the Google Ads platform with experience pulling, formatting and presenting performance data to clients.



University of California, Berkeley

• United States
• Higher Education
• 700 & Above Employee

• LOOP Golf Cart Driver

  • Jan 2014 - May 2015

  Provided transportation for students, faculty, and campus visitors with mobility difficulties. Introduced new routes and procedures adopted by the department and trained new drivers. Maintained attention to detail over extended periods of time. Provided transportation for students, faculty, and campus visitors with mobility difficulties. Introduced new routes and procedures adopted by the department and trained new drivers. Maintained attention to detail over extended periods of time.



Carbon Dating

• Brand Ambassador

  • Jul 2014 - Jan 2015

  Planned and organized promotional events prior to the mobile dating application company’s Berkeley campus launch. Contacted local businesses, organizations, and venues while coordinating events for the application. Organized a promotional interview in the UC Berkeley campus newspaper with Carbon Dating's founder targeting the campus community. Planned and organized promotional events prior to the mobile dating application company’s Berkeley campus launch. Contacted local businesses, organizations, and venues while coordinating events for the application. Organized a promotional interview in the UC Berkeley campus newspaper with Carbon Dating's founder targeting the campus community.



University of California, Berkeley, Goldman School of Public Policy

• United States
• Higher Education
• 1 - 100 Employee

• Student Research Assistant

  • Jun 2014 - Dec 2014

  Researched witness testimony before U.S. Congress and compiled data using Microsoft Excel. Worked alongside the professor and other researchers to uncover and interpret trends within the witness' testimonies. Researched witness testimony before U.S. Congress and compiled data using Microsoft Excel. Worked alongside the professor and other researchers to uncover and interpret trends within the witness' testimonies.



United States Congressman George Miller

• Congressional Intern

  • May 2014 - Dec 2014

  Performed administrative duties and assisted staffers by entering casework within a larger database. Responded to constituents' concerns to ensure they were met timely and efficiently. Compiled and distributed relevant current event articles to other members of the congressman’s staff. Performed administrative duties and assisted staffers by entering casework within a larger database. Responded to constituents' concerns to ensure they were met timely and efficiently. Compiled and distributed relevant current event articles to other members of the congressman’s staff.



Far Western Tavern

• United States
• Hospitality
• 1 - 100 Employee

• Expeditor/Busser

  • Jun 2012 - Aug 2013

  Assisted the restaurant during its transition to a new location and helped facilitate an inviting andprofessional atmosphere using a customer-first approach. Trained new employees using on­-the-­job instruction techniques. Assisted the restaurant during its transition to a new location and helped facilitate an inviting andprofessional atmosphere using a customer-first approach. Trained new employees using on­-the-­job instruction techniques.



City of Santa Maria

• United States
• Government Administration
• 100 - 200 Employee

• Parks and Recreation Summer Camp Leader

  • Jun 2011 - Oct 2012

  Planned weekly activities for children ages 6-12 in a Summer Camp environment.Supervised and interacted with young participants and their families.Demonstrated mature judgement and a professional attitude when dealing with unexpected and stressful situations. Planned weekly activities for children ages 6-12 in a Summer Camp environment.Supervised and interacted with young participants and their families.Demonstrated mature judgement and a professional attitude when dealing with unexpected and stressful situations.