Experience

McAngus Goudelock & Courie

• United States
• Law Practice
• 400 - 500 Employee

• Director of Strategic Marketing & Communications

  • Dec 2018 - Present

  Columbia, South Carolina Area

• Director of Communications

  • Oct 2012 - Dec 2018

  Columbia, South Carolina Area McAngus Goudelock & Courie is a metrics-driven law firm built specifically to meet the needs of insurance companies and their customers. From 18 offices, we serve clients across the Southeast. At MGC, I handle brand management, public relations, social media strategy, website, graphic design and advertising for the firm's 15 offices across the Southeast. In 2013, MGC went through an extensive rebranding process, including a new logo and website, as well as a narrowed focus on the… Show more McAngus Goudelock & Courie is a metrics-driven law firm built specifically to meet the needs of insurance companies and their customers. From 18 offices, we serve clients across the Southeast. At MGC, I handle brand management, public relations, social media strategy, website, graphic design and advertising for the firm's 15 offices across the Southeast. In 2013, MGC went through an extensive rebranding process, including a new logo and website, as well as a narrowed focus on the insurance defense industry. This new brand was unveiled in January 2014. I also have the opportunity to serve as Race Director for the MGC Long Run, a 15k, 5k and Kids' Fun Run, raising money for the USO South Carolina. Over the past five years, the Long Run has raised nearly $125,000 for charities.



MGC Real Estate

• Director of Strategic Marketing & Communications

  • 2012 - Present



IT-oLogy

• Non-profit Organizations
• 1 - 100 Employee

• Communications Manager

  • Feb 2011 - Oct 2012

  Columbia, South Carolina Area As Communications Manager, I was responsible for all communications and public relations functions for IT-oLogy, including strategic communications plans, policies, programs and materials. I also coordinated special events for IT-oLogy including partner meetings, annual celebrations, conferences and workshops. I handled the social media strategy for the organization, including Facebook, Twitter and YouTube, to create an online community supporting the IT-oLogy mission. As a part of the… Show more As Communications Manager, I was responsible for all communications and public relations functions for IT-oLogy, including strategic communications plans, policies, programs and materials. I also coordinated special events for IT-oLogy including partner meetings, annual celebrations, conferences and workshops. I handled the social media strategy for the organization, including Facebook, Twitter and YouTube, to create an online community supporting the IT-oLogy mission. As a part of the social media strategy, I established and maintained the IT-oLogy blog, as well as supported and updated the IT-oLogy website. I was also responsible for the creation of copy and design for all promotional materials for print, web and digital signage. This included advertisements, annual reports, brochures and more. In this position, I also wrote and distributed press releases and media advisories. I had the opportunity to work with a number of programs, as well as script videos, create curriculum, partner with events in the Information Technology community, and build relationships with students, educators, parents and professionals to meet the mission of IT-oLogy. Show less



TM Floyd & Company (TMF)

• United States
• IT Services and IT Consulting
• 1 - 100 Employee

• Consultant

  • Feb 2011 - Oct 2012

  While at TM Floyd, I worked as a consultant with IT-oLogy being my client.



Sandhills School

• Director of Development

  • Aug 2006 - Feb 2011

  Columbia, South Carolina Area As Director of Development for Sandhills School, I was responsible for the fundraising and marketing programs. I executed an annual development plan to fulfill Annual Fund and Scholarship Fund needs, ranging between $150,000-$200,000 each fiscal year. I worked closely with the Development Committee and Board of Trustees to develop a strategic fundraising and marketing plan. I had the opportunity to cultivate relationships with parents, grandparents and other potential donors and solicit these… Show more As Director of Development for Sandhills School, I was responsible for the fundraising and marketing programs. I executed an annual development plan to fulfill Annual Fund and Scholarship Fund needs, ranging between $150,000-$200,000 each fiscal year. I worked closely with the Development Committee and Board of Trustees to develop a strategic fundraising and marketing plan. I had the opportunity to cultivate relationships with parents, grandparents and other potential donors and solicit these donors for the Annual Fund, Scholarship Fund and event sponsorships. In my role, I also researched grant opportunities and submitted grant proposals. I also had the opportunity to work closely with the Administration and Board of Trustees to develop the 2007-2010 Strategic Plan, determining the direction of the new high school and other programs and facilities. By collaborating with parents, volunteers, committees and donors, we planned and implemented a spring fundraising event, doubling net profit over four years, increasing awareness of the event, ticket sales and in-kind and monetary sponsors. I successfully established and maintained a communication plan among the school and its stakeholders (parents, students, teachers and donors), as well as developed an implemented a comprehensive marketing plan to brand the school, increase admissions prospects, raise awareness of learning differences and promote fundraising events and educational opportunities. In my role, I was responsible for all copy writing and editing, as well as the design of all publications, including the Annual Report, newsletters, press releases, print pieces and advertisements. I also wrote copy for a new website and kept the current one updated. Show less



Cystic Fibrosis Foundation

• Non-profit Organizations
• 700 & Above Employee

• Special Events Coordinator

  • Jan 2005 - Aug 2006

  Charleston, South Carolina Area During my time at the Cystic Fibrosis Foundation - SC Chapter, I had the opportunity to experience many different aspects of fundraising. From events to database administration, I got my feet wet. Working closely with a team of two other people, we managed committees and recruited volunteers for 11 events across South Carolina, raising over $400,000. I assisted in the indentification, cultivation and solicitation of new corporate sponsors and donors. I also built relationships with the… Show more During my time at the Cystic Fibrosis Foundation - SC Chapter, I had the opportunity to experience many different aspects of fundraising. From events to database administration, I got my feet wet. Working closely with a team of two other people, we managed committees and recruited volunteers for 11 events across South Carolina, raising over $400,000. I assisted in the indentification, cultivation and solicitation of new corporate sponsors and donors. I also built relationships with the Volunteer Leadership Board and the event committee, while promoting awareness of cystic fibrosis, the Foundation and our events. In my position, I was responsible for three event budget lines, totaling $90,000 in revenue. I also had the opportunity to begin cultivating relationships for Milestones for a Cure, the Foundation's major gift campaign. Other duties included the solicitation of auction items and in-kind donations, tracking all monies in Pledgemaker database and properly thanking donors through the distribution of thank you letters and tax receipts. Show less