María Martínez-Verdú

at Universidad Francisco de Vitoria
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Contact Information
us****@****om
(386) 825-5501
Location
Greater Madrid Metropolitan Area, ES

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Experience

    • Spain
    • Higher Education
    • 700 & Above Employee
      • Sep 2019 - Present

      Sustainability, Social Innovation, 2030 Agenda, ODS 17, Partnership, Multidisciplinary Teams, Collaboration, Stakeholders. https://www.ufv.es/ufv-sostenible/

      • May 2018 - Sep 2019

      Education Cloud (Recruiting and Admissions) Salesforce multicloud CRM Project Lead (Sales, Marketing and Community Clouds under HEDA architecture).Started from scracht in May 2018 and deployed in April 2019. Digitalizing Recruiting, Admissions and Scholarships with an omnichanel approach for undergraduate students. I was responsable for desgining CRM strategy and selecting technology & partner. I led a multidisplinary team withing UFV & Omega & Salesforce with different profiles and from different areas/departments. Challenging, tough and very succesfull project. Great team, great job. For additional info, please read enclosed case study. Show less

    • Spain
    • Business Consulting and Services
    • 1 - 100 Employee
    • Advisory Comittee, Board Member
      • 2017 - Sep 2019

    • Spain
    • Higher Education
    • 1 - 100 Employee
    • Digital Banking and Fintech Professor
      • 2012 - 2018

    • United States
    • Software Development
    • 700 & Above Employee
    • Financial Services. Global Strategic Accounts Manager
      • 2012 - 2015

    • Spain
    • Banking
    • 700 & Above Employee
    • Omni-channel Brokerage Business Director
      • 2000 - 2011

    • Spain
    • Financial Services
    • 1 - 100 Employee
    • Board Member at Techrules School of Finance
      • 2005 - 2006

    • Spain
    • Banking
    • 700 & Above Employee
    • Institutional Sales Director .Capital Markets
      • 1989 - 1999

Education

  • The Wharton School
    AMP, Managment
    2005 - 2005
  • IESE Business School
    PDG, Management
    2007 - 2008
  • ISDI
    Mobile Marketing and Digital Business, Executive Program
    2015 - 2015
  • IE Business School
    Executive Program, E-Commerce/Electronic Commerce
    2000 - 2000
  • Universidad Complutense de Madrid
    Bachelor's Degree, Economics
    1983 - 1989
  • Universidad Francisco de Vitoria
    Master en Humanidades
    2020 - 2022

Community

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