Experience

IGEM - Institution of Gas Engineers & Managers

• United Kingdom
• Oil and Gas
• 1 - 100 Employee

• Community & Engagement Manager

  • Sep 2023 - Present



SIS Pitches

• United Kingdom
• Sporting Goods Manufacturing
• 1 - 100 Employee

• Marketing and Communications Manager

  • Jan 2020 - Aug 2023

  Key achievements: - Webinars - Successful introduction of partnered B2B webinars, the most successful one resulting in over 120 leads, rated 4.8/5 by attendees with an 856.3% ROI- Multisite launch and full rebrand - Successful rebrand which resulted in a 40.5% increase in revenue YoY, 33% increase in sample requests and 7% increase in the average order value - Championing environmental and social projects -I have worked on many CSR projects, including implementing a tree planting scheme to offset carbon emissionsDuties: - Marketing planning and strategy - Developing and implementing innovative annual marketing plans for the group that are in line with the strategic objectives of the business- Brand management - managing 5 brands within the group, ensuring brand consistency and implementing rebrands where required- Corporate partnership management - securing and managing sponsorships with high profile universities, partners and clubs- Content creation- conceptualising and delivering content for social media, print and digital for B2B and B2C markets - Events - co-ordinating all trade shows and events including SALTEX, company open days and POS stands- Communications - communicating company messages internally and externally via email marketing, news stories, blogs, presentations and print- Campaign management - crafting all campaigns to achieve objectives and deliver leads and revenue- Targeted lead generation - collaborating with the sales teams to ensure the delivery of good quality leads. To assist with lead generation I introduced Salesforce CRM in 2020 which has been essential for growth Show less

• Marketing and Communications Officer

  • Sep 2018 - Jan 2020



QSW - Custom Sportswear

• Sutton-in-Ashfield, UK

• Graphic Designer/Sportswear designer

  • Nov 2015 - Sep 2018

  Key achievements: - Championed the introduction of "Teamwork" project management system, to help communication between the office and factory - Introduced a new sampling process which hugely improved the ordering process and decreased the amount of returns and complaints - Assisted with the design and print of tshirts for the "Steps" Tour 2018 - Artworked the swimsuits for Team GB at the 2018 Olympics In this role I worked with a variety of prestigious clients such as Disney, Morgan Stanley, CBRE Group, NSPCC, JLL and Macmillan to design bespoke sportswear for their events. This included liaising with the clients to develop a design, print testing and colour matching, sampling the items and co-ordinating the print and delivery in time for their events. I also worked directly for QSW designing marketing collateral, digital assets for social media and branding. Show less



Money Mart Financial Services

• United States
• Financial Services
• 700 & Above Employee

• Marketing and Design Executive

  • Oct 2014 - Nov 2015

  Key Achievements: - Assisted on a national campaign across radio, television, London tube network, telephone boxes and billboards - Created a new social campaign #FXFridays to promote travel money Duties: In this role I worked in a team of 6, my main responsibilities were assisting with all of the in-store POS and branding including leaflets and posters across all brands and the digital marketing, website, google analytics, SEO, PPC and social media. Key Achievements: - Assisted on a national campaign across radio, television, London tube network, telephone boxes and billboards - Created a new social campaign #FXFridays to promote travel money Duties: In this role I worked in a team of 6, my main responsibilities were assisting with all of the in-store POS and branding including leaflets and posters across all brands and the digital marketing, website, google analytics, SEO, PPC and social media.



@Home Childcare

• United Kingdom
• Individual and Family Services
• 1 - 100 Employee

• Marketing Administrator

  • Jan 2014 - Oct 2014

  - ACT Database management - managing the database of customers ensuring all entries are kept up to date and pulling data for reporting - Copywriting - creating copy for email marketing - Social Media - managing the social media strategy across Facebook and Twitter - Events - updating Eventbrite with all upcoming courses and training events for childcarers - Website - updating the website using Joomla, including HTML and CSS editing - ACT Database management - managing the database of customers ensuring all entries are kept up to date and pulling data for reporting - Copywriting - creating copy for email marketing - Social Media - managing the social media strategy across Facebook and Twitter - Events - updating Eventbrite with all upcoming courses and training events for childcarers - Website - updating the website using Joomla, including HTML and CSS editing



Nottingham Trent University

• United Kingdom
• Higher Education
• 700 & Above Employee

• Marketing and Communications Assistant

  • Aug 2012 - Aug 2013

  Key achievements: - Initiated a new healthy eating campaign for students living in halls, helping them to cook healthy meals on a budget and live more independently - Implemented new initiatives such as ‘bring a friend’ week and ‘more than just a gym’ - to raise awareness of the university’s facilities and change perceptions of the membership Duties: In this role, my focus was increasing student and staff participation in sport. The main objective was raising awareness of the University’s facilities, memberships, sports clubs and classes, alongside promoting a healthy lifestyle and wellbeing to students. I created an annual marketing plan that was in line with the Sport department's objectives, working with the central marketing team at the university to implement campaigns, to communicate with current students and Alumni Show less