Nichole Caldwell

Senior Director Business Development at GreenFig
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Contact Information
us****@****om
(386) 825-5501
Location
Columbus, Ohio, United States, US

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5.0

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Taylor Brooks

As a leader and mentor, Nikki earns my highest recommendation. She is innovative, organized and always open to ideas and suggestions. She has helped me improve in many professional areas. Along with her industry knowledge and sales expertise, Nikki is an absolute wizard at creating and driving efficiencies. I will continue to look to Nikki for professional guidance and advice even after directly working together.

LinkedIn User

Nikki hired me as a sourcing senior manager with the Industry Insights and Impact team, and I reported to her for nearly two years. I couldn't ask for a better boss. Her ability to get the most out of others and to make them feel valued is exemplary. I have treasured her directness, transparency, and thoughtful manner. No matter what she had going on, no matter how many plates she was spinning at one time or how heavy those plates may have been, you are always going to get the same Nikki - good listener, observant, funny, insightful, frightfully perceptive, an advocate, and mission-focused leader. I was so impressed time and again with her business acumen and ability to see the larger picture - and communicate the details of that image to those who don't see it in a way that not only makes sense but allows others to feel included in the greater vision. She works hard 24/7 and is the professional lifeline for so many of us who've worked with her. I'll never forget how much she actually gives a damn and how consistently she put actions behind all of her words. Nikki is a phenomenal leader who, as the best leaders do, spends a lot of her time making things happen for her team that go unnoticed behind the scenes. She will bring invaluable insight and leadership to her next venture day one.

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Credentials

  • Mastering Sales: A Toolkit for Success
    Kellogg Executive Education
    Jul, 2023
    - Nov, 2024
  • Communicating about Culturally Sensitive Issues
    LinkedIn
    Dec, 2020
    - Nov, 2024
  • Confronting Bias: Thriving Across Our Differences
    LinkedIn
    Dec, 2020
    - Nov, 2024
  • Crucial Conversations
    -
    Dec, 2016
    - Nov, 2024

Experience

    • United States
    • Higher Education
    • 1 - 100 Employee
    • Senior Director Business Development
      • Oct 2022 - Present

      GreenFig helps aspiring professionals from diverse backgrounds reinvent their careers and increase their earning potential. Not everyone wants to be a software developer, and that’s ok. According to the U.S. BLS.gov, 25%+ of the labor market is comprised of “codeless” or tech-enabled occupations. High-growth professions in Digital Marketing, Sales, Business Ops, HR and more. Millions of professional jobs lay vacant and 54% of our workforce needs new skills. And while the focus of this opportunity centers around the “coding” skills gap, early career opportunities in “codeless” occupations outpace coding at a rate of 4-to-1. Digital Marketing, Sales, Customer Success, HR—all pathways to career mobility with long-term potential. To be successful, professionals need new skills to meet the demands of the modern workforce. The business acumen, digital skills, and know-how to understand data and leverage today’s business-enabling technologies. Enter GreenFig — a platform for personalized “codeless” career pathways based on an individual’s career goals. GreenFig’s university-affiliated program launched in 2018 and since then, close to a thousand graduates have entered or re-entered the workforce with positions at companies ranging from startups to the Fortune 100. Show less

    • Senior Director of Strategic Partnerships
      • Mar 2019 - Aug 2022

      The Industry Insight and Impact Partnership team is responsible for cultivating and nurturing employer relationships. From sourcing and skill-matching companies with top tech talent to delivering exciting professional networking and mentorship, events, we support companies in connecting with our students across the Globe. Thousands of students have successfully completed 2U/EdX-powered programs, and 1,500+ companies—ranging from start-ups to the Fortune 500—employ them. More than 100 institutions including Northwestern, Oxford, UC Berkeley, and the University of Toronto partner with edX to train today’s workforce with tomorrow’s skills. Show less

    • United States
    • E-Learning Providers
    • 700 & Above Employee
    • Key Account Manager
      • Mar 2017 - Jul 2018

      Manage business development and key accounts statewide, steering the performance of a team of field sales representatives (indirect reports) in servicing clients, identifying pipeline opportunities, and expanding portfolio. Develop and execute sales strategies aligned with the strategic direction of the company, market-based opportunities, and client-specific needs. Maintain subject matter expert (SME) status on Cengage products and services, marketplace trends, and competitor tactics. Turnaround Leadership  Triaged, repaired, and rekindled relationships with accounts throughout Ohio, stepping into an underserved region, gaining access to key account influencers and decision makers, building rapport and trust, and restoring customer relationships. Major Account Wins  Structured, quoted, and converted a competitor’s account to Cengage, winning a major $250K+ contract with The Ohio State University, and positioning the account with the technology and textbooks to meet existing needs and fuel future new business. Technology Deployment  Piloted new technologies as a Marketing Tools Innovation Team member, providing constructive feedback to cross-functional teams to ensure the rollout of robust sales and marketing tools for internal and external process stakeholders. Key Account Development  Managed and grew key accounts: The Ohio State University, Ohio University, Kent State University, University of Cincinnati, and Columbus State Community College. Show less

    • United Kingdom
    • Education
    • 700 & Above Employee
    • District Sales Manager
      • Jan 2013 - Mar 2017

      Led a team of sales representatives in driving $21M in annual revenue, deepening business with 20+ institutional accounts independently generating $1.5M in volume. Planned and executed comprehensive sales plans, worked with team to convert opportunities, and engaged with clients to identify ongoing business opportunities. Coached and mentored team, analyzed KPIs and trended performance, identified and closed knowledge gaps, and maintained team-wide focus on strategic priorities.Top Sales Performance  Achieved top sales rankings—top 1/3 to ranking #4 in the division—for generating 3%-8% above quota (multimillion-dollar production), 20%-96% above registration goals.Continuous Improvement  Elected to numerous committees and boards to support product development, technology customization, sales training programs, salesforce motivation and incentive programs, and the development and implementation of data visualization tools. Show less

    • Product Manager, Digital Projects
      • Jul 2010 - Jan 2013

      Directed a team of project managers in not only managing day-to-day servicing of existing digital assets, but also in identifying continuous improvement opportunities, developing and maintaining segment, and innovating new solutions to meet clients’ needs. Worked closely with clients—colleges, training providers, employers, and schools—to maintain leading-edge awareness of how technology could meet customers’ core needs. Defined and led the business strategy for digital services, fostering collaboration across cross-functional teams spanning Sales, Marketing, Customer Service, and external partners.Product Development  Championed 25+ digital projects in 36 months, creating project outlines, defining timelines and budgets, managing internal and external resources, bringing projects to completion on time and within budget, and launching successful products and services.Double-Digit Growth  Doubled registrations between 2010 and 2012—from 9,111 to 22,031—representing a 242% increase; earned Product Team of the Year honors for Professional & Careers NCCER products, and the Clutch Award for MyAutomotiveLab 2nd Edition product.Strategic Planning & Execution  Developed strategy and propositions, managed budgets, and produced forecasts, leveraging KPIs to measure success of key initiatives, identify high-ROI opportunities, and ensure engagement in profitable projects.Customer Experience (CX) Management  Supported customers through the lifecycle, working diligently to improve the customer experience, tracking satisfaction and usage statistics, and leveraging quantitative and qualitative insight to fuel data-driven decision making. Show less

    • Publishing Representative
      • Aug 2007 - Jul 2010

      Managed and grew a $4M remote territory, engaging in consultative sales practices, presenting technology solutions to target accounts, demonstrating product and service offerings, and overcoming competitive pressure and winning key business. Worked across diverse functions both internally and externally to fuel success, build market share, and maintain competitive edge.Record-Setting Results  Appointed as a National Region Technology trainer as a result of effectiveness in promoting solutions throughout the higher education market. Secured between 8% and 21% growth and signed the 1st institutional deal at William Penn University. Show less

    • United States
    • Advertising Services
    • 200 - 300 Employee
    • Intern
      • Aug 2006 - Dec 2006

      •Interpreted market data and created informational backgrounders utilized in Genentech BioOncology™ and Cephalon Oncology advertising pitches •Fact checked and annotated material for MedImmune •Interpreted market data and created informational backgrounders utilized in Genentech BioOncology™ and Cephalon Oncology advertising pitches •Fact checked and annotated material for MedImmune

    • United States
    • Biotechnology Research
    • 700 & Above Employee
    • Intern
      • Jul 2002 - Aug 2002

      •Worked with Razorfish to create a searchable database of abstracts and physicians •Worked with Razorfish to create a searchable database of abstracts and physicians

Education

  • The Ohio State University - The Max M. Fisher College of Business
    BA, Double Major Marketing & Transportation Logistics
    2002 - 2007
  • Olentangy Highschool
    High school diploma
    1998 - 2002

Community

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