Princewill Akuma
Head, Content Marketing at Octamile Inc- Claim this Profile
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English Full professional proficiency
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Igbo Native or bilingual proficiency
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Creoles and pidgins, English-based (Nigerian) -
Topline Score
Bio
Ben Iyoha
Princewill has proven with no doubt his capabilities in Digital Media & Content development. His social media knowledge is spot-on as he always gives his concentration to office endeavors. I will recommend Princewill as a team player and a savvy individual.
Omolara Nathalie Savage
Princewill Akuma is a very dedicated Senior Marketing Specialist and working with him was nothing short of a learning process for me. From Social Media Management to Content Creation and also Campaign Management, Princewill has proved that he is excellent in the rudiments of Marketing. I recommend him because he will definitely take any brand he works with to the next level just like he has done for several other brands that I know of. keep it up Princewill. The sky is your starting point!!!
Bilal Benghomrani
I had the pleasure of working with Princewill for two years at ROAM on digital marketing projects. Not only was I impressed by Princewill's content creation and social media management skills, I was also surprised by the level at which he understands markets and user dynamics. Princewill is amiable, outgoing, and result-driven. As a team member or a leader, Princewill earns my highest recommendation.
Ben Iyoha
Princewill has proven with no doubt his capabilities in Digital Media & Content development. His social media knowledge is spot-on as he always gives his concentration to office endeavors. I will recommend Princewill as a team player and a savvy individual.
Omolara Nathalie Savage
Princewill Akuma is a very dedicated Senior Marketing Specialist and working with him was nothing short of a learning process for me. From Social Media Management to Content Creation and also Campaign Management, Princewill has proved that he is excellent in the rudiments of Marketing. I recommend him because he will definitely take any brand he works with to the next level just like he has done for several other brands that I know of. keep it up Princewill. The sky is your starting point!!!
Bilal Benghomrani
I had the pleasure of working with Princewill for two years at ROAM on digital marketing projects. Not only was I impressed by Princewill's content creation and social media management skills, I was also surprised by the level at which he understands markets and user dynamics. Princewill is amiable, outgoing, and result-driven. As a team member or a leader, Princewill earns my highest recommendation.
Ben Iyoha
Princewill has proven with no doubt his capabilities in Digital Media & Content development. His social media knowledge is spot-on as he always gives his concentration to office endeavors. I will recommend Princewill as a team player and a savvy individual.
Omolara Nathalie Savage
Princewill Akuma is a very dedicated Senior Marketing Specialist and working with him was nothing short of a learning process for me. From Social Media Management to Content Creation and also Campaign Management, Princewill has proved that he is excellent in the rudiments of Marketing. I recommend him because he will definitely take any brand he works with to the next level just like he has done for several other brands that I know of. keep it up Princewill. The sky is your starting point!!!
Bilal Benghomrani
I had the pleasure of working with Princewill for two years at ROAM on digital marketing projects. Not only was I impressed by Princewill's content creation and social media management skills, I was also surprised by the level at which he understands markets and user dynamics. Princewill is amiable, outgoing, and result-driven. As a team member or a leader, Princewill earns my highest recommendation.
Ben Iyoha
Princewill has proven with no doubt his capabilities in Digital Media & Content development. His social media knowledge is spot-on as he always gives his concentration to office endeavors. I will recommend Princewill as a team player and a savvy individual.
Omolara Nathalie Savage
Princewill Akuma is a very dedicated Senior Marketing Specialist and working with him was nothing short of a learning process for me. From Social Media Management to Content Creation and also Campaign Management, Princewill has proved that he is excellent in the rudiments of Marketing. I recommend him because he will definitely take any brand he works with to the next level just like he has done for several other brands that I know of. keep it up Princewill. The sky is your starting point!!!
Bilal Benghomrani
I had the pleasure of working with Princewill for two years at ROAM on digital marketing projects. Not only was I impressed by Princewill's content creation and social media management skills, I was also surprised by the level at which he understands markets and user dynamics. Princewill is amiable, outgoing, and result-driven. As a team member or a leader, Princewill earns my highest recommendation.
Credentials
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Storytelling
CXLJul, 2021- Nov, 2024 -
B2B Foundations: Social Media Marketing
LinkedInApr, 2020- Nov, 2024 -
Business Storytelling with C.C. Chapman
LinkedInApr, 2020- Nov, 2024 -
Facebook Advertising
Lynda.comAug, 2018- Nov, 2024 -
Writing Ad Copy
Lynda.comNov, 2016- Nov, 2024 -
Managing Customer Comments
Lynda.comOct, 2016- Nov, 2024 -
Content Marketing for B2B Enterprises
UdemyApr, 2016- Nov, 2024 -
Marketing Leadership Flight Path
TwitterMar, 2016- Nov, 2024 -
Diploma in Social Media Marketing
ALISONAug, 2014- Nov, 2024 -
Advanced Google Analytics
GoogleDec, 2019- Nov, 2024 -
Inbound Certification
HubSpotDec, 2019- Nov, 2024
Experience
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Octamile
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Nigeria
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Technology, Information and Internet
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1 - 100 Employee
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Head, Content Marketing
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Nov 2021 - Present
Octamile is a B2B2C insurtech startup making insurance work for Insurers, businesses and their under-insured consumers in Africa. Octamile is a B2B2C insurtech startup making insurance work for Insurers, businesses and their under-insured consumers in Africa.
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Workforce Group
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Nigeria
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Business Consulting and Services
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300 - 400 Employee
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Content & Growth Marketing Lead
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Jun 2020 - Sep 2021
Workforce Group is a leading HR and Business Consulting professional service organisation. I led a team of 5 marketing analysts in content research and content writing for customer acquision, engagement and retention through education-based marketing. This includes SEO-optimized blog articles, brochures, e-books, PDFs, web and landing page copywriting, emails, and product/service descriptions. Workforce Group is a leading HR and Business Consulting professional service organisation. I led a team of 5 marketing analysts in content research and content writing for customer acquision, engagement and retention through education-based marketing. This includes SEO-optimized blog articles, brochures, e-books, PDFs, web and landing page copywriting, emails, and product/service descriptions.
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ROAM Africa
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South Africa
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Technology, Information and Internet
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1 - 100 Employee
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Senior Community Marketing Lead
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Jan 2019 - May 2020
As a Senior Marketing Specialist & Community Marketing Lead, I ensured sound channel execution across all Ringier One Africa Media content marketing channels, according to ROAM Group’s standardised frameworks.Led strategy to initiate and moderate online and offline conversations with our communityabout the brand, to enhance user engagement and reliability of the brand.● Lead; ROAM Community Marketing Specialists● Update Community Master as required● Analyse KPIs performance and optimise over time● Weekly coordination and training with the direct report● Coordinate with the design team email team assets for content marketing● Coordinate with the PR team for sponsored content● Ensure team marketing playbook conformity and maintenance● Facilitate weekly channel level-ups● Research market-relevant topics & contribute ideas to an editorial calendar● Write engaging on-page SEO text based on established guidelines● Execute internal linking strategies to optimise conversion paths● Led content and social media ideation for campaigns.● Assist in hiring for that channel and onboarding channel specialists
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Community Marketing Lead (Jobs)
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Dec 2017 - Jan 2019
Community Marketing Lead for Ringier One Africa job brands: Jobberman Nigeria, Jobberman Ghana, BrighterMonday Kenya and Tanzania.Content Marketer Jobberman NigeriaAchievements:Grew total organic website sessions by 1.17%.Grew LinkedIn following by 706.98% (7,146 - 57,667 followers).Published over 100 career advice SEO on-page blog articles.Increased Instagram followers by 30.5% (10,836-14,139).Launched Facebook Live strategy for product sales leads for Jobberman & BrighterMonday brands.A successful re-launch of the Jobberman mobile app, website migration and job seeker profile launch.
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Community Management Lead
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Oct 2017 - Dec 2017
Lead community management specialist for social media channel strategy for Cheki Nigeria and Private Property.• Social media management for Africa’s top car classified Cheki Nigeria.• Community and social media management for property brand Private Property.• Managed PR relations with agency and news media.
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Social Media & Community Manager
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Sep 2016 - Sep 2017
I ensured strategic management of Jobberman Nigeria's online social community. I successfully implemented a chat app marketing strategy to increase website sessions and social media launch of the 2016 Best 100 Companies to Work for in Nigeria Report.Achievements:Grew LinkedIn following by 60.2% (4,000+ - 7,146)Increased Twitter following by 9.3%Increased Facebook followers by 3.8%Grew organic website sessions by 0.95% A successful launch of a chat app strategy, which contributed 29.21% of organic social sessionsThe successful launch of the Top 100 report, which led to 80,000+ blog views
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COOL FM Nigeria (AIM Group)
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Lagos, Nigeria.
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Digital Marketing Strategist
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Mar 2015 - Sep 2016
I managed social media platforms Facebook, Twitter, Instagram, YouTube, Periscope and Snapchat. Created campaign strategies for events like Cool FM Praise Jam 2015, Cool FM’s 17th Anniversary, 1Millions Fans event, Chocolate Royal re-launch and more. Significant growth all social media channels: Facebook: 614,233 - 1.2 Million, Twitter: 407, 471 - 1 Million, Instagram 16,100 - 106,000, YouTube 1,273 - 3,246 and Google+ 264,255 - 340,010. Managed the strategy for launch Cool FM's IOS/Android mobile app launch with 50,000 downloads in one month. Created and produced Cool FM Spotlight on Youtube.
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Secret of David Music Group
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Abuja, Nigeria
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Social Media & PR Manager
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Oct 2013 - Mar 2015
I developed social media and print media marketing strategy for concerts and social media platforms. I developed social media and print media marketing strategy for concerts and social media platforms.
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MAX 102.3FM
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Nigeria
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Media Production
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1 - 100 Employee
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Freelance Sports Presenter/Analyst
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Aug 2013 - Mar 2015
Assistant Presenter & Sports Analyst on Ultimate Sports, Saturdays at 1 pm - 2:30 pm. Assistant Presenter & Sports Analyst on Ultimate Sports, Saturdays at 1 pm - 2:30 pm.
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Vuga Music inc.
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United States
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Technology, Information and Internet
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1 - 100 Employee
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Certified Music Professional (Contract)
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Nov 2014 - Feb 2015
I was charged with the responsibility of accurate tags, genre and modal classification of music for Vuga Online Radio. A tech start-up and innovative music listening app that provided music for the user via an app based on mood. I was charged with the responsibility of accurate tags, genre and modal classification of music for Vuga Online Radio. A tech start-up and innovative music listening app that provided music for the user via an app based on mood.
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URBAN MEN MAGAZINE | www.urbanmen.net
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Lagos, Nigeria
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Social Media Manager/Columnist
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Jan 2012 - Nov 2013
• Created and curated fashion, entertainment and sports content for the blog. • Managed social media and content engagement • Interviewed personalities in the online magazine’s niche. • Covered and reported live fashion and music events. • Created and curated fashion, entertainment and sports content for the blog. • Managed social media and content engagement • Interviewed personalities in the online magazine’s niche. • Covered and reported live fashion and music events.
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FINBANK PLC
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Nigeria
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Banking
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400 - 500 Employee
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NYSC - Customer Relationship Management (Internship)
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Jun 2011 - Jul 2012
Intern customer relationship management personnel, tele-marketing and dormant account conflict resolution. Intern customer relationship management personnel, tele-marketing and dormant account conflict resolution.
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Radio Uniport 88.5FM
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Port Harcourt, Rivers State.
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Student Radio Presenter and DJ
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Apr 2009 - Apr 2011
Student radio presenter and Disc Jockey Student radio presenter and Disc Jockey
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Education
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2006 - 2010
University of Port Harcourt
B.A -
2012 - 2012
After Graduate Development Center, Ikoyi.
Certificate in
Community
