Experience

WSI - Workforce Strategies, Inc.

• United States
• Staffing and Recruiting
• 1 - 100 Employee

• Director Of Business Development

  • May 2021 - Present



Project K-9 Hero

• United States
• Law Enforcement
• 1 - 100 Employee

• Sponsor & Donor Retention

  • Nov 2022 - Present



Sincro, an Ansira company

• United States
• Advertising Services
• 400 - 500 Employee

• Regional Sales Account Executive - Michigan and Northern Ohio

  • Jul 2020 - May 2021

  • Managed 100+ automotive dealerships, delivering value-based online advertising solutions and ensuring customer satisfaction.• Exceeded sales targets, driving 20% revenue growth via consultative sales of online advertising solutions such as websites, SEM, social media, email marketing, and more.• Consistently achieved 90% quota in 2020 and 2021, reflecting a strong work ethic and drive to succeed.• Built strong client relationships through effective communication and support, fostering trust and credibility.• Utilized market analysis and data insights to identify growth opportunities and optimize sales strategies.• Collaborated with cross-functional teams to ensure alignment and successful solution delivery.• Maintained expertise in industry trends and competitive landscape, positioning myself as a trusted advisor to clients. Show less

• Regional Digital Experience Partner

  • Jul 2019 - Jul 2020

  • Developed, trained, and managed relationships with dealerships to ensure high satisfaction with Sincro products and services.• Built trust and credibility with dealer contacts by establishing and maintaining consistent communication as a trusted digital partner, resulting in improved performance and goal achievement.• Generated sales lead by actively listening to dealers' needs and providing feedback and recommendations on product performance, struggles, and escalations, ultimately retaining $500k+ in revenue.• Conducted reviews of dealership processes and develop action plans to support dealer teams in reaching their goals and metrics.• Collaborated with the executive team to present new strategies and digital opportunities to dealer groups throughout the US. Show less



CDK Global

• United States
• Software Development
• 700 & Above Employee

• Regional Digital Experience Partner

  • Jul 2019 - Jul 2020

  • Develop, train, and manage relationships to ensure positive feedback from dealership personnel on Sincro products and services; focused on dealership customer’s online experience• Establish and grow a consistent line of communication with dealer contacts to develop trusted relationship through improved digital performance and sales objectives• Generate sales leads by listening and providing feedback/recommendations relative to product performance, struggles and escalations• Responsible for reviewing dealership processes and formulating action plans to support dealer teams in reaching their overall goals and metrics through streamlined processes Show less

• General Motors Account Advocate II, Cadillac Division

  • Jan 2018 - Jul 2019

  • Developed and managed strategic relationships with Cadillac dealers through frequent communications to provide guidance, training, and direction to enhance websites and utilizing digital products• Collaborated with clients to identify goals/pain points for developing long-term strategies by evaluating website, analytics and digital trends while understanding MoM/YoY metrics to optimize results• Managed General Motors client, Cadillac Dealerships, and 3rd party cross-channel teams continuous partner relationships• Developed and pitch growth opportunities for retention and success• Fostered a teaming environment of integrated specialist to drive traffic and sales to Cadillac dealer websites Show less



Doner

• United States
• Advertising Services
• 300 - 400 Employee

• Brand Leader for Chrysler Brand

  • Feb 2017 - Nov 2017

  • Managed client relationships and proactively brought new ideas and innovative solutions to enhance their business and facilitate brand initiatives. • Generated Creative Briefs as part of the integrated planning process to ensure the client's vision and goals were met. • Managed budget forecasting and allocations, ensuring that all estimates were approved and aligned with the client's expectations. • Maintained annual Scope of Work tracking and reconciliation to ensure that all projects were completed on time, within budget, and met or exceeded the client's expectations. Show less



MLive Media Group

• United States
• Advertising Services
• 1 - 100 Employee

• Digital Sales Executive

  • Nov 2015 - Nov 2016

  • Proactively identified new business opportunities through strategic cold calling and networking efforts. • Exceeded established revenue goals by achieving 110% of the sales objective, resulting in an increase in revenue of $500k in the Detroit market. • Optimized client campaigns by continually evaluating performance metrics, identifying areas for improvement, and renewing or upselling campaigns as appropriate. • Served as a marketing consultant to clients by providing industry insights and leveraging up-to-date knowledge of industry trends to drive business growth and success. Show less



Isobar

• United Kingdom
• Advertising Services
• 700 & Above Employee

• Senior Account Executive

  • Mar 2014 - Aug 2015

  • Collaborated closely with clients to understand their business needs, identify areas of opportunity, and develop strategies for account growth. • Led cross-functional teams of analysts and planners in the development of objectives, strategies, plans, and presentations for client campaigns, ensuring alignment with client expectations. • Worked closely with third-party partners to integrate their services into client campaigns and optimize results. • Implemented a review process for internal teams to increase efficiency, decrease errors, and improve turnaround time Show less



Commonwealth//McCann

• United States
• Advertising Services
• 200 - 300 Employee

• Account Executive

  • Dec 2013 - Mar 2014

  • Actively participated in client meetings, contributing to presentations and delivering results to ensure client satisfaction • Collaborated with the digital project management team and acted as a liaison between the client and digital teams to ensure smooth communication and coordination • Helped the team achieve digital creative excellence and exceeded client expectations by providing support in digital brand strategy and execution • Facilitated seamless communication between briefing and strategy teams, creative development teams, production teams, and clients to ensure all parties were aligned and on track Show less



McCann Worldgroup

• Advertising Services
• 700 & Above Employee

• Senior Account Executive

  • Dec 2011 - Dec 2013

  -Manage digital production, including website development and maintenance, OLA, email, social media, website, mobile and store locator for General Snus -Direct creative team to develop and produce marketing and advertising point-of-sale, direct mail, trade, training materials and digital media -Oversee client social media channels, including daily moderation of Facebook, blog and analytics -Oversee direct marketing program for General Snus, which includes over 300 emails delivered (approx. 800,000 recipients) focusing on coupon redemption, surveys, and events -Responsible for managing external partners: digital production, age verification service, email deployment and coupon redemption company Show less



AMCI Global

• Motor Vehicle Manufacturing
• 100 - 200 Employee

• Marketing Representative

  • Aug 2007 - Aug 2010

  -Marketing and public relations for contracted automotive clients, including ride and drives, dealer trainings, and customer surveys -Worked with marketing team to successfully complete over 30 dealer trainings across the east coast -Served as a liaison between internal departments, dealerships, automotive clients and vendors, coordinating partners, onsite management and post event reporting -Updated and maintained internal and external marketing communication on program vehicles, including monthly and post event reporting -Required to research and gain extensive product knowledge/information and communicate vehicle information and features to customers and dealers Show less



Motus1

• Motor Vehicle Manufacturing
• 1 - 100 Employee

• Event Manager

  • Sep 1999 - Jun 2008

  -Marketing and public relations for contracted automotive clients, which includes ride and drives, promotional giveaways, and customer surveys -Managed post-event reporting process, including communicating lead capture methods, ensuring leads are returned promptly and categorized appropriately, and handed off to the lead management team for timely follow-up -Worked with internal and external parties to organize the various components needed to initiate, run and conclude event marketing projects -Worked on GM Auto Show in Motion, Chrysler Dealer Trainings, TRUTH, Ford Experience Tours, Chevy Mile, and Dodge Viper Ride and Drive Show less



LABOV

• Advertising Services
• 1 - 100 Employee

• Event Manager

  • 2006 - 2007