Hannah Budke
Senior Creative Strategist at Kyra- Claim this Profile
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Bio
Jordan Elijah-Michael
Hannah is an absolute superstar. Not only does she understand the social media ecosystem thoroughly, I’ve watched Hannah consistently find innovative ways to break through the clutter and execute high level campaigns. She’s incredibly knowledgeable about content trends, sounds, and top-tier (and up and coming) talent as well. As a leader, Hannah is truly able to shine. She is always kind and gracious, but also gives great feedback, ensuring our projects are always top notch. I truly cannot say enough good things about Hannah as a strategist, leader and human-being. I feel lucky to have learned from her.
Will Eagle
Hannah is one of the strongest creative strategists I've had the pleasure of working with. By consuming and synthesizing a massive amount of content every day, Hannah kept her finger on the pulse of the Internet, and was able to turn out consistently high quality winning client pitches built on data-based trends, actionable insights, with strong creative execution ideas and supporting media plans. I hope I get the opportunity to work with Hannah again, as I know anyone would be lucky to have her on their team.
Jordan Elijah-Michael
Hannah is an absolute superstar. Not only does she understand the social media ecosystem thoroughly, I’ve watched Hannah consistently find innovative ways to break through the clutter and execute high level campaigns. She’s incredibly knowledgeable about content trends, sounds, and top-tier (and up and coming) talent as well. As a leader, Hannah is truly able to shine. She is always kind and gracious, but also gives great feedback, ensuring our projects are always top notch. I truly cannot say enough good things about Hannah as a strategist, leader and human-being. I feel lucky to have learned from her.
Will Eagle
Hannah is one of the strongest creative strategists I've had the pleasure of working with. By consuming and synthesizing a massive amount of content every day, Hannah kept her finger on the pulse of the Internet, and was able to turn out consistently high quality winning client pitches built on data-based trends, actionable insights, with strong creative execution ideas and supporting media plans. I hope I get the opportunity to work with Hannah again, as I know anyone would be lucky to have her on their team.
Jordan Elijah-Michael
Hannah is an absolute superstar. Not only does she understand the social media ecosystem thoroughly, I’ve watched Hannah consistently find innovative ways to break through the clutter and execute high level campaigns. She’s incredibly knowledgeable about content trends, sounds, and top-tier (and up and coming) talent as well. As a leader, Hannah is truly able to shine. She is always kind and gracious, but also gives great feedback, ensuring our projects are always top notch. I truly cannot say enough good things about Hannah as a strategist, leader and human-being. I feel lucky to have learned from her.
Will Eagle
Hannah is one of the strongest creative strategists I've had the pleasure of working with. By consuming and synthesizing a massive amount of content every day, Hannah kept her finger on the pulse of the Internet, and was able to turn out consistently high quality winning client pitches built on data-based trends, actionable insights, with strong creative execution ideas and supporting media plans. I hope I get the opportunity to work with Hannah again, as I know anyone would be lucky to have her on their team.
Jordan Elijah-Michael
Hannah is an absolute superstar. Not only does she understand the social media ecosystem thoroughly, I’ve watched Hannah consistently find innovative ways to break through the clutter and execute high level campaigns. She’s incredibly knowledgeable about content trends, sounds, and top-tier (and up and coming) talent as well. As a leader, Hannah is truly able to shine. She is always kind and gracious, but also gives great feedback, ensuring our projects are always top notch. I truly cannot say enough good things about Hannah as a strategist, leader and human-being. I feel lucky to have learned from her.
Will Eagle
Hannah is one of the strongest creative strategists I've had the pleasure of working with. By consuming and synthesizing a massive amount of content every day, Hannah kept her finger on the pulse of the Internet, and was able to turn out consistently high quality winning client pitches built on data-based trends, actionable insights, with strong creative execution ideas and supporting media plans. I hope I get the opportunity to work with Hannah again, as I know anyone would be lucky to have her on their team.
Experience
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Kyra
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United Kingdom
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Technology, Information and Media
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1 - 100 Employee
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Senior Creative Strategist
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Apr 2023 - Present
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Collab
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United States
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Internet Publishing
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1 - 100 Employee
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Senior Brand Strategist
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Nov 2021 - Nov 2022
Own development of creator-led campaigns ranging from $50k-$10M+ for brands like Hulu, Energizer, Paramount+, Bliss, Urban Decay, Royal Caribbean, My Little Pony, EOS, Good American, Walmart, Flamin’ Hot, Calvin Klein, Dr. Squatch, Planned Parenthood and morePilot new offerings for owned IPs and managed servicesDevelop creative ideas for large-scale programs that shape digital contentDevelop and integrate a new margin strategy for Request For Proposals (RFPs) Mentored and trained junior team members Show less
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Brand Strategist
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Sep 2020 - Nov 2021
Identify, manage outreach, and onboard new influencers for branded campaignsOwn influencer and brand communications, including creative concepts, contracts, guidelines, materials, negotiations, and product shipment
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The Rockstar Collective
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Advertising Services
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Freelance Owner - Social Strategy
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Dec 2016 - Dec 2021
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Paul Mitchell Schools
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United States
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Higher Education
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500 - 600 Employee
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Regional Marketing Lead
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Jul 2019 - Mar 2020
Supported Paul Mitchell schools in Idaho, Washington, and Utah through paid and organic marketing efforts. Managed 32 social media accounts Spearheaded UGC campaigns for students and clients Educated over 2,000 licensed cosmetologists & students on social media Led & mentored a team of 40 students on Instagram strategy Supported Paul Mitchell schools in Idaho, Washington, and Utah through paid and organic marketing efforts. Managed 32 social media accounts Spearheaded UGC campaigns for students and clients Educated over 2,000 licensed cosmetologists & students on social media Led & mentored a team of 40 students on Instagram strategy
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Think Media Consulting
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United States
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Advertising Services
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1 - 100 Employee
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Marketing Manager
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Jan 2018 - Aug 2019
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116 & West
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United States
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Advertising Services
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1 - 100 Employee
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Media Assistant
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Feb 2017 - May 2017
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Boise State University
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United States
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Higher Education
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700 & Above Employee
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Communications Assistant
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May 2015 - Dec 2016
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Marketing Intern
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Aug 2014 - May 2015
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Victoria's Secret
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United States
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Retail
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700 & Above Employee
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In-Store Marketing Intern
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May 2016 - Aug 2016
Assisted with the planning and execution of in–store marketing by working with cross functional partners Supported the team with future offers by submitting marketing request forms and working with design/merchant teamsHelped identify emerging brands that PINK should be aware ofParticipated in brainstorm meetings for initiatives and projects
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PINK Campus Representative
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Apr 2014 - May 2016
Planned and executed events on campus and in-store every monthGenerated events with over 500 attendeesHired and managed 8 women as a campus team to assist in brand building and marketing effortsWorked directly with in-store managers to develop a tactical plan for driving traffic in storeRan all social media channels under @PINKBoiseStateReceived two incentive trips
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Education
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Boise State University
Bachelor's degree, Public Communications and Public Relations
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