Email Marketing and Events Analyst

• Apr 2023 - Present

Email Marketing and Events Assistant, Digital Communications

• Sep 2021 - Mar 2023

Adobe Certified Expert-Marketo Engage Business Practitioner.

Digital Marketing and Business Development Executive

• Aug 2020 - Sep 2021

Digital Marketing Intern

• Nov 2019 - Aug 2020

Whilst finishing my degree I supported Spktral part time with Digital Marketing.

Cafe Supervisor and Social Media Assistant

• May 2017 - Oct 2019

During Summer break from university I worked full time at the eco-award winning Comrie Croft. Key Responsibilities: • Quickly promoted to supervisor after demonstrating strong customer service and leadership skills. • Lead the team in a very fast paced environment. • Responsible for the training of new team members. • Launched, ran and grew social media accounts for the business. • Managed catering enquiries. During Summer break from university I worked full time at the eco-award winning Comrie Croft. Key Responsibilities: • Quickly promoted to supervisor after demonstrating strong customer service and leadership skills. • Lead the team in a very fast paced environment. • Responsible for the training of new team members. • Launched, ran and grew social media accounts for the business. • Managed catering enquiries.

Marketing Assistant

• Jan 2019 - Jun 2019

As part of the third year of my degree I undertook a six month placement at The Royal Botanic Garden Edinburgh (RBGE), a leading international research organisation committed to inspiring a world that increasingly values, protects and benefits from plants. Key Responsibilities: • Created and scheduled weekly social media plans using Hootsuite. • Created and implemented an Instagram Story strategy, resulting in increased ticket sales for events, increased engagement and followers • Provided email marketing and website support for both RBGE and Discover Scottish Gardens • Wrote creative press releases, aligned with PR strategy, resulting in positive news coverage in The Herald, The Scotsman, local newspapers and magazines • Using photoshop and premier pro, created visually engaging social media content for Twitter, Facebook and Instagram (photographs, graphics and video) • Assisted with film shoots and PR photo calls • Live social media coverage of large events • Visited Regional Gardens in Benmore, Dawyck and Logan to discuss how RBGE Marketing team could support them • Achieved a first class university mark for performance and portfolio Show less

Assistant Marketing Manager

• Sep 2017 - Sep 2018

• Assisted the manager in leading the marketing team, working together with the rest of the team to create consistent, interesting and original content. • Produced and scheduled creative content for Facebook, Instagram and Twitter. • Organised competitions on social media channels to increase engagement. • Coordinate paid advertising on social media channels. • Assisted the manager in leading the marketing team, working together with the rest of the team to create consistent, interesting and original content. • Produced and scheduled creative content for Facebook, Instagram and Twitter. • Organised competitions on social media channels to increase engagement. • Coordinate paid advertising on social media channels.