Amy Lawrence

Senior Sales Executive at Smith & Quinn
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us****@****om
(386) 825-5501

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Lauren Russell

Amy is ultra organized and successfully managed multiple projects while at Russell & Mackenna. We achieved a PR Audit of close to $1million while Amy was our Public Relations Director (up 25% from her predecessor). With an impeccable attention to detail, Amy spearheaded our corporate transition from a public relations strategy focused on shelter magazines to one focused on social networking and blog initiatives. Her ability to adapt quickly in a fast paced work environment allowed her to successfully achieve this transition without skipping a beat. I should also mention that Amy jumped at the opportunity to take on the added responsibility of planning an annual event at our company. The event was by far the most organized and effiicient we have ever hosted. I would absolutely hire Amy again and do plan to consult with her on a project basis moving forward.

Kathy Brooks

Amy is the most thorough, detail-oriented, caring individual, and those characteristics served her well in her real estate career. She was the consummate professional who approached her new career with a solid business plan, and the technical skills to execute it. Her rapport with clients was immediate and her follow-through was excellent. I applaud her for her determination and skill in making a success of her time with Coldwell Banker.

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Experience

    • United States
    • Retail Apparel and Fashion
    • 1 - 100 Employee
    • Senior Sales Executive
      • Sep 2022 - Present

      Independent contractor representing premier apparel brand Smith & Quinn. Wholesale sales to women’s boutiques, men’s clothiers, luxury resort and golf clubs, yacht clubs, premier equestrian facilities and schools offering ready to wear, sport and custom designed whimsical prints depicting location icons and branding. Independent contractor representing premier apparel brand Smith & Quinn. Wholesale sales to women’s boutiques, men’s clothiers, luxury resort and golf clubs, yacht clubs, premier equestrian facilities and schools offering ready to wear, sport and custom designed whimsical prints depicting location icons and branding.

    • United States
    • Design Services
    • 1 - 100 Employee
    • Associate, Interior Design
      • Feb 2021 - Sep 2021

      Associate, Interior Design Interior design duties including: -Design curation and vendor sourcing - furniture, fabric, floor covering, wall covering, art and accessories -Independent client communications -Participate in client and contractor/trade vendor meetings from initial consultation through scope of work, intermediate progress and final installation -Assist with client proposals and design presentations -Strategic planning -Trade vendor communications/procurement -On site styling/installation -Knowledge of Chicago Design Center vendors at the Merchandise Mart -Lead brand awareness through social media presence Show less

    • United States
    • Retail
    • 200 - 300 Employee
    • Retail Product Advisor
      • Sep 2018 - Jul 2019

      -Consistently a top tier retail salesperson -Trained boot and helmet fitter -Attended vendor training events and online training -Asdisted customers with boots, tack, equipment, equine medical/care supplies and rider apparel -Proficient with operating POS system -Utilized design skills to perform various tasks including restocking, receiving shipments and preparing sales displays -Consistently a top tier retail salesperson -Trained boot and helmet fitter -Attended vendor training events and online training -Asdisted customers with boots, tack, equipment, equine medical/care supplies and rider apparel -Proficient with operating POS system -Utilized design skills to perform various tasks including restocking, receiving shipments and preparing sales displays

    • Annual Media Guide Writer/Editor/Advertising Account Manager, Boys Varsity Lacrosse Program
      • Nov 2015 - Mar 2019

      Performed copy writer, copy editor, researcher, advertising account manager, photo shoot manager and design editor duties on this annual comprehensive full-color catalog showcasing the nationally top-ranked St. Mary's High School lacrosse program for four consecutive years, including the following sections: corporate advertising, booster advertising, team statistics, team schedule, team & individual photos, recruiting, alumni and academics. The guide was instrumental in new student-athlete recruitment by the admissions office and lacrosse program. St. Mary's is a top-ranked private co-ed Catholic school in the Maryland Interscholastic Athletic Association "A" boys sports conference, founded in 1946. Show less

    • Board Member & Committee Chair, St. Mary's Athletic Association (SMAA)
      • Jan 2016 - Jun 2018

      -Chair of the Live and Silent Auction Committees of the Annual Athletic Association fundraising dinner, encompassing solicitation, curation, collection and presentation of a wide variety of high value auction items -Chair of the Entertainment Committee of the Annual Athletic Association fundraising dinner, encompassing the hiring and contract procurement of live music entertainment -Chair of the Marketing Committee on the United States Sailboat and Powerboat Show food booth fundraiser over a two week period, securing tiered sponsors and procuring advertising signage-Committee Member, Athletic bus procurement project-Chair, Varsity Basketball program Annual fundraiser Show less

    • United States
    • Retail
    • 1 - 100 Employee
    • Director, Public Relations
      • Oct 2008 - Apr 2010

      Led the marketing and public relations functions for Russell & Mackenna (now Maine Cottage,) a furniture design and manufacturing firm with headquarters and flagship retail store in Maryland. Offering made-to-order (in the USA) cottage-style, hardwood painted furniture in vibrant colors and upholstered creations in whimsical fabrics. Designs are reminiscent of seaside living, catering to a discriminating buyer. Furniture is available through dealers in coastal areas along the eastern seaboard - Martha's Vineyard, MA, Kiawah Island, Palm Beach, etc. Also sold through a network of interior designers and architects and online through the web site. My duties included defining and implementing: events coordination, marketing and strategic planning, PR, advertising, and budgeting. www.mainecottage.com.-Led and coordinated all PR & marketing events, product placement & social media-Editor and copy writer for all catalog and website product descriptions and general copy -Led and coordinated all catalog off-site photo shoots, set location research & set procurement, and coordinated all travel and lodging arrangements for shoots-Procured over $1M of print advertising space annually in local and national publications at no cost via press releases, product placement and partner-written articles-Reported directly to company President & CEO, collaborating on strategic plan-Led design team on branding, market positioning and goal setting -Led all corporate partnership discussions, research and collaborative meetings Show less

    • Design Assistant
      • Oct 2008 - Oct 2009

      -Assisted Lead Designer with client interior design projects-Procured and curated decor for catalog photo shoots-Assisted with set design for catalog photo shoots-Worked directly with clients at original Russell & Mackenna/Maine Cottage retail location to consult on interior design needs, both in retail and in-home settings-Placed client orders with design vendors

    • United States
    • Real Estate
    • 700 & Above Employee
    • Realtor
      • Mar 2008 - Oct 2008

      Licensed Realtor in the State of Maryland Licensed Realtor in the State of Maryland

    • Events Services
    • 1 - 100 Employee
    • Independent Consultant
      • Jan 2004 - Jun 2007

      National Home Décor Company Affiliated with Southern Living Magazine -Sold upscale home décor products through home shows and catalog parties -Responsible for timely order placement, fulfillment and responsive customer service -Performed dynamic sales presentations to both small and large groups resulting in repeat clients and referrals National Home Décor Company Affiliated with Southern Living Magazine -Sold upscale home décor products through home shows and catalog parties -Responsible for timely order placement, fulfillment and responsive customer service -Performed dynamic sales presentations to both small and large groups resulting in repeat clients and referrals

    • United States
    • Accounting
    • 1 - 100 Employee
    • Marketing Director
      • May 1996 - Oct 1999

      Mid-Atlantic Regional Accounting Firm – Offices in Baltimore and Washington, D.C. -Organized and implemented from concept through realization highly successful 50th anniversary event for over 800 registered guests. Led task force efforts and headed committee with ultimate responsibility for $50,000 budget including: catering, site location, entertainment, space planning, invitation list of over 1000, invitation design and coordination with advertising agency, mailing house, transportation planning and implementation, promotional gifts, all rentals: outdoor tents, signage, coat check, furniture, flowers, etc. resulting in tremendous goodwill for the firm and increased brand recognition -Served on the Board of Directors of The Fuel Fund of Central Maryland as Chair of Marketing Committee. Updated and enhanced the logo, and was instrumental in procuring $50,000 television sponsorship from a local television station -Reported directly to Firm Managing Partner -Procured over $185,000 of print advertising space in local and national publications at no cost via press releases and partner-written articles -Created and implemented detailed annual budget of $130,000, often ending the fiscal year under-budget -Nominated for Greater Baltimore Committee Technology Council’s Marketing Committee Show less

    • United States
    • Accounting
    • 700 & Above Employee
    • Marketing Coordinator
      • Feb 1994 - Mar 1996

      Southeastern Regional Accounting Firm – 22 Offices Throughout the Southeast -Reported directly to Firm Managing Partner -Duties included day-to-day partner marketing support, all advertising (media and creative procurement), PR, proposal assistance, community involvement activities, marketing plan directives, promotional product procurement and copy writing/editing -Assisted outside marketing consultant with updated new brochure and collateral brochure suite -Mentored by renowned CPA marketing consultant and author of “The Big Six” and “The Big Eight,” Mark Stevens -Collaborated with Firm Managing Partner on marketing budget of $150,000 -Edited articles written by accounting professionals for industry and general media -Implemented and procured sponsorships for various legal, accounting and business events -Coordinated and edited RFP response packages for prospective new clients Show less

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Account Executive/New Business Coordinator
      • Jun 1993 - Jun 1994

      Boutique National Advertising/PR Agency based in Annapolis, MD. -Reported directly to Agency President -Responsible for existing clients and account recruitment -Prepared and presented extensive portfolio packages to new business prospects -Actively participated in client creative presentations and strategy meetings -Orchestrated and played a key role in the development of comprehensive proposal requests (RFP’s) for private companies and government agencies -Purchased media for existing accounts -Performed press checks for creative work Show less

Education

  • Boston University
    BS Mass Communication, Advertising, Art History
    1990 - 1994

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