Experience

Cloudy

• United States
• Retail
• 1 - 100 Employee

• Senior Brand Designer

  • Aug 2020 - Present

  • Strategically analyzed the brand and figured out the brand vision, values, personality, and voice.• Based on the brand vision, I invented the packaging design system and applied it to the re-design of the main product line. Increased trust in the brand by keeping consistency in packaging design.• Developed detailed Brand Guidelines for print & web marketing materials + logo, fonts, colors usage.• Scaled the brand product line from 3 to 11 products.• Created mood boards for photoshoots.• Standardised social media content by creating templates. Improved engagement by keep following design guidelines



Deep Meditate

• United States
• Wellness and Fitness Services

• Illustrator

  • Mar 2020 - Jul 2021

  • Created and matched the illustration style to the design of the application.• Kept the consistent style of 100+ illustrations for famous books and stories. • Created and matched the illustration style to the design of the application.• Kept the consistent style of 100+ illustrations for famous books and stories.



Tropic Labs

• United States
• Personal Care Product Manufacturing
• 1 - 100 Employee

• Visual Designer

  • Mar 2018 - Aug 2018

  • Predicted the trend of neon colors and managed to finish the designs in trendy colors before itspopularity and released all printing products on time.• Developed a design system and scale it up to 3 products with 100% consistency in designlayout.• Created the brand guidelines for printing, e-mail campaigns, brand illustrations, and social media.• Produced marketing materials for print and web and design concepts from scratch.• Keep consistency through brand assets across various platforms.



FRESCO

• Switzerland
• Artists and Writers
• 1 - 100 Employee

• Illustrator in Art Blockchain

  • Mar 2018 - Jul 2018

  • Invented a unique illustration style for a blockchain start-up that was inspired by renaissance paintings and reflects the company's name.• Illustrated White Paper and made it easier to understand to people who aren't familiar with blockchain technologies. • Invented a unique illustration style for a blockchain start-up that was inspired by renaissance paintings and reflects the company's name.• Illustrated White Paper and made it easier to understand to people who aren't familiar with blockchain technologies.



Skillpoint - Digital and Branding agency

• Junior Graphic Designer

  • Aug 2014 - Aug 2015

  I was responsible for daily graphic design content for a small agency. Worked regularly on graphic, typography, and production materials. Learned how to create presentations and communicate with clients. I was responsible for daily graphic design content for a small agency. Worked regularly on graphic, typography, and production materials. Learned how to create presentations and communicate with clients.