Glenn Doyle
Content Manager at Killer Ink- Claim this Profile
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English Native or bilingual proficiency
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Bio
John Meadowcroft
Always intuitive and full of great ideas, Glenn was a pleasure to have around the office and has a big future ahead of him as a creative writer. His contribution to features and news articles always ensured new angles, and his ability to manage large workloads was a great asset during my time at TAN.
John Meadowcroft
Always intuitive and full of great ideas, Glenn was a pleasure to have around the office and has a big future ahead of him as a creative writer. His contribution to features and news articles always ensured new angles, and his ability to manage large workloads was a great asset during my time at TAN.
John Meadowcroft
Always intuitive and full of great ideas, Glenn was a pleasure to have around the office and has a big future ahead of him as a creative writer. His contribution to features and news articles always ensured new angles, and his ability to manage large workloads was a great asset during my time at TAN.
John Meadowcroft
Always intuitive and full of great ideas, Glenn was a pleasure to have around the office and has a big future ahead of him as a creative writer. His contribution to features and news articles always ensured new angles, and his ability to manage large workloads was a great asset during my time at TAN.
Experience
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Killer Ink
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United Kingdom
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Retail
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1 - 100 Employee
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Content Manager
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Aug 2022 - Present
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Marketing Team Leader
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Jul 2022 - Aug 2022
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Social Media & Marketing Co-ordinator
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Aug 2016 - Jul 2022
• Creating marketing campaigns for Europe’s largest tattoo supplies company • Writing content and copy for websites, social media posts, newsletters/emails, PPC ads, magazines, video scripts, and adjusting the tone of voice for each platform • Ensuring web copy is keyword-rich and SEO-friendly; long-form articles, reviews, interviews, product descriptions, and buyer’s guides for the blog • Managing social media channels (Facebook, Instagram, Twitter, YouTube, TikTok, Pinterest, Vimeo),… Show more • Creating marketing campaigns for Europe’s largest tattoo supplies company • Writing content and copy for websites, social media posts, newsletters/emails, PPC ads, magazines, video scripts, and adjusting the tone of voice for each platform • Ensuring web copy is keyword-rich and SEO-friendly; long-form articles, reviews, interviews, product descriptions, and buyer’s guides for the blog • Managing social media channels (Facebook, Instagram, Twitter, YouTube, TikTok, Pinterest, Vimeo), as well as creating and monitoring paid Facebook and Instagram adverts • Developing digital marketing strategies • Assisted in the launch of two brands: Killer Beauty (permanent make-up) and ECOTAT (eco-friendly products) • Influencer marketing: outreaching to tattoo artists, brands and industry influencers to create content and increase brand exposure • Training staff members in SEO best practices and interviewing potential marketing assistants • Transcribing videos for subtitling and assisting in the video editing process • Communicating with team members and external agencies to ensure all content is translated correctly and with SEO in mind • Increased total social media followers from 80,000 to over 750,000 • My keyword-dense buyer’s guides have resulted in a significant rise in website traffic, both organically and from use in paid ads, while regularly winning rich snippets on Google
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TLA
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United Kingdom
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IT Services and IT Consulting
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1 - 100 Employee
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Social Media Manager
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Feb 2016 - Aug 2016
• Managed all social media platforms for the company, including CarKeys.co.uk, produced content for paid and organic posts, and managed social media budgets • Increased follower numbers and paid/organic social media traffic • Monitored social media mentions for a client and outreached to influencers • Significantly increased social media followers and organic web traffic during this role and took skills and knowledge forward to my current employment
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Staff Writer
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Jan 2015 - Apr 2016
• Content production and strategy for Motortorque, an award-winning viral motoring website • Delegated work to team members and assisted in email marketing and website design • During my time at Motortorque, the site received just under 2,000,000 page views, with some months seeing traffic of over 300,000 visitors • 2016 Newspress Awards – won ‘Best Automotive Blog’ • 2016 UK Blog Awards – highly commended for ‘Best Individual Automotive Blog’
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Content Writer/Copywriter
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Dec 2012 - Jan 2015
• Produced automotive-focused content for internal websites and external clients, including news, guides, press releases, blogs, and SEO copy • Managed content and social media for a main internal site and developed and implemented strategies for each • Wrote news and features for an offline, printed magazine that was circulated in London and sent to automotive manufacturers • Other duties included proof-reading and editing content and engaging with website users and industry… Show more • Produced automotive-focused content for internal websites and external clients, including news, guides, press releases, blogs, and SEO copy • Managed content and social media for a main internal site and developed and implemented strategies for each • Wrote news and features for an offline, printed magazine that was circulated in London and sent to automotive manufacturers • Other duties included proof-reading and editing content and engaging with website users and industry professionals through social media channels, over the phone and via email
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Education
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2012 - 2013
Liverpool Chamber Training
NVQ Level 3: IT Application Specialist -
2004 - 2011
Sacred Heart Catholic College
4 A-Levels, 1 AS-Level, and 11 GCSEs
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