Experience

Cause Communications

• United States
• Public Relations and Communications Services
• 1 - 100 Employee

• Vice President

  • Jul 2021 - Present

  Los Angeles, California, United States Cause Communications is a woman, LGBTQ+ led non-profit that provides a full suite of marketing communications services. The only nonprofit of its kind, Cause Communications drives social change through best-in-class communications leadership, strategy, and campaigns. We do everything from providing strategic communications counsel, branding development and implementation of integrated, large scale marketing campaigns to crisis communications and short-term projects. Cause also develops… Show more Cause Communications is a woman, LGBTQ+ led non-profit that provides a full suite of marketing communications services. The only nonprofit of its kind, Cause Communications drives social change through best-in-class communications leadership, strategy, and campaigns. We do everything from providing strategic communications counsel, branding development and implementation of integrated, large scale marketing campaigns to crisis communications and short-term projects. Cause also develops and offers free tools and hands-on custom training programs to nonprofit leaders and social changemakers to help them build quality communications practices in-house. We are driven by our passion to use communications for good to drive positive social change and advance health, justice, and equity for ALL communities. Show less



Mercury Public Affairs

• United States
• Public Relations and Communications Services
• 200 - 300 Employee

• Senior Vice President

  • Jun 2014 - Jul 2021

  Los Angeles, California Led and managed client service teams primarily focused on public interest communications, delivering communications and public relations strategies and solutions on issue areas including public health, child and family wellbeing, the environment and more including cross-sector collaboration. I am an experienced executive who is familiar with working at the intersection of government and business. Specialties in public outreach campaigns, public affairs, strategic communications planning,… Show more Led and managed client service teams primarily focused on public interest communications, delivering communications and public relations strategies and solutions on issue areas including public health, child and family wellbeing, the environment and more including cross-sector collaboration. I am an experienced executive who is familiar with working at the intersection of government and business. Specialties in public outreach campaigns, public affairs, strategic communications planning, executive communications, stakeholder engagement, crisis communications, and media relations with experience working with local and national outlets including broadcast TV, radio, online, and print. I've led communications efforts from DMA-specific general market to hyper-local, and targeted statewide efforts. Experienced in leading teams on integrated, multi-channel marketing communications efforts that include earned media, paid digital media, owned media, social media and more for efforts valued at more than $2.5M. Mentored and oversaw teams from 10 to 2 on multiple communications and public affairs accounts. Specialty experience in crisis communications and incident management for emergencies, collaborating with government agencies on public outreach and messaging including during COVID-19 pandemic. Responsible for R&E and pursuing new business opportunities. Show less



Brookfield Renewable

• Canada
• Renewable Energy Semiconductor Manufacturing
• 700 & Above Employee

• Public Outreach Manager, North America

  • Oct 2013 - Apr 2014

  Los Angeles, California Provided strategic counsel to operations teams in the U.S. and Canada on messaging and tactics for responding to stakeholder inquiries and developing relationships with various stakeholder groups that had the ability to impact the company's business. My work in managing stakeholder relations focused on building capacity and supporting business teams to continue successful operations based on positive relationships with local communities, government officials, and regulatory… Show more Provided strategic counsel to operations teams in the U.S. and Canada on messaging and tactics for responding to stakeholder inquiries and developing relationships with various stakeholder groups that had the ability to impact the company's business. My work in managing stakeholder relations focused on building capacity and supporting business teams to continue successful operations based on positive relationships with local communities, government officials, and regulatory agencies. • Developed print, radio, and web advertising plans for paid media placements as part of overall North America public safety planning. • Worked with regulatory and operations managers to engage federal regulators in productive discussions relating to the continued operation of company wind turbines on federal land. • Developed messaging documents, brochures, press releases, and public engagement plans for operations teams to use in facilitating and forging relationships with key stakeholder groups. • Coordinated the updating of company project websites to ensure important safety information was available 24/7 to stakeholders. • Engaged with colleagues across teams in Canada and the U.S. to review and overhaul website program that provides key safety information on hydro plant water releases to local communities and recreationists. Show less



GNA (a TRC Company)

• United States
• Environmental Services
• 1 - 100 Employee

• Program Manager

  • Aug 2010 - Oct 2013

  Santa Monica, California Oversaw environmental and sustainability public affairs for clients included New York City Department of Transportation, Daimler Trucks North America, American Honda Motor Company, Maryland Energy Administration, Ferus Natural Gas Fuels, Waste Management, Southern California Gas Company, America's Natural Gas Alliance, among others. • Directed stakeholder engagement and regulatory agency outreach efforts for SoCal Gas as part of the company’s public affairs sustainability… Show more Oversaw environmental and sustainability public affairs for clients included New York City Department of Transportation, Daimler Trucks North America, American Honda Motor Company, Maryland Energy Administration, Ferus Natural Gas Fuels, Waste Management, Southern California Gas Company, America's Natural Gas Alliance, among others. • Directed stakeholder engagement and regulatory agency outreach efforts for SoCal Gas as part of the company’s public affairs sustainability initiative. • Created and directed media relations and partnerships for multiple events including the annual Alternative Clean Transportation (ACT) Expo⎯North America’s largest alternative fuel vehicles conference. Earned media results for the programs included placements in national TV, radio, print and online outlets including the Wall Street Journal, Reuters, New York Times, Houston Chronicle, San Francisco Chronicle, CBS Evening News, and others. • Developed and managed the social media program for North America's largest clean transportation conference, the Alternative Clean Transportation (ACT) Expo. Increased engagement across Twitter, Facebook and LinkedIn platforms leading to increased conference attendance and exhibitors for 2012 and 2013 events, which resulted in increased revenue year over year. • Wrote scripts, developed story boards and managed production team for the development of a series of educational videos on natural gas-fueled transportation for Southern California Gas Co. Show less



Edelman

• United States
• Public Relations and Communications Services
• 700 & Above Employee

• Account Supervisor, Corporate & Public Affairs

  • Sep 2007 - Aug 2010

  Los Angeles, CA Supported the Los Angeles Corporate and Public Affairs practice at Edelman, the largest public relations agency in the world, to strategically develop and implement successful communications efforts, including media relations, stakeholder engagement, and community relations. Promoted twice to Account Supervisor during my three years at the agency. Clients included California Energy Commission, Veolia Water, State of California Department of Resources Recycling and Recovery, and Governor… Show more Supported the Los Angeles Corporate and Public Affairs practice at Edelman, the largest public relations agency in the world, to strategically develop and implement successful communications efforts, including media relations, stakeholder engagement, and community relations. Promoted twice to Account Supervisor during my three years at the agency. Clients included California Energy Commission, Veolia Water, State of California Department of Resources Recycling and Recovery, and Governor Schwarzenegger's Committee on Education Excellence. - Developed and managed the environmental partnerships program for the State of California’s Department of Resources Recycling and Recovery (CalRecycle) for its tire recycling program. - Conceptualized stakeholder engagement program for a global energy company to develop and strengthen relationships with top-tier regulators, policymakers, academics, and environmental leaders. Show less



MikeWorldWide

• United States
• Public Relations and Communications Services
• 200 - 300 Employee

• Account Executive, Public Affairs

  • Oct 2005 - Sep 2007

  Provided account support in the areas of media relations, community relations and advocacy for clients including the Los Angeles Community College District, Indymac Bank, Deloitte and Touche LLP, Pelican Products, Breathe California of Los Angeles County, New Pacific Realty and the Christopher Reeve Foundation. Primarily led media relations and supported community relations for the Los Angeles Community College District green building and sustainability campaign. • Managed media… Show more Provided account support in the areas of media relations, community relations and advocacy for clients including the Los Angeles Community College District, Indymac Bank, Deloitte and Touche LLP, Pelican Products, Breathe California of Los Angeles County, New Pacific Realty and the Christopher Reeve Foundation. Primarily led media relations and supported community relations for the Los Angeles Community College District green building and sustainability campaign. • Managed media relations for the launch of the Los Angeles Police Department’s new flashlight for officers on behalf of client Pelican Products, securing coverage in CNN, national news, all major Los Angeles media outlets, and international print and online news outlets, contributing to unprecedented customer demand, increased sales and a six-month waiting list for the product. • Supported community relations programs for all nine colleges in the Los Angeles Community College District, including ground breaking and ribbon cutting ceremonies for new buildings including child development centers. Show less



Gonzo Communications

• Account Coordinator

  • May 2004 - Oct 2005

  Rancho Santa Margarita, CA Media relations and account support for consumer clients, which included toy and video game companies such as Wild Planet Toys and Crave Entertainment. Supported media relations effort for long-lead holiday mailing campaigns. • Secured coverage for clients in Ladies Home Journal, Parade magazine, Hoy New York and other prominent English and Spanish-language media outlets across the country.



California State University, Fullerton

• United States
• Higher Education
• 700 & Above Employee

• Public Relations Coordinator

  • Aug 2003 - Aug 2005

  Media and community relations for the Associated Students Inc., the non-profit arm of California State University, Fullerton. Provided public relations support for the marketing department. Worked closely with the in-house graphic design team to create various collateral materials for more than a dozen campaigns each year. Provided communications support for a non-profit organization’s community outreach programs. • Served as the media spokesperson during my tenure and led all… Show more Media and community relations for the Associated Students Inc., the non-profit arm of California State University, Fullerton. Provided public relations support for the marketing department. Worked closely with the in-house graphic design team to create various collateral materials for more than a dozen campaigns each year. Provided communications support for a non-profit organization’s community outreach programs. • Served as the media spokesperson during my tenure and led all media relations efforts. • Regularly secured local and regional media coverage, including the Los Angeles Times and Orange County Register, which contributed to increased awareness and revenue for non-profit programs. • Developed concepts and coordinated development of ongoing multi-media, print marketing and promotional materials for core community and campus outreach programs, leading to increased engagement among target audiences. • Led media relations for new artist exhibitions at the on-campus art gallery. Show less