Experience

MCRA

• United States
• Medical Equipment Manufacturing
• 100 - 200 Employee

• Associate Director, Marketing

  • Mar 2023 - Present

  • Lead the marketing team's long-term process, strategy and development. • Implement new processes across the organization to increase efficiency and streamline marketing materials and language. • Develop and implement marketing strategies across the organization, including new services and product launches. • Write clear, concise communications to be used across multiple channels, including press releases, social media, and internal communications. • Oversee and assist with events, such as conferences, webinars, and more. • Manage the marketing team, as well as oversee all marketing contractors and vendors. Show less



Self Employed

• United States
• Advertising Services
• 700 & Above Employee

• Freelance Digital Marketing Consultant

  • Aug 2017 - Present

  • Build short- and long-term strategic digital marketing plans for clients, as well as run and manage said campaigns. • Manage client websites and social media platforms, including Facebook, Twitter, Instagram, YouTube and TikTok. • Develop strategic ad plans on limited budgets to increase views and sales utilizing Google Ads and social media ads. • Research and analyze data and statistics to develop and implement recommendations to the overall strategy. • Make custom graphics and video assets for clients to utilize regularly on digital platforms. Show less