Experience

FieldAware

• United States
• Software Development
• 1 - 100 Employee

• Senior Marketing Manager, Digital and Demand Generation

  • 2015 - Present

  Marketing Planning and Execution | Driving Pipeline | Multi-group Collaboration | Content Marketing | Innovative Communications, Digital | Channel Partner Development | Customer Retention and Success | Project Management | Team Leadership | Demand Generation | Event Planning and Execution Marketing Planning and Execution | Driving Pipeline | Multi-group Collaboration | Content Marketing | Innovative Communications, Digital | Channel Partner Development | Customer Retention and Success | Project Management | Team Leadership | Demand Generation | Event Planning and Execution



Fonality

• United States
• Telecommunications
• 1 - 100 Employee

• Senior Marketing Manager

  • 2013 - 2015

  Demand generation campaign management, including outbound programs, nurture programs, content creation and sales enablement. Development and execution of company event strategy for lead generation, including management of budget and resources. Demand generation campaign management, including outbound programs, nurture programs, content creation and sales enablement. Development and execution of company event strategy for lead generation, including management of budget and resources.



Bold Capital Strategies, Inc.

• Vice President, Business Development

  • 2003 - 2013

  Bold Capital Strategies, Inc. is a consulting firm providing strategic consulting on business finances, and improvement in cash flow management. The company originally focused predominately in the area of alternative finance such as; factoring, purchase order funding, equipment leasing etc., however, general business consulting in the areas of business development, marketing, long-term strategy and process improvement have been a focus in recent years, as has providing education on internet marketing and development of alternate channels. Show less



Bank of America

• United States
• Banking
• 700 & Above Employee

• Vice President, Small Business Banking

  • 2010 - 2012

  As a Small Business Banker, committed to serving small businesses with annual revenues from $250k up to $3 million, by leveraging the power of our company to provide comprehensive financial solutions to our clients. Target market is in and around the McKinney area, where I have lived since 1992. As a Small Business Banker, committed to serving small businesses with annual revenues from $250k up to $3 million, by leveraging the power of our company to provide comprehensive financial solutions to our clients. Target market is in and around the McKinney area, where I have lived since 1992.



Attitudes & Attire®

• United States
• Non-profit Organizations
• 1 - 100 Employee

• Volunteer Speaker, 'Money Talks" Educational Series

  • 2007 - 2012

  This classroom style presentation is made to groups of disenfranchised women, from all walks of life, who are working diligently to take command of their lives, and improve the circumstances of their families. The session covers finance and credit information, and is presented several times per month through the Non-profit organization, Attitudes & Attire. This classroom style presentation is made to groups of disenfranchised women, from all walks of life, who are working diligently to take command of their lives, and improve the circumstances of their families. The session covers finance and credit information, and is presented several times per month through the Non-profit organization, Attitudes & Attire.



The Transition Companies, LLC

• Managing Director, Business Development

  • 2010 - 2010

  The Transition Companies is a Mergers and Acquisition ("M&A") and consulting firm specializing in maximizing the value realized by the owners of privately-held companies when transitioning their business. Goals and Objectives included; .. Create and implement the use of Key Performance Indicator metrics .. Compile data for historical measurement of team success .. Create seminar presentation for delivery to target audience of prospective middle market clients .. Create reporting/tracking/measuring systems where none had existed previously .. Deliver sales presentations to prospective middle market clients via video conferencing Show less



FSCC

• Business Development Counselor

  • 2008 - 2009

  First Stone® Credit Counseling™ is the ONLY U.S. Treasury approved Consumer Advocate Credit Counselor and Credit File Restoration Service in America. First Stone® has been reversing negative credit file information as well as restoring good credit information for more than eighteen years. The mission at First Stone® is developing new business and marketing, by being of assistance to those who have “less than desirable” credit, or those unable to reach their personal financial goals because of negative information on their credit files. First Stone is committed to helping the world, one consumer at a time. Show less



Bank of America

• United States
• Banking
• 700 & Above Employee

• Vice President Business Banking

  • Oct 2006 - Dec 2007

  Working in a team environment I managed a portfilio of clients in association with partners in treasury management, international trade, leasing, premier banking and merchant services (among many others). My primary responsibility was acquisition of new relationships and assisting my clients in execution on their key growth strategies, such as: accelerating cash flow to lower expenses and optimize investment returns, creating working capital for growth and expansion, and reducing the anxiety of short or long range succession planning. Show less



Vertex Financial Inc.

• United States
• Financial Services
• 1 - 100 Employee

• Business Development Officer

  • 2004 - 2005

  Vertex Financial provides accounts receivable factoring, sometimes also referred to as; asset based lending, invoice factoring, receivable financing and AR factoring. The firm specializes in the following Industries: Construction, Manufacturing, Oil and Gas, Temporary Staffing Firms etc. Accomplishments: • Developed and delivered trade show exhibit for key Minority Development Conference, The Dallas Regional - Minority Enterprise Development (MED) Week • Closed more than $8.9 million in funding for clients including; $7.8MM for Paper Converter, $600K for Cash Register Repair Company, $400K Factoring facility for Electrical Contractor • Developed marketing collateral including; fliers, slicks, brochures and educational papers • Created trade show exhibit property, including graphic design concept Show less



Nokia

• Finland
• Telecommunications
• 700 & Above Employee

• Senior Manager, Corporate Marketing

  • 1999 - 2003

  Responsible for developing company's product launch program and it's subsequent North American implementation. Instrumental in the world-wide deployment of this program, responsible for standardization of all marketing collateral within North America. Assisted in establishing global collateral standards, and their subsequent implementation. Product Management and Development Developed the company's Quarterly Product Launch Program, including design and implementation of program. Created cross-functional review committee involving: CTO, Op, Sales, Marketing, Legal, Business Divisions. Worked with office of CTO to create the Product Life Cycle Decision Review Process, incorporating product launch. Participated in global committee of the CTO office to discern the official manufacturing stages of the product life cycle and how they related to GTM strategy. Global Standardization of Marketing Collateral Formed and chaired collateral committee comprised of all North American stakeholders, to develop collateral typology and ensure consistency of materials across business units/divisions. Created collateral standards for North America for all literature types. Initiated formation of global committee, for development and implementation of global standards. Created the editorial and graphic design (layout) guidelines for each item of collateral. Show less



Verizon Business

• United States
• IT Services and IT Consulting
• 700 & Above Employee

• Marketing Manager III

  • 1994 - 1999

  Responsible for planning and execution of trade shows for Business Markets, collateral creation, booth planning and design, staff training and management, lead generation. Managed $1.6M budget. Created field communications strategy resulting in more effective training of sales force. Coordinated all data product efforts for quarterly company-wide new product launches, including the creation of new collateral and coordination of field presentations. Developed and edited advertising collateral with Marketing Communications Department and product marketing, ensuring material consistency across product portfolio. Reviewed, edited and managed all materials across product portfolio on the intranet site. Show less