Mazen Alawar
VP, Head of Marketing at Cosm- Claim this Profile
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Bio
Kelley Purcell
I truly consider it a privilege to be able to call Mazen a colleague and a friend. As a colleague I’ve learned a tremendous amount from him in his areas of expertise – Marketing, Audience Development, Brand Management, and more. I’ve appreciated his insight and ability to help me see the bigger picture when it comes to the members that we serve. As a global citizen, he has helped me grow in my understanding of the global marketplace. He is also incredibly creative. I love involving Mazen in brainstorming sessions because I know great ideas and concepts will emerge! His eye for brand management is incredibly keen. He has truly been a valuable asset to the Recording Academy from my perspective. As a friend, he is a great listener and has offered me awesome insight in a myriad of areas.
Daryl Friedman
Mazen is a highly skilled and creative marketing pro. I can always rely on him to think outside the box with interesting ideas on branding, marketing, social media, creative design and much more. Among his accomplishments: -Modernized the Academy's approach to marketing and created a new, integrated department in support of your work. Successfully updated standards across the board (debatable but still..) -Was able to improve several processes from email to social media to approach to branding -Created first members journeys for our organziation A real pro.
Kelley Purcell
I truly consider it a privilege to be able to call Mazen a colleague and a friend. As a colleague I’ve learned a tremendous amount from him in his areas of expertise – Marketing, Audience Development, Brand Management, and more. I’ve appreciated his insight and ability to help me see the bigger picture when it comes to the members that we serve. As a global citizen, he has helped me grow in my understanding of the global marketplace. He is also incredibly creative. I love involving Mazen in brainstorming sessions because I know great ideas and concepts will emerge! His eye for brand management is incredibly keen. He has truly been a valuable asset to the Recording Academy from my perspective. As a friend, he is a great listener and has offered me awesome insight in a myriad of areas.
Daryl Friedman
Mazen is a highly skilled and creative marketing pro. I can always rely on him to think outside the box with interesting ideas on branding, marketing, social media, creative design and much more. Among his accomplishments: -Modernized the Academy's approach to marketing and created a new, integrated department in support of your work. Successfully updated standards across the board (debatable but still..) -Was able to improve several processes from email to social media to approach to branding -Created first members journeys for our organziation A real pro.
Kelley Purcell
I truly consider it a privilege to be able to call Mazen a colleague and a friend. As a colleague I’ve learned a tremendous amount from him in his areas of expertise – Marketing, Audience Development, Brand Management, and more. I’ve appreciated his insight and ability to help me see the bigger picture when it comes to the members that we serve. As a global citizen, he has helped me grow in my understanding of the global marketplace. He is also incredibly creative. I love involving Mazen in brainstorming sessions because I know great ideas and concepts will emerge! His eye for brand management is incredibly keen. He has truly been a valuable asset to the Recording Academy from my perspective. As a friend, he is a great listener and has offered me awesome insight in a myriad of areas.
Daryl Friedman
Mazen is a highly skilled and creative marketing pro. I can always rely on him to think outside the box with interesting ideas on branding, marketing, social media, creative design and much more. Among his accomplishments: -Modernized the Academy's approach to marketing and created a new, integrated department in support of your work. Successfully updated standards across the board (debatable but still..) -Was able to improve several processes from email to social media to approach to branding -Created first members journeys for our organziation A real pro.
Kelley Purcell
I truly consider it a privilege to be able to call Mazen a colleague and a friend. As a colleague I’ve learned a tremendous amount from him in his areas of expertise – Marketing, Audience Development, Brand Management, and more. I’ve appreciated his insight and ability to help me see the bigger picture when it comes to the members that we serve. As a global citizen, he has helped me grow in my understanding of the global marketplace. He is also incredibly creative. I love involving Mazen in brainstorming sessions because I know great ideas and concepts will emerge! His eye for brand management is incredibly keen. He has truly been a valuable asset to the Recording Academy from my perspective. As a friend, he is a great listener and has offered me awesome insight in a myriad of areas.
Daryl Friedman
Mazen is a highly skilled and creative marketing pro. I can always rely on him to think outside the box with interesting ideas on branding, marketing, social media, creative design and much more. Among his accomplishments: -Modernized the Academy's approach to marketing and created a new, integrated department in support of your work. Successfully updated standards across the board (debatable but still..) -Was able to improve several processes from email to social media to approach to branding -Created first members journeys for our organziation A real pro.
Experience
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Cosm
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United States
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Entertainment Providers
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100 - 200 Employee
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VP, Head of Marketing
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Feb 2022 - Present
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