Experience

Houston Public Media

• United States
• Broadcast Media Production and Distribution
• 1 - 100 Employee

• Director of Creative Services

  • Nov 2021 - Present

  Responsible for maintaining company brand and visual identity. Continuously looking for ways to reach more members of the Greater Houston community. Oversees team of designers, producers, directors, editors, writers, and more.

• Creative Services Manager

  • Jun 2018 - Nov 2021

  Demonstrated ability in leading creative and marketing initiatives with various teams across the organization by integrating strategic approach for brand consistency and market impact Communicate purpose and plan of projects so that cross-functional teams can prioritize and share the lift needed to meet unexpected opportunities and deadlines Set strategic direction of Creative Services and Marketing team, including development of creative assets for multiple… Show more Demonstrated ability in leading creative and marketing initiatives with various teams across the organization by integrating strategic approach for brand consistency and market impact Communicate purpose and plan of projects so that cross-functional teams can prioritize and share the lift needed to meet unexpected opportunities and deadlines Set strategic direction of Creative Services and Marketing team, including development of creative assets for multiple departments Collaborative leader in partnering with executive team, station leaders, and peers, providing direction to enterprise-wide projects by working as a trusted thought partner Strong leadership qualities in team development and motivation, including running multiple weekly meetings with representation from multiple departments Oversee graphics creation on various fundraising campaigns and membership drives for brand consistency Oversee development of a wide range of creative and marketing assets for Houston Public Media brand and initiatives Set metrics for strategic marketing efforts in order to analyze effectiveness for future initiatives Utilize opportunities to several upcoming and existing on-air and digital content for different Houston Public Media channels for broader reach and capitalized on by Advancement for showcasing value to our members

• Senior Producer, Creative Services

  • Aug 2014 - Jun 2018



XI Media Productions

• Austin, TX

• Director, Shooter, Editor

  • 2010 - Aug 2014

  Director/Editor/Shooter for a company specializing in live event streaming, specifically live music events. We have a vast client base including NPR, Rolling Stone, Converse, Cornerstone Promotions, and Fader. We travel the country providing high quality, end-to-end productions across multiple formats. Director/Editor/Shooter for a company specializing in live event streaming, specifically live music events. We have a vast client base including NPR, Rolling Stone, Converse, Cornerstone Promotions, and Fader. We travel the country providing high quality, end-to-end productions across multiple formats.



KHOU 11

• United States
• Broadcast Media Production and Distribution
• 100 - 200 Employee

• Producer/Director

  • Mar 2009 - Mar 2013

  Primary responsibilities include directing Great Day Houston, a live talk and variety show that airs on KHOU-TV Channel 11. Also direct and/or TD newscasts on a fill-in basis. Other responsibilities include the editing of show promotions, live-to-tape productions, and other in-show segments and features using Avid editing software. Main equipment/software utilized includes, but is not limited to, Kayak HD Video Production Switcher, Avid iNEWS Computer System, Sony NewsBase video… Show more Primary responsibilities include directing Great Day Houston, a live talk and variety show that airs on KHOU-TV Channel 11. Also direct and/or TD newscasts on a fill-in basis. Other responsibilities include the editing of show promotions, live-to-tape productions, and other in-show segments and features using Avid editing software. Main equipment/software utilized includes, but is not limited to, Kayak HD Video Production Switcher, Avid iNEWS Computer System, Sony NewsBase video server, Viz Trio character generator and Grass Valley Trinix routing switchers. Show less Primary responsibilities include directing Great Day Houston, a live talk and variety show that airs on KHOU-TV Channel 11. Also direct and/or TD newscasts on a fill-in basis. Other responsibilities include the editing of show promotions, live-to-tape productions, and other in-show segments and features using Avid editing software. Main equipment/software utilized includes, but is not limited to, Kayak HD Video Production Switcher, Avid iNEWS Computer System, Sony NewsBase video… Show more Primary responsibilities include directing Great Day Houston, a live talk and variety show that airs on KHOU-TV Channel 11. Also direct and/or TD newscasts on a fill-in basis. Other responsibilities include the editing of show promotions, live-to-tape productions, and other in-show segments and features using Avid editing software. Main equipment/software utilized includes, but is not limited to, Kayak HD Video Production Switcher, Avid iNEWS Computer System, Sony NewsBase video server, Viz Trio character generator and Grass Valley Trinix routing switchers. Show less



Gray Television

• Broadcast Media Production and Distribution
• 700 & Above Employee

• Director

  • May 2002 - Mar 2009

  Primary responsibilities included the calling and punching of live newscasts on a Sony DVS-7350 video production switcher. Special projects included directing Aggie Gameday, an award winning, fast-paced, graphically intensive sports program highlighting Aggie Football and directing local broadcasts of the MDA Jerry Lewis Telethon. Other special projects included the shooting and editing of New 3 In Depth, a half hour special covering the reports aired during sweeps… Show more Primary responsibilities included the calling and punching of live newscasts on a Sony DVS-7350 video production switcher. Special projects included directing Aggie Gameday, an award winning, fast-paced, graphically intensive sports program highlighting Aggie Football and directing local broadcasts of the MDA Jerry Lewis Telethon. Other special projects included the shooting and editing of New 3 In Depth, a half hour special covering the reports aired during sweeps periods. Extensive use of Adobe Photoshop and Final Cut Pro in the creation of graphics for newscasts and special projects, in addition to commercial production, creative services, and web-based projects. Show less Primary responsibilities included the calling and punching of live newscasts on a Sony DVS-7350 video production switcher. Special projects included directing Aggie Gameday, an award winning, fast-paced, graphically intensive sports program highlighting Aggie Football and directing local broadcasts of the MDA Jerry Lewis Telethon. Other special projects included the shooting and editing of New 3 In Depth, a half hour special covering the reports aired during sweeps… Show more Primary responsibilities included the calling and punching of live newscasts on a Sony DVS-7350 video production switcher. Special projects included directing Aggie Gameday, an award winning, fast-paced, graphically intensive sports program highlighting Aggie Football and directing local broadcasts of the MDA Jerry Lewis Telethon. Other special projects included the shooting and editing of New 3 In Depth, a half hour special covering the reports aired during sweeps periods. Extensive use of Adobe Photoshop and Final Cut Pro in the creation of graphics for newscasts and special projects, in addition to commercial production, creative services, and web-based projects. Show less