Shalini Bera

Senior Marketing Manager at Incor Group
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Contact Information
us****@****om
(386) 825-5501
Location
Greater Hyderabad Area, IN

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Experience

    • India
    • Executive Offices
    • 100 - 200 Employee
    • Senior Marketing Manager
      • Jun 2022 - Present

    • India
    • Pharmaceutical Manufacturing
    • 1 - 100 Employee
    • Brand and Digital Marketing Manager
      • Aug 2020 - Jun 2022

  • Freelance, self-employed
    • Hyderabad Area, India
    • Digital Marketing Consultant for Real Estate Developer & Handcrafted apparels - Ecommerce
      • Oct 2019 - Aug 2020

      → Developing digital marketing strategy for projects, theme & Brand → Website & Ecommerce site management → Leads generation campaigns on various platforms such as google ads & Facebook all platform → Email campaign to all user base of company → SEO → Multi-channel Digital Content Strategy & Management → Specific project, theme promotion on other real estate and apparel sites & Social Media Promotions → Influencer campaign → Overall responsible of revenue generation through digital campaigns Show less

    • United Arab Emirates
    • Retail
    • 700 & Above Employee
    • Marketing and Communication Manager
      • Jul 2017 - Oct 2019

    • India
    • Hospitals and Health Care
    • 700 & Above Employee
    • Brand Manager
      • Aug 2014 - Jul 2017

      Key Responsibilities Handled→ Developing the marketing , Brand Plan → Developing the marketing , Brand , product plan and strategy building for corporate outreach program , Loyalty program → Interact with cross- functional teams to execute the marketing , brand management plan→ Briefing Creative , PR , Event , Online agencies for new projects→ Financial analysis, negotiation with agencies on new projects and obtaining cost approvals from management→ Media Buying → Vendor Management→ Content Management→ Review brand , campaign performance and meet volume , Response projections → Manage qualitative and quantitative market research→ Sales and Trend analysis→ Developing packaging and merchandising displays and promotional plans to support new and existing products. Show less

    • Assistant Manager - Branding
      • Jul 2012 - Aug 2014

      Brand development, web site traffic growth,social media marketing, web site UI and advertising revenue. Developed brand strategy.Media Buying, Vendor management.

    • India
    • Hospitals and Health Care
    • 700 & Above Employee
    • Assistant Brand Manager
      • Mar 2011 - Jul 2012

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