Shalini Bera
Senior Marketing Manager at Incor Group- Claim this Profile
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Bio
Experience
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Incor Group
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India
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Executive Offices
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100 - 200 Employee
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Senior Marketing Manager
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Jun 2022 - Present
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SARVOTHAM CARE LIMITED
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India
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Pharmaceutical Manufacturing
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1 - 100 Employee
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Brand and Digital Marketing Manager
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Aug 2020 - Jun 2022
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Freelance, self-employed
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Hyderabad Area, India
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Digital Marketing Consultant for Real Estate Developer & Handcrafted apparels - Ecommerce
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Oct 2019 - Aug 2020
→ Developing digital marketing strategy for projects, theme & Brand → Website & Ecommerce site management → Leads generation campaigns on various platforms such as google ads & Facebook all platform → Email campaign to all user base of company → SEO → Multi-channel Digital Content Strategy & Management → Specific project, theme promotion on other real estate and apparel sites & Social Media Promotions → Influencer campaign → Overall responsible of revenue generation through digital campaigns Show less
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Landmark Group
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United Arab Emirates
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Retail
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700 & Above Employee
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Marketing and Communication Manager
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Jul 2017 - Oct 2019
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Apollo Health and Lifestyle Limited
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India
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Hospitals and Health Care
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700 & Above Employee
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Brand Manager
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Aug 2014 - Jul 2017
Key Responsibilities Handled→ Developing the marketing , Brand Plan → Developing the marketing , Brand , product plan and strategy building for corporate outreach program , Loyalty program → Interact with cross- functional teams to execute the marketing , brand management plan→ Briefing Creative , PR , Event , Online agencies for new projects→ Financial analysis, negotiation with agencies on new projects and obtaining cost approvals from management→ Media Buying → Vendor Management→ Content Management→ Review brand , campaign performance and meet volume , Response projections → Manage qualitative and quantitative market research→ Sales and Trend analysis→ Developing packaging and merchandising displays and promotional plans to support new and existing products. Show less
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Assistant Manager - Branding
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Jul 2012 - Aug 2014
Brand development, web site traffic growth,social media marketing, web site UI and advertising revenue. Developed brand strategy.Media Buying, Vendor management.
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Yashoda Hospitals
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India
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Hospitals and Health Care
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700 & Above Employee
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Assistant Brand Manager
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Mar 2011 - Jul 2012
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