Experience

Knightsbridge Park

• United States
• Real Estate
• 1 - 100 Employee

• Creative Account Manager

  • Oct 2022 - Present



Hill Holliday

• United States
• Advertising Services
• 200 - 300 Employee

• Account Executive

  • Apr 2021 - Oct 2022

  - Champions day-to-day relationships with four separate external client teams by upholding consistent communication via email, leading three client status meetings each week, and providing detailed and succinct meeting recaps- Project manages up to six projects simultaneously within an internal cross-functional team by leading two internal weekly status meetings, overseeing project timelines, routing advertising creative, and organizing meeting times and schedules- Leads the development and execution of various advertising activations including website updates, brochures, and emails- Participates in yearly staffing/scoping discussions, as well as weekly client finance reviews and timesheet compliance checks- Successfully supported Hill Holliday Health new business team to win 2-round strategy pitch that expanded agency portfolio

• Associate Account Executive

  • Jul 2019 - Apr 2021

  - Owned highly detailed healthcare submission process for three brands simultaneously with up to five submissions per week- Supported the development and execution of various advertising activations including website updates, print magazine ads, digital events, digital banners, and video productions- Strategized during business planning and creative brainstorming sessions to produce ideas that solved strategic client goals- Created comprehensive competitive audits and case studies for Hill Holliday Health clients and new business pitches- Trained six new employees on healthcare advertising submission software



4A's

• United States
• Advertising Services
• 100 - 200 Employee

• Nominee and Participant - 4A’s Institute of Advanced Advertising Studies

  • Feb 2021 - May 2021

  - Elected by Hill Holliday to compete against other top agency talent across New England in a rigorous, four-month program - Pitched a holistic consumer-focused marketing solution to a mid-stage spirit company with strategy and positioning, an innovative creative campaign/concepts, and a thoughtful media execution and measurement plan - Engaged in training sessions focused on presentation skills, strategic planning, earned media and creative ideation - Successfully communicated and collaborated with a team of six in a fully remote/virtual environment



TNH Ad Agency

• United States
• Advertising Services
• 1 - 100 Employee

• Associate Strategy Director

  • Jan 2017 - May 2019

  - Managed the strategic team on the Vermont Tourism and Meals on Wheels accounts- Created project plans and lead team meetings to give timely status reports to other account leaders - Oversaw a full brand audit of Vermont Tourism website and social media channels- Awarded best strategy in the agency for Spring 2017

• Participant - TNH Greenhouse Program

  • Aug 2016 - Dec 2016

  - Participated in the TNH "Greenhouse" program- Executed a sample creative pitch for FitBit in semester-long group project to learn the basics of how to create an advertising campaign



Alpha Xi Delta

• Non-profit Organizations
• 300 - 400 Employee

• Finance Director

  • Nov 2017 - Dec 2018

  - Managed all cash operations for Alpha Xi Delta Eta chapter - Operated under a realistic budget, kept accurate records, issued billing, and paid chapter accounts - Managed all cash operations for Alpha Xi Delta Eta chapter - Operated under a realistic budget, kept accurate records, issued billing, and paid chapter accounts



The Michaels Organization

• Syracuse, New York Area

• Leasing Specialist

  • Jan 2018 - Sep 2018



Anthem Worldwide

• New York, New York, United States

• Strategy Intern

  • May 2018 - Aug 2018

  - Audited consumer and category landscapes to guide strategic positioning, product innovations, and creative briefs for four packaging design rebrands in the Consumer Packaged Goods (CPG) category, including a non-profit pro-bono client - Designed, managed, and reported on in-person qualitative consumer research across nationwide markets for two CPG brands - Attended the 2018 New York Fancy Food Show and presented a report on upcoming trends in the CPG category - Audited consumer and category landscapes to guide strategic positioning, product innovations, and creative briefs for four packaging design rebrands in the Consumer Packaged Goods (CPG) category, including a non-profit pro-bono client - Designed, managed, and reported on in-person qualitative consumer research across nationwide markets for two CPG brands - Attended the 2018 New York Fancy Food Show and presented a report on upcoming trends in the CPG category



Sigma Group

• Advertising Services
• 1 - 100 Employee

• Account Management Intern

  • Jun 2017 - Aug 2017

  - Edited proofs, information sheets and promotional materials for advertisements and sizzle videos for B2B electronics client - Researched key competitors and provided weekly competitive highlights to keep team up to date on the mobile phone market - Developed a start-to-finish advertising campaign with intern team for a well-known CPG brand expanding into the male-care space and pitched the finished project to the client in an in-person presentation - Edited proofs, information sheets and promotional materials for advertisements and sizzle videos for B2B electronics client - Researched key competitors and provided weekly competitive highlights to keep team up to date on the mobile phone market - Developed a start-to-finish advertising campaign with intern team for a well-known CPG brand expanding into the male-care space and pitched the finished project to the client in an in-person presentation



Syracuse University - Martin J. Whitman School of Management

• United States
• Higher Education
• 100 - 200 Employee

• Peer Mentor

  • May 2016 - May 2017

  - Guided five Freshman students through their first semester of college by providing leadership and academic coaching during their semester-long business project - Provided advice on class scheduling, time management, and study skills - Submitted tracking forms detailing student progress after each meeting - Guided five Freshman students through their first semester of college by providing leadership and academic coaching during their semester-long business project - Provided advice on class scheduling, time management, and study skills - Submitted tracking forms detailing student progress after each meeting



Syracuse Hillel

• United States
• Religious Institutions
• 1 - 100 Employee

• Peer Network Engagement Intern

  • May 2016 - 2017

  - Organized a network of 60 peers designed to foster engagement in co-curricular campus life and developed strategies to create smaller, interest-based networks for sustained involvement - Cultivated relationships with this diverse network of 60 to activate student involvement in social justice, professional development, and politics - Developed and refined skills in effective communication, coaching, networking, time management, and budgeting through participation in a year-long professional development program and internship



Mahwah Township Summer Recreation Department

• Mahwah, New Jersey, United States

• Summer Camp Counselor

  • Jun 2012 - Jul 2016

  - Responsible for the health and well-being of 20 incoming first grade students - Created innovative, fun, and engaging activities for campers to enrich their experience - Delegated responsibilities between counselors and counselors-in-training - Responsible for the health and well-being of 20 incoming first grade students - Created innovative, fun, and engaging activities for campers to enrich their experience - Delegated responsibilities between counselors and counselors-in-training