Marketing Specialist

• Nov 2021 - Present

Customer Service Representative

• Dec 2018 - Present

Senior Customer Service Representative

• Jun 2019 - Nov 2021

Freelance Video Marketing Strategist and Digital Content Creator

• Jan 2015 - Present

I worked with many brands during my career, including UBM Fashion and Liberty Fairs. The Rake Magazine and other names like Sciamat (Milan) and Antar Levar (US). My role and responsibilities as video editor include and are not limited to: • Brainstorm for video ideas, storyboarding, pitching, • Organize, rate and check raw footage against shots list. • Audio mixing/syncing. • Minor VFX and compositing (sky replacements, lens flares, minor matte painting, object… Show more I worked with many brands during my career, including UBM Fashion and Liberty Fairs. The Rake Magazine and other names like Sciamat (Milan) and Antar Levar (US). My role and responsibilities as video editor include and are not limited to: • Brainstorm for video ideas, storyboarding, pitching, • Organize, rate and check raw footage against shots list. • Audio mixing/syncing. • Minor VFX and compositing (sky replacements, lens flares, minor matte painting, object removals, keying). • Color correction and grading (coherent colors throughout the content, stylized correction for different moods). - Optimize timeframes, aspect ratio and encoding for different platforms Show less I worked with many brands during my career, including UBM Fashion and Liberty Fairs. The Rake Magazine and other names like Sciamat (Milan) and Antar Levar (US). My role and responsibilities as video editor include and are not limited to: • Brainstorm for video ideas, storyboarding, pitching, • Organize, rate and check raw footage against shots list. • Audio mixing/syncing. • Minor VFX and compositing (sky replacements, lens flares, minor matte painting, object… Show more I worked with many brands during my career, including UBM Fashion and Liberty Fairs. The Rake Magazine and other names like Sciamat (Milan) and Antar Levar (US). My role and responsibilities as video editor include and are not limited to: • Brainstorm for video ideas, storyboarding, pitching, • Organize, rate and check raw footage against shots list. • Audio mixing/syncing. • Minor VFX and compositing (sky replacements, lens flares, minor matte painting, object removals, keying). • Color correction and grading (coherent colors throughout the content, stylized correction for different moods). - Optimize timeframes, aspect ratio and encoding for different platforms Show less

Social Media Manager / Content Manager

• Jul 2017 - Nov 2017

Tasks: • Completely renovated the Instagram profile of the company. • Responsible for the image and relations of the company on Instagram. • Responsible for all the communications / announcements / content on the company social media. • Planned and managed all the content used on company Instagram account • Created original content (pictures, copywriting) coherent with the company image to advertise various company activities (events, sales, etc.) and products… Show more Tasks: • Completely renovated the Instagram profile of the company. • Responsible for the image and relations of the company on Instagram. • Responsible for all the communications / announcements / content on the company social media. • Planned and managed all the content used on company Instagram account • Created original content (pictures, copywriting) coherent with the company image to advertise various company activities (events, sales, etc.) and products. Comment on this experience: It was a very brief but intense experience. We increased our Instagram engagement by over 500% and gained over 1500 organic followers in less than 2 months by shifting to a more customer-centric content strategy. Show less Tasks: • Completely renovated the Instagram profile of the company. • Responsible for the image and relations of the company on Instagram. • Responsible for all the communications / announcements / content on the company social media. • Planned and managed all the content used on company Instagram account • Created original content (pictures, copywriting) coherent with the company image to advertise various company activities (events, sales, etc.) and products… Show more Tasks: • Completely renovated the Instagram profile of the company. • Responsible for the image and relations of the company on Instagram. • Responsible for all the communications / announcements / content on the company social media. • Planned and managed all the content used on company Instagram account • Created original content (pictures, copywriting) coherent with the company image to advertise various company activities (events, sales, etc.) and products. Comment on this experience: It was a very brief but intense experience. We increased our Instagram engagement by over 500% and gained over 1500 organic followers in less than 2 months by shifting to a more customer-centric content strategy. Show less

Social Media Manager / Customer Support (Internship)

• Dec 2016 - Mar 2017

Tasks: • Define audience personas. • Brainstorm and create ideas for content on their social media platforms. • Manage the content production. (Contact photographers, Video editing, Copywriting) • Create content based on meaningful stories in order to increase brand awareness, attract prospects, generate leads and retain customers. • Research the content market competition to find niche topics and new creative ideas and capitalize on them. •… Show more Tasks: • Define audience personas. • Brainstorm and create ideas for content on their social media platforms. • Manage the content production. (Contact photographers, Video editing, Copywriting) • Create content based on meaningful stories in order to increase brand awareness, attract prospects, generate leads and retain customers. • Research the content market competition to find niche topics and new creative ideas and capitalize on them. • Search for creative talent to outsource some of the content production. • Answered customer questions about products (fits, sizes, quality, availability) and general inquiries related to the buying cycle (prices, delivery). • Interacted with customers on a daily basis through comments and posts. • Managed customer profiles and leads using our CRM (HubSpot). • Research and monitor company’s social platforms with analytics tools (Instagram Insights, HootSuite, Google Analytics, HubSpot, SEMRush) to get insightful information about our customers and adjust our content strategy accordingly. Comment on this experience: It was my first professional experience and even if it was a local and small business, I learned a lot and had the chance to use my knowledge in a real practical professional environment. I also had a chance to learn some useful tools such as HubSpot, HootSuite and SEMRush Show less Tasks: • Define audience personas. • Brainstorm and create ideas for content on their social media platforms. • Manage the content production. (Contact photographers, Video editing, Copywriting) • Create content based on meaningful stories in order to increase brand awareness, attract prospects, generate leads and retain customers. • Research the content market competition to find niche topics and new creative ideas and capitalize on them. •… Show more Tasks: • Define audience personas. • Brainstorm and create ideas for content on their social media platforms. • Manage the content production. (Contact photographers, Video editing, Copywriting) • Create content based on meaningful stories in order to increase brand awareness, attract prospects, generate leads and retain customers. • Research the content market competition to find niche topics and new creative ideas and capitalize on them. • Search for creative talent to outsource some of the content production. • Answered customer questions about products (fits, sizes, quality, availability) and general inquiries related to the buying cycle (prices, delivery). • Interacted with customers on a daily basis through comments and posts. • Managed customer profiles and leads using our CRM (HubSpot). • Research and monitor company’s social platforms with analytics tools (Instagram Insights, HootSuite, Google Analytics, HubSpot, SEMRush) to get insightful information about our customers and adjust our content strategy accordingly. Comment on this experience: It was my first professional experience and even if it was a local and small business, I learned a lot and had the chance to use my knowledge in a real practical professional environment. I also had a chance to learn some useful tools such as HubSpot, HootSuite and SEMRush Show less