Madison Baum

Assistant Account Executive at Drumroll
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Contact Information
us****@****om
(386) 825-5501
Location
US
Languages
  • English Native or bilingual proficiency

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Bio

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Credentials

  • LinkedIn Learning - Mailchimp
    LinkedIn Learning ⋅ Course Certificate
    Dec, 2020
    - Nov, 2024
  • Google Analytics for Beginners
    Google
    Apr, 2020
    - Nov, 2024

Experience

  • Drumroll
    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Assistant Account Executive
      • Jul 2021 - Present

      As an Assistant Account Executive, I am responsible for managing and supporting the agency's day-to-day efforts with clients. I execute a wide range of creative assignments across various channels, including CRM, social media, and traditional advertising. I have developed a deep understanding of client businesses, brand guidelines, and nuances to deliver well-rounded, accurate creative. I work closely with Project Managers to translate client requests into meaningful briefs for creative teams. Clients: Amazon, Indeed

  • Denver Pub Crawl
    • United States
    • Events Services
    • 1 - 100 Employee
    • Marketing Intern
      • Jan 2021 - Jul 2021

      As a Marketing Intern, I was responsible for increasing brand awareness and driving results through various marketing initiatives. I achieved a significant increase in impressions for Denver Pub Crawl website and implemented a new SEO strategy for the company's website crawldenver.co. Additionally, I was responsible for creating a successful college brand ambassador program and managing social media content using Canva and Later.com. As a Marketing Intern, I was responsible for increasing brand awareness and driving results through various marketing initiatives. I achieved a significant increase in impressions for Denver Pub Crawl website and implemented a new SEO strategy for the company's website crawldenver.co. Additionally, I was responsible for creating a successful college brand ambassador program and managing social media content using Canva and Later.com.

  • The Pao App
    • United States
    • Travel Arrangements
    • 1 - 100 Employee
    • Content Marketing Intern
      • Sep 2020 - Nov 2020

      As a Content Marketing Intern, I played a key role in creating app content and interacting with users to increase engagement and retention. I also implemented growth hacking techniques to gain more loyal users. Additionally, I performed a social media audit to identify weaknesses in current marketing strategies and make recommendations for improvement. As a Content Marketing Intern, I played a key role in creating app content and interacting with users to increase engagement and retention. I also implemented growth hacking techniques to gain more loyal users. Additionally, I performed a social media audit to identify weaknesses in current marketing strategies and make recommendations for improvement.

  • Chef Ann Foundation
    • United States
    • Non-profit Organizations
    • 1 - 100 Employee
    • School Food Reform Intern
      • May 2020 - Aug 2020

      As an Intern, I was responsible for designing one-page information handouts and research report summaries for distribution to donors, board members, and the public. I also assisted in the transition to a new and more up-to-date website, using Craft CMS software, to increase site traffic and engagement for the foundation. Additionally, I managed program numbers in Excel spreadsheets to track the progress of the foundation and its goals. As an Intern, I was responsible for designing one-page information handouts and research report summaries for distribution to donors, board members, and the public. I also assisted in the transition to a new and more up-to-date website, using Craft CMS software, to increase site traffic and engagement for the foundation. Additionally, I managed program numbers in Excel spreadsheets to track the progress of the foundation and its goals.

Education

  • University of Colorado Boulder
    Bachelor of Science - BS, Advertising
  • University of Colorado Boulder
    Bachelor's degree, Strategic Communications - Advertising
    2017 - 2021
  • Universitat Autònoma de Barcelona
    Study Abroad, Spring Semester of Junior Year
    2020 - 2020
  • Newbury Park High School
    2013 - 2017

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