Monica Hare

Senior Consultant, Analytics at Adswerve, Inc.
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Contact Information
us****@****om
(386) 825-5501
Location
IN

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5.0

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Serdar Sanri

Monica's understanding of analytics integration and reporting is tremendous. While she was primarily responsible for integrating classic and universal analytics, she went over and above that to ensure that we incorporated world class features into our websites to support our clients' efforts in analytics and optimization. Her knowledge and expertise always stands out amongst others with in her team as well as company.

Ayasha Giarratana, M.S.

I had the pleasure of working alongside Monica at Miles. Monica is not only an expert in analytics, but also a team player, excellent communicator, and goes above and beyond on every task she is assigned.

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Credentials

  • Google Tag Manager Fundamentals
    Google
    Mar, 2022
    - Nov, 2024
  • Google Analytics Certification (GA4)
    Google
    Aug, 2022
    - Nov, 2024
  • Google Ads - Measurement Certification
    Google
    Oct, 2021
    - Nov, 2024
  • Google Analytics Individual Qualification
    Google
    Oct, 2021
    - Nov, 2024

Experience

    • United States
    • Advertising Services
    • 200 - 300 Employee
    • Senior Consultant, Analytics
      • Jun 2022 - Present

    • United States
    • Marketing Services
    • 300 - 400 Employee
    • Director Of Analytics
      • Feb 2022 - May 2022

      * Lead analytics team and use web analytics platforms to research user behavior and overall performance for client websites. I look for areas of opportunity to improve user experience on client sites and make recommendations to account teams to improve overall site performance based on internal and client goals. * Create comprehensive performance reports for more than 60 client websites for internal review and client review; help clients understand their site performance and audience behavior and help them reach their online goals. Review key performance indicators with clients and help them establish relevant goals for their site. *Engage clients in discussion of analytics reports and findings in report reviews.* Train account team members, sales staff and clients on using Google Analytics.* Collaborate with developer teams to set up analytics tracking implementations for client sites. Expertise in Google Analytics, Google Tag Manager and Google Data Studio as well as Microsoft products, experience with Big Query and Adobe Analytics.

    • Senior Digital Analyst
      • Feb 2014 - Feb 2022

      * Implement analytics tracking on client websites through developer collaboration and Google Tag Manager* Create and maintain comprehensive reporting of website performance for more than 60 clients and review those reports with account teams and clients to analyze user behavior and site performance for areas of opportunity.*Expertise in Google Analytics, Google Tag Manager, Google Data Studio and Microsoft products, with experience in Big Query, Google Search Console and Adobe Analytics.

    • Digital Analyst
      • Apr 2012 - Feb 2014

      * Review client sites using Google Analytics and Adobe Analytics to identify areas of opportunity in building and engaging the audience. Built comprehensive reports of client site performance for internal review and to help clients understand their site performance and help them reach their online goals. Review key performance indicators with clients and help them establish relevant goals for their site.* Established internal SEO guidelines for Miles that incorporate front-end and back-end integration.

    • Editor
      • Sep 2010 - May 2012

    • United States
    • Newspaper Publishing
    • 1 - 100 Employee
    • Editor and Web producer
      • Aug 2005 - Sep 2010

    • Sports copy editor
      • 2004 - 2005

    • Sports copy editor / page designer
      • 2002 - 2004

    • Sports copy editor / page designer
      • 2000 - 2002

Education

  • Ball State University
    B.S., Journalism -- Advertising

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