Rose Akoth
Product Marketing Associate at Wasoko- Claim this Profile
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Bio
Credentials
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Generative AI and Its Impact to Everyday Business
SkillsoftAug, 2023- Nov, 2024 -
Harnessing the Disruption of Generative AI
SkillsoftAug, 2023- Nov, 2024 -
Guiding the Analysis for Effective Data-driven Decision Making
SkillsoftJul, 2023- Nov, 2024 -
Excel: Conditional Formatting for Beginners
LinkedInOct, 2022- Nov, 2024 -
Excel: Dashboards for Beginners
LinkedInJun, 2022- Nov, 2024 -
Product Marketing Foundations
LinkedInJun, 2022- Nov, 2024 -
Business Etiquette: Phone, Email, and Text
LinkedInApr, 2022- Nov, 2024 -
Communication Foundations
LinkedInApr, 2022- Nov, 2024 -
Developing Your Emotional Intelligence
LinkedInApr, 2022- Nov, 2024 -
Giving and Receiving Feedback
LinkedInApr, 2022- Nov, 2024 -
How to Use LinkedIn Learning
LinkedInApr, 2022- Nov, 2024
Experience
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Wasoko
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Kenya
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Internet Marketplace Platforms
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400 - 500 Employee
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Product Marketing Associate
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Apr 2022 - Present
>Worked with the Sales department to roll out the Customer App and continuous improvement of the app recording up to 80% conversions > Executed multiple go-to-market product strategies that contributed to increased company revenue across markets in East Africa. >Conducted training and refresher training which led to better system use, increased productivity, and customer satisfaction. >Worked with the Sales department to roll out the Customer App and continuous improvement of the app recording up to 80% conversions > Executed multiple go-to-market product strategies that contributed to increased company revenue across markets in East Africa. >Conducted training and refresher training which led to better system use, increased productivity, and customer satisfaction.
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Text Book Centre Ltd
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Kenya
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Retail
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100 - 200 Employee
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Team Supervisor
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Mar 2022 - Apr 2022
>Analyzed sales goals, planned and executed daily/weekly workloads to deliver on store sales goals, guest engagement including merchandising, correct pricing, sales plan events, and promotions.>Modeled and practiced active selling techniques scenarios with the team to help them grow confidence in their selling capabilities.> Created inspiring visual moments to support seasonal trends.>Collaborated with management in addressing store needs (emergency, regulatory visits etc.) Show less
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Customer Service Representative
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Apr 2021 - Mar 2022
>Processed orders and different customer requests> Coordinated execution of planograms to maintain high visual standards.> Engage with customers to develop a deeper understanding of their needs.> Handled customer queries and escalated issues to management.
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Interactive Marketing Communications Ltd
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Kenya
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Advertising Services
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1 - 100 Employee
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Sales Team Lead
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Sep 2018 - Sep 2020
>Managed a team of 7 merchandisers in which 5 out of them surpassed their Sales target in August 2019 achieving 5.8M to the 10M sales achieved that month.> Increased sales by 20% by guiding distributors to focus on the must-have store-keeping units that would be in demand based on the trade level.>Successfully executed trade activations that improved sales by executing trade promotions and in-store activations
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Merchandiser
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May 2018 - Sep 2018
>Coordinated execution of planograms to maintain high visual merchandising standards.> Maximized sales by designing interactive and engaging displays.> Collected marketing intelligence, customer complaints, and needs so appropriate actions can be taken by development and marketing teams.> Worked closely with distributors to ensure consistent product availability on the shelf.
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Education
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2013 - 2017
Egerton University
Bachelor of Science - BS, Food Science -
2009 - 2012
Ngiya Girls National School
KCSE
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