Sourav Kar

Brand Manager at Honasa Consumer Pvt Ltd.
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Contact Information
us****@****om
(386) 825-5501
Location
Mumbai, Maharashtra, India, IN
Skills

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5.0

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Somdutt Sarkar

Sourav, in his tenure with Oddity was instrumental in helping us elevate the quality and efficiency of P&G's trial program. He has shown commendable understanding of the consumer and a practical approach towards design excellence. His micro insights and commitment towards delivery stand out. He would be a valuable addition to any marketing organization, I wish him success in his future assignments.

Nirmal Jain

Sourav is sincere, humble and hardworking. I always look for person with good attitude towards work and remain always approachable. Sourav possess both traits alongwith excellent analytical skill. This makes him invaluable asset for the team.

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Credentials

  • Marketing Attribution and Mix Modeling
    LinkedIn
    Nov, 2022
    - Nov, 2024
  • Account-Based Marketing Foundations
    LinkedIn
    Oct, 2022
    - Nov, 2024
  • Advanced Branding
    LinkedIn
    Oct, 2022
    - Nov, 2024
  • Building a Product from Scratch
    LinkedIn
    Oct, 2022
    - Nov, 2024
  • How to Write a Marketing Plan
    LinkedIn
    Oct, 2022
    - Nov, 2024
  • Brand Design Foundations
    LinkedIn
    Apr, 2022
    - Nov, 2024
  • INDUSTRYCreds™ Certification
    Kraftshala
    May, 2020
    - Nov, 2024
  • Brand Management: Aligning Business, Brand and Behaviour by London Business School
    Coursera
    Apr, 2020
    - Nov, 2024
  • Introduction to Psychology by Yale University
    Coursera
    Apr, 2020
    - Nov, 2024
  • Introduction to Personal Branding by University of Virginia
    Coursera
    Jul, 2019
    - Nov, 2024
  • Inbound Marketing
    HubSpot
    Jul, 2019
    - Nov, 2024
  • Google Analytics Individual Certification
    Google
    Jul, 2019
    - Nov, 2024

Experience

  • Honasa Consumer Ltd.
    • India
    • Personal Care Product Manufacturing
    • 300 - 400 Employee
    • Brand Manager
      • Dec 2022 - Present

  • Kachow!
    • India
    • Financial Services
    • 1 - 100 Employee
    • Assistant Manager Brand Marketing
      • Jun 2022 - Nov 2022

  • Infra.Market
    • India
    • Construction
    • 700 & Above Employee
    • Assistant Brand Manager
      • Jan 2022 - Jun 2022

  • Casio India
    • India
    • Computers and Electronics Manufacturing
    • 200 - 300 Employee
    • Management Trainee Marketing
      • Apr 2021 - Dec 2021

      | Marketing - Calculators & LP Category | - E2E ownership of platform wise social and digital marketing deliverables - Stakeholder management - external agencies, internal creative team and KOLs - Creative briefing, comms planning and content creation - Brand Communication - benchmarking and optimising output metrics | Marketing - Calculators & LP Category | - E2E ownership of platform wise social and digital marketing deliverables - Stakeholder management - external agencies, internal creative team and KOLs - Creative briefing, comms planning and content creation - Brand Communication - benchmarking and optimising output metrics

  • Emami Ltd
    • Consumer Goods
    • 700 & Above Employee
    • Summer Intern
      • May 2020 - Jun 2020

      | Modern Trade: Improving On-Shelf availability in Modern Trade Accounts across India employing automation | Identified the bottlenecks in the existing process chain and developed a loss bucket Developed lagging measures in form of automated alerts and mapped them to the responsibility matrix. | Modern Trade: Improving On-Shelf availability in Modern Trade Accounts across India employing automation | Identified the bottlenecks in the existing process chain and developed a loss bucket Developed lagging measures in form of automated alerts and mapped them to the responsibility matrix.

  • Oddity India
    • Mumbai, Maharashtra, India
    • Marketing Communications Intern
      • Feb 2019 - May 2019

      | Revamping Direct to Consumer House to house trial project | - Worked with P&G India’s trial team to help them step-change their mass reach trial programs via improved brand communication and efficient aids and POSM - Extensive on ground research, brainstorming, design, prototype development and vendor management were orchestrated for an effective national rollout | Revamping Direct to Consumer House to house trial project | - Worked with P&G India’s trial team to help them step-change their mass reach trial programs via improved brand communication and efficient aids and POSM - Extensive on ground research, brainstorming, design, prototype development and vendor management were orchestrated for an effective national rollout

  • Tata Consultancy Services
    • India
    • IT Services and IT Consulting
    • 700 & Above Employee
    • ASE
      • Mar 2016 - Oct 2017

      | TCS BanCS Securities Processing India | - Developed and maintained back-end application of stockbroking solutions for prestigious clients like HDFC Securities, Axis Securities and IDBI Capital. - Regular interactions with customers to understand and assess their needs. - Resolution of frequent troubleshooting in a timely and efficient manner. - Learnt the art of teamwork while working in diverse and dynamic teams across projects. Computer Language Worked in - SQL, Oracle PLSQL, HTML, VB.NET Show less

Education

  • Institute of Management Technology, Ghaziabad
    PGDM Marketing
    2019 - 2021
  • Jalpaiguri Government Engineering College
    Engineer’s Degree, Electrical Engineering

Community

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