Experience

Biocomposites

• United Kingdom
• Medical Equipment Manufacturing
• 100 - 200 Employee

• National Sales Director

  • Feb 2021 - Present



Convatec

• United Kingdom
• Medical Equipment Manufacturing
• 700 & Above Employee

• Associate Director Sales

  • Mar 2015 - Jun 2020

  Managed the UKI sales organisation for ConvaTec’s Advanced Woundcare portfolio and Infusion devices. Responsible for over £58m business through a team of 8 Regional Business Managers and the National Clinical Strategy Manager with second line management of over 60 employees. Led ConvaTec into market leadership in May 2015 maintaining 21% market share. Wound Business Unit Interim lead across 6 months working directly with the Leadership team. Increased ConvaTec’s penetration and Market Access within CCG (Clinical Commissioning Group) with Direct Purchase through 41 CCG schemes with an average ConvaTec market share of over 45% leading to revenue increases of over £4m in 4 years. Launched ConvaTec’s Negative Pressure Wound Therapy entry product Avelle and generated sales of over £1m. Launched ConvaMax™ super absorber into the UK market through Direct Purchase scheme with sales of over £200k in first 4 months and led the Aquacel Foam launch team with a revenue of £8m. Led on ConvaTec MIA and LSi (Medical Industry Accredited and Life Sciences Industry) credentialing requirements to ensure access to customers through approved training and identification of right to access and sell into Acute Trusts. Implemented the organisational restructure and Transformation of ConvaTec through its new Operating Model, ensuring a positive, trusting, outlook through engagement and communication with the sales organisation. Developed the sales management teams coaching, empowering, guiding, sharing knowledge to give outcomes that deliver and support career aspirations whilst enabling people to attain promotion. Company member for ABHI and SDMA, parliamentary lobbying and active participant on working group for latest Industry Code of Practice. Implemented new initiatives such as ‘First Contact Dressing’ during COVID-19 to provide equipment to District Nurses allowing them to operate in a safe environment Show less

• Regional Business Manager

  • Feb 2009 - Mar 2015

  AWC, Infusion, Continence and Critical Care portfolio responsibility First AQUACEL® Foam account won and has delivered over £4.5m to dateWon RBM of the year 2012, 111% of targetFirst continence contracts won in South West England



Absolute Corporate Branding Ltd

• Bath, England, United Kingdom

• Director

  • Nov 2006 - Feb 2009

  A branding company selling to large corporations as well as local schools and clubs. Largely an enabler to continue in business whilst my children were pre-school age. This offered a deeper understanding of the intricacies of business gaining a more strategic view along with the mundane processes that maintain any good business model A branding company selling to large corporations as well as local schools and clubs. Largely an enabler to continue in business whilst my children were pre-school age. This offered a deeper understanding of the intricacies of business gaining a more strategic view along with the mundane processes that maintain any good business model



Smith+Nephew

• United Kingdom
• Medical Equipment Manufacturing
• 700 & Above Employee

• Regional Manager

  • Mar 1994 - Feb 2005

  The varied roles allowed me to develop my management and coaching style. Salesperson of the Year in the first full year (1994) Field Sales Trainer offered experience in coaching & development of individuals and teams alike Successful Recruitment & retention of salespeople & clinical advisors and developing them to achieve and take promotion Regional sales results from 83% of target to 106.8% with the winning salesperson of the year being someone I recruited, coached and developed in 2003 Show less



Rothmans plc

• Salesperson

  • Mar 1987 - Mar 1994



Nestlé

• Switzerland
• Food and Beverage Services
• 700 & Above Employee

• Laboratory Technician

  • Aug 1985 - Mar 1987