Alma Flores
Digital Business Commercial Director at Grupo ABSA- Claim this Profile
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Español Native or bilingual proficiency
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Inglés Native or bilingual proficiency
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Bio
Jeanine de la Fuente
Working with Alma has always been enriching, she is very good at solving situations and is always willing to solve complex problems with a strategy and with confidence. She's a compelling communicator; possesses strong communication, leadership, and problem-solving skills. Alma has a customer-focused philosophy; she is just as good at developing strategic plans as at executing tactical marketing. It has been a pleasure to see how Alma has developed and shared her skills in brand awareness, business development, and best-in-class trade events, with a strong focus on achieving common goals.
Fabiola B.
Conozco a Alma desde hace muchos años, hemos trabajado juntas en diferentes proyectos y sin duda puedo decir que es una mujer creativa, dinámica, con visión en el negocio y con gran capacidad de liderazgo. Siempre es un placer colaborar con ella, no sólo por su trato sino por su visión de negocio y empatía. Con Alma siempre hay algo que aprender. Aprovecho este espacio para felicitarla por su labor y crecimiento en todos estos años.
Jeanine de la Fuente
Working with Alma has always been enriching, she is very good at solving situations and is always willing to solve complex problems with a strategy and with confidence. She's a compelling communicator; possesses strong communication, leadership, and problem-solving skills. Alma has a customer-focused philosophy; she is just as good at developing strategic plans as at executing tactical marketing. It has been a pleasure to see how Alma has developed and shared her skills in brand awareness, business development, and best-in-class trade events, with a strong focus on achieving common goals.
Fabiola B.
Conozco a Alma desde hace muchos años, hemos trabajado juntas en diferentes proyectos y sin duda puedo decir que es una mujer creativa, dinámica, con visión en el negocio y con gran capacidad de liderazgo. Siempre es un placer colaborar con ella, no sólo por su trato sino por su visión de negocio y empatía. Con Alma siempre hay algo que aprender. Aprovecho este espacio para felicitarla por su labor y crecimiento en todos estos años.
Jeanine de la Fuente
Working with Alma has always been enriching, she is very good at solving situations and is always willing to solve complex problems with a strategy and with confidence. She's a compelling communicator; possesses strong communication, leadership, and problem-solving skills. Alma has a customer-focused philosophy; she is just as good at developing strategic plans as at executing tactical marketing. It has been a pleasure to see how Alma has developed and shared her skills in brand awareness, business development, and best-in-class trade events, with a strong focus on achieving common goals.
Fabiola B.
Conozco a Alma desde hace muchos años, hemos trabajado juntas en diferentes proyectos y sin duda puedo decir que es una mujer creativa, dinámica, con visión en el negocio y con gran capacidad de liderazgo. Siempre es un placer colaborar con ella, no sólo por su trato sino por su visión de negocio y empatía. Con Alma siempre hay algo que aprender. Aprovecho este espacio para felicitarla por su labor y crecimiento en todos estos años.
Jeanine de la Fuente
Working with Alma has always been enriching, she is very good at solving situations and is always willing to solve complex problems with a strategy and with confidence. She's a compelling communicator; possesses strong communication, leadership, and problem-solving skills. Alma has a customer-focused philosophy; she is just as good at developing strategic plans as at executing tactical marketing. It has been a pleasure to see how Alma has developed and shared her skills in brand awareness, business development, and best-in-class trade events, with a strong focus on achieving common goals.
Fabiola B.
Conozco a Alma desde hace muchos años, hemos trabajado juntas en diferentes proyectos y sin duda puedo decir que es una mujer creativa, dinámica, con visión en el negocio y con gran capacidad de liderazgo. Siempre es un placer colaborar con ella, no sólo por su trato sino por su visión de negocio y empatía. Con Alma siempre hay algo que aprender. Aprovecho este espacio para felicitarla por su labor y crecimiento en todos estos años.
Experience
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ABSA Proveedor de Soluciones
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Mexico
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Wholesale
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100 - 200 Employee
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Digital Business Commercial Director
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Jan 2022 - Present
In my most recent role as a Digital Business Commercial Director, my aim is to gain exceptional records in:Leading sales growth by implementing strategic business models, e-commerce platforms, training / educational programmes, and several marketplaces; utilising IA for innovative content creation, high-end customer service, and sales forecasting for digital business development; sustaining cross-functional collaboration across stakeholders, business partners, and potential clients to direct business development; administering Omnichannel strategy creation and implementation to achieve targeted business objectives.Below are my notable accomplishments:• Succeeded in achieving annual sales quota in nine months and increased over 150% sales growth.• Led sales of over $500,000 by establishing highly functional e-commerce platform.• Maintained 35% cost reduction and optimised sales activities by launching ABSA's Omnichannel strategy and utilising digital media apps and chat bots. Show less
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Marketing Manager
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Mar 2011 - Dec 2021
As a Marketing Manager, I was responsible for:Overseeing sales and marketing operations by leading strategic plans and execution of tactical marketing; managing overall ABSA's digital media creation, brand awareness, business development, and best-in-class trading events; heading strategic planning and execution of key marketing operations with keen focus on achieving company goals.The following are my renowned contributions:• Maintained business success in aligned with growth strategies and targeted objectives by cultivating robust relationship between sales and marketing areas.• Amplified over 20% sales activities annually by leading operational teams and sales programmes.• Leveraged 75% increase in brand value by delivering competitive services and products as per clients' demands. Show less
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e-Commerce Manager
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2011 - 2013
My responsibilities are the following while performing as E-Commerce Manager:Administering e-commerce business by directing customer experience, customer order fulfillment, technology, and infrastructure plans; planning data-driven commercial insights and fostering key relationships with business partners to encourage online sales processes; improving social media sites in highly profitable platforms by creating effective frameworks.The following were my key contributions:• Steered online sales / business growth by launching three online stores for systems integrators, manufacturers, and electrical contractors.• Succeeded in implementing long-tail business model for electrical products.• Generated over $1,000,000 sales revenue by implementing e-commerce business strategies. Show less
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Total Ground Oficial
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Mexico
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Appliances, Electrical, and Electronics Manufacturing
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1 - 100 Employee
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Marketing Manager
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2009 - 2011
Event Marketing Event Marketing
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Education
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2013 - 2015
Tecnológico de Monterrey
Master's degree, Maestría en Comercio Electrónico -
1993 - 1994
Universidad Autónoma de Nuevo León
Master's degree, Economía -
1987 - 1991
Tecnológico de Monterrey
Bachelor's degree, Economía
Community
