Maëlle Baud

Head of Developer Ecosystem at RDX Works Ltd
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Contact Information
us****@****om
(386) 825-5501
Location
CH
Languages
  • English -
  • French -
  • German Limited working proficiency

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LinkedIn User

Maëlle has been my manager, but she also quickly became my mentor. I’ve been extremely lucky to find her at the beginning of my career. Maëlle cares like no one else. She puts her whole heart into what she’s doing, but most importantly, she knows how to motivate and inspire people around her. Thanks to Maëlle, I’ve fallen in love with my job. Maëlle is also one of these people that can come up with a solution to anything. She taught me more in a few months than I learned throughout my studies. She has great communication skills, highly developed empathy, creative spirit and analytical mind. Maëlle is a natural leader, and it's been a great pleasure to be on her team.

Estee Chaikin

I had the great pleasure of working with Maelle to create a strong foundation for Antler’s SEO, content and website strategy. She is a very structured, knowledgable and thorough marketing professional who goes above and beyond to deliver. Her enthusiastic nature is infectious and she is always on the ball especially when implementing and improving a SEO strategy across a distributed fast growing team. A very loyal and reliable colleague that I would recommend as a truly valuable asset for any startups growth marketing team.

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Credentials

  • Mental Health First Aider
    Mental Health First Aid (MHFA) England
    Mar, 2023
    - Nov, 2024
  • Private Equity and Venture Capital
    Università Bocconi
    Jun, 2020
    - Nov, 2024
  • IBM Blockchain Essentials
    IBM
    Oct, 2017
    - Nov, 2024
  • Google Analytics Certification
    Google
    May, 2017
    - Nov, 2024

Experience

    • United Kingdom
    • Financial Services
    • 1 - 100 Employee
    • Head of Developer Ecosystem
      • Jul 2022 - Present

    • Product Strategy Manager - Scrypto
      • May 2022 - Jul 2022

      Radix is the first layer 1 protocol specifically built to serve Decentralised Finance.Decentralized Finance (DeFi) is blockchain’s killer application: it leverages the power of public ledger assets like ETH, BTC and TUSD, and turns them into true financial products.Right now, the assets under management in Decentralised Finance are doubling every month, but so is the congestion and transaction fees on Ethereum.Radix delivers unparalleled DeFi scalability, build in co-operation with the world's leading computer science researchers, and delivering the tools and technology the ecosystem needs to bring in the next $250Bn to crypto.

    • Norway
    • Venture Capital and Private Equity Principals
    • Co-Founder
      • May 2021 - May 2022

      Angel investors syndicate and support for early-stage startups (strategy, go-to-market, fundraising). Angel investors syndicate and support for early-stage startups (strategy, go-to-market, fundraising).

    • Norway
    • Software Development
    • 1 - 100 Employee
    • Marketing Consultant
      • Dec 2021 - Apr 2022

    • Singapore
    • Venture Capital and Private Equity Principals
    • 700 & Above Employee
    • Marketing & Communication Manager, Norway
      • Aug 2019 - Apr 2021

  • LakeDiamond (Blockchain startup)
    • Lausanne, Vaud, Switzerland
    • Digital Marketing Manager
      • Dec 2018 - Mar 2019

      I joined LakeDiamond on a 3 months assignment during their fundraising campaign, my tasks were: ➜ Development of a marketing strategy for fundraising ➜ Content strategy and email marketing ➜ Social media marketing (Linkedin and Twitter) ➜ Production of key corporate documents for investors (White paper, business presentations, pitch deck) ➜ Merchandising About LakeDiamond: LakeDiamond is a global leader in the production and transformation of ultra-pure lab-grown diamonds for high-tech industrial applications. LakeDiamond brings together globally renowned and respected professionals with a proven track record in physics, industry, blockchain, marketing and finance. The company develops Chemical Micro-Wave Chemical Vapor Deposition (MCVD) reactors capable of growing the highest quality of diamonds. The qualities attained make the company’s ultra-pure lab-grown diamonds suitable for the most demanding applications, allowing LakeDiamond to pursue new exciting high-tech industrial applications such as micro-mechanical parts, laser power beaming, high power transistors and high-precision magnetometers.

    • Switzerland
    • Advertising Services
    • 1 - 100 Employee
    • Digital Marketing Specialist
      • Jan 2018 - Dec 2018

      My main tasks at Agence Trio included : ➜ Creation, implementation, and optimization of national digital marketing strategies for B2B and B2C clients ➜ SEA - Google Ads display, search, video and app ➜ SEO and content strategy ➜ Social media marketing - Facebook, Instagram, Twitter and Linkedin ➜ Emailing and CRM - Mailchimp and Hubspot ➜ Influencers and affiliate campaigns ➜ Project management - tool implementation for the whole agency ➜ Client presentations and workshops About Agence Trio: Founded in 1931, Agence Trio's know-how and professionalism are nationally recognized. Agence Trio works with both local and national clients, running marketing and communication campaigns in French, German and Italien to tackle the complexity of the Swiss market. "Toujours un coup d'avance" (always one step ahead), Trio's motto, reflects its passions for creativity and innovation keeping the agency among the best for over 85 years.

    • Switzerland
    • Financial Services
    • 100 - 200 Employee
    • Head of Digital Marketing
      • May 2017 - Dec 2017

      Being among the first collaborators to join Swissborg, I was in charge of the global branding and marketing strategy, as well as the ICO campaign including: ➜ Global digital marketing and social media strategy ➜ Project management ➜ Branding strategy ➜ Blogging and content strategy ➜ Content creation (white paper design, business plan, official announcements and articles) ➜ Email marketing ➜ SEO/SEA ➜ Offline marketing support ➜ Reporting ➜ Collaboration with service providers ➜ Graphic design (infographics, social media visuals, photography, video, flyers, divers prints)

    • Switzerland
    • Farming
    • 700 & Above Employee
    • Research and Development Collaborator
      • Jul 2010 - Jun 2017

      Working in the Research and Development department for Active Ingredients (AI), my main role was to assess the chemical processes in order to improve the final product quality, yield, and efficiency of the reactions. I also worked for the manufacturing support and safety departments. ➜ Project management ➜ Work independently or as part of a team ➜ Data processing, descriptive statistics, hypothesis testing and reporting ➜ Logical thinking, problem-solving, organization and planning ➜ Presenting results as well as technical points 2010 -2013 Huntsman Advanced Materials 2015 BASF Pharma 2015-2017 Syngenta

    • Photographer
      • Jan 2014 - May 2017

      As a photographer and filmmaker, I have taken part in several projects such as : ➜ "Urban distances" exhibition – Le Manoir in Martigny and la Casabaud, Switzerland ➜ "Toronto Clicks" collaborative exhibition – Toronto, Canada ➜ "Road to ruins" documentary project - Japan ➜ Cern Photowalk 2015 – Geneva, Switzerland As a photographer and filmmaker, I have taken part in several projects such as : ➜ "Urban distances" exhibition – Le Manoir in Martigny and la Casabaud, Switzerland ➜ "Toronto Clicks" collaborative exhibition – Toronto, Canada ➜ "Road to ruins" documentary project - Japan ➜ Cern Photowalk 2015 – Geneva, Switzerland

Education

  • SAWI
    Digital Strategy and Social Media Certificate, Digital Marketing
    2016 - 2017
  • freeCodeCamp
    Certificate, Web development
    2018 - 2018
  • edX
    Certificate, Blockchain for Business - An Introduction to Hyperledger Technologies
    2018 - 2018
  • University of California, Davis
    SEO Specialist, Marketing
    2016 - 2016
  • SAWI
    Marketing and Communication Diploma, Marketing
    2015 - 2016
  • CFPS Sion
    Professional Technical Maturity, Mathematics
    2012 - 2013
  • EIL - Monthey
    CFC, Chemistry
    2007 - 2010

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