⚡️Caroline Sparkes

Head of Marketing & Growth at Freeman EMEA
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Contact Information
us****@****om
(386) 825-5501
Location
UK

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Experience

    • United Kingdom
    • Events Services
    • 1 - 100 Employee
    • Head of Marketing & Growth
      • Jan 2023 - Present

    • United Kingdom
    • Advertising Services
    • Founder & Consultant CGO
      • Sep 2020 - Present

    • United Kingdom
    • Design
    • 100 - 200 Employee
    • Executive Director, Growth (Europe)
      • Nov 2021 - Dec 2022

      ustwo is a digital product studio that accelerates business through product led change. We imagine and launch products that create a positive impact on business, people and the world. Proud to be a B-Corp and employee owned. ustwo is a digital product studio that accelerates business through product led change. We imagine and launch products that create a positive impact on business, people and the world. Proud to be a B-Corp and employee owned.

    • United Kingdom
    • Entertainment Providers
    • 1 - 100 Employee
    • Chief Growth Officer
      • Sep 2020 - Dec 2021

      Free Turn is a total entertainment company offering consultancy, creativity, production, distribution and marketing to brands, platforms and IP owners. Creating brand-funded quality entertainment for progressive broadcasters and streaming platforms that captivates hard-to-reach audiences and creates new commercial models including revenue-driving IP for brands. Free Turn is a total entertainment company offering consultancy, creativity, production, distribution and marketing to brands, platforms and IP owners. Creating brand-funded quality entertainment for progressive broadcasters and streaming platforms that captivates hard-to-reach audiences and creates new commercial models including revenue-driving IP for brands.

    • United Kingdom
    • Advertising Services
    • 1 - 100 Employee
    • Growth Consultant
      • May 2021 - Nov 2021

      Strat House is a strategy and planning practice designed for brands today. Strat House is a strategy and planning practice designed for brands today.

    • United Kingdom
    • Advertising Services
    • 1 - 100 Employee
    • Head of Growth, Senior Leadership Team
      • Sep 2018 - Aug 2020

      Accountable for agency profile and business growth opportunities (proactive and organic) across UK & Nordics in line with the business 5 year strategic plan - across marketing communications, existing client relationships, new business opportunities and agency initiatives. (Mat leave April 2019-March 2020) Accountable for agency profile and business growth opportunities (proactive and organic) across UK & Nordics in line with the business 5 year strategic plan - across marketing communications, existing client relationships, new business opportunities and agency initiatives. (Mat leave April 2019-March 2020)

    • United Kingdom
    • Technology, Information and Internet
    • 1 - 100 Employee
    • Marketing & Communications Central Council Chair
      • Mar 2017 - Mar 2019

      Responsible for guiding BIMA organisation in its marketing efforts, setting direction and chairing industry committee to outline best marketing practice for BIMA Responsible for guiding BIMA organisation in its marketing efforts, setting direction and chairing industry committee to outline best marketing practice for BIMA

    • United Kingdom
    • Advertising Services
    • 100 - 200 Employee
    • Managing Partner
      • Jan 2018 - Aug 2018

      Responsible for Agency Growth: Creating UK growth plan and driving growth strategy across the business including new business, organic growth, brand refresh and marketing plan. Client Relationships: Across London agency and for five ‘Dare Inside’ teams. Responsible for client service excellence and client satisfaction across all clients. Responsible for Agency Growth: Creating UK growth plan and driving growth strategy across the business including new business, organic growth, brand refresh and marketing plan. Client Relationships: Across London agency and for five ‘Dare Inside’ teams. Responsible for client service excellence and client satisfaction across all clients.

    • Canada
    • Advertising Services
    • 700 & Above Employee
    • Director New Business Development
      • Sep 2014 - Nov 2017

      Responsible for business growth (new & with Omnicom partner agencies) & marketing communications across UK & EMEA. Role created post merger with Agency Republic & completion of Omnicom buyout of agency. Responsible for business growth (new & with Omnicom partner agencies) & marketing communications across UK & EMEA. Role created post merger with Agency Republic & completion of Omnicom buyout of agency.

    • United States
    • Design Services
    • 400 - 500 Employee
    • Business Development Director
      • Nov 2013 - Sep 2014

    • United States
    • Advertising Services
    • 700 & Above Employee
    • Business Development Director UK
      • Jul 2008 - Oct 2013

    • United Kingdom
    • Online Media
    • 1 - 100 Employee
    • New Business Director
      • Jul 2008 - May 2009

    • United Kingdom
    • Advertising Services
    • 700 & Above Employee
    • Pitch Doctor
      • Jun 2008 - Jul 2008

      Freelance Freelance

    • United Kingdom
    • Advertising Services
    • 1 - 100 Employee
    • New Business Director
      • Dec 2007 - May 2008

      Freelance Freelance

    • Advertising Services
    • 1 - 100 Employee
    • Head of New Business
      • Nov 2006 - Nov 2007

    • Advertising Services
    • 700 & Above Employee
    • New Business Director
      • Sep 2005 - Aug 2006

    • Advertising Services
    • 700 & Above Employee
    • Pitch Manager
      • Jul 2005 - Sep 2005

      Freelance Freelance

    • India
    • Advertising Services
    • 700 & Above Employee
    • New Business
      • May 2001 - Jul 2005

    • Account Manager / Director
      • Sep 2000 - May 2001

    • United States
    • Advertising Services
    • 700 & Above Employee
    • Account Executive / Manager
      • Sep 1998 - Sep 2000

Education

  • University of Birmingham
    Chemical Engineering
    1992 - 1995
  • Staffordshire University
    BAHons, Marketing
    1995 - 1998
  • Omnicom University
    Advanced Leadership Programm
    2016 -
  • IPA CIPS
    Diploma in Procurement
    2007 -
  • CAM
    Diploma Marketing
    2002 -

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