Experience

Poças

• Portugal
• Beverage Manufacturing
• 1 - 100 Employee

• Commercial Director

  • Sep 2022 - Present



Raclac S.A.

• Portugal
• Pharmaceutical Manufacturing
• 1 - 100 Employee

• Commercial Director

  • Sep 2021 - Present



SMPC

• Sales & Marketing Premium Consulting

  • 2019 - Present



SOJA DE PORTUGAL

• Portugal
• Food and Beverage Manufacturing
• 1 - 100 Employee

• Commercial Director

  • Jul 2017 - Dec 2020

  * Planning, development and implementation of commercial and marketing strategies, as well as business plans based on company targets and objectives with the main goal of supporting and accelerating growth at national and international level, always in direct collaboration with the Administration. * Tracking, measurement and analysis of commercial metrics using KPIs. * Management of expenditures, financial goals and budgets. * Management of the commercial, product and marketing teams. * Collaborate with and coordinate procurement, logistics, production and customer service teams. * Implementation and development of the disciplined sales execution with focus on CRM. * Direct management of the key customers. Show less



jp.group

• Portugal
• IT Services and IT Consulting
• 1 - 100 Employee

• Business Development Manager - Microsoft Licensing

  • Jan 2016 - Jun 2017

  * Business development between Microsoft, JP and the business partners, setting strategic goals to increase sales, partnership and customer engagement.* Defining and implementing the disciplined sales execution, marketing and communication, to support JP account managers, business partners and Microsoft.

• International Sales Manager

  • Aug 2014 - Jan 2016

  * International sales team leader for the education business unit.Definition and implementation of all the avaliable resources for market development in accordance with the companie's strategy and priorities.* Mymaga international brand manager, with main focus on marketing and communication, production, logistics, product and sales areas.

• Product and Brand Manager

  • Mar 2013 - Aug 2014

  Mymaga, Magalhães and Tsunami product and brand management:* Strategies and product roadmaps definition, pricing management and marketing campaigns implementation.* New products launching and EOL outflow: Product: coordination with the technical research and development department, field tests with customers and account managers, competition and market follow-up, marketing plans; Logistics: logistic actions and plannings; Marketing and Communication: online implementation, leaflets, argumentation cards and merchandising; Training: presentations and training to the account managers and business partners. Show less



Hilti Portugal

• Portugal
• Construction
• 100 - 200 Employee

• Área Sales Manager

  • Dec 2011 - Jan 2013

  Management of a team of account managers in the construction and civil engineering, using all the resources available for the development of the market according to the company's main priorities: Growth: customer engagement strategy; Differentiation: Fleet management implementation; Productivity: online sales, disciplined sales execution, CRM and SAP Mobile, cost management; People: People development.

• Product Manager

  • Oct 2009 - Jan 2012

  Drilling & demolition, diamond and laser business units management:-Strategies and roadmaps definition, marketing and communication implementation, pricing management and logistics planning.-Product lifecycle management: EOL and new products lauch: Product: Technical studies, field tests with customers and account managers, competition and market study and reviews, marketing plans; Logistics: Logistic actions, planning and pipeline definition; Marketing and Communication: Online implementation, catalog, leaflets, argumentation cards and merchandising; Training: Presentations and trainings to the company employees and customers. Show less

• CRM SAP Project Manager

  • Apr 2009 - Oct 2009

  CRM SAP Project Manager and implementation at Hilti Portugal.Redefinig the concept of disciplined sales execution with the implementation of CRM (Fix and Mobile). Sales and customer service trainings.

• Account Manager

  • Jan 2002 - Apr 2009

  Management of a customer portfolio focused on disciplined sales execution, customer engagement, margin and discount management, marketing and communication implementation, product penetration and market coverage.

• Marketing Intern

  • Oct 2000 - Dec 2001

  Support to the marketing department, with focus on marketing and product managers activities.