Overview

Zeno uses the basic principle of motion pictures: a sequence of still frames moves at a specific speed resulting in the appearance of animation. In Zeno’s case there is no mechanical projector, the viewer acts as the projector as he or she walks by. Zeno is film that works at pedestrian speeds. Zeno’s patented algorithm turns still images into interactive motion by slicing, rearranging and squeezing individual frames. Each viewer controls his or her individual experience. The entire visual is seen at the viewer’s individual pace and direction of motion. Zeno is a revolutionary new marketing medium. Zeno’s unique ability to captivate and engage pedestrians results in greater brand recall and retention.