Yellow Shoes draws on two decades of global experience in creative and leadership roles, across the corporate, consumer, social impact, FMCG and luxury sectors to focus on building identity and a coaching for business, brands and people. Working with brilliant people and people-led businesses and brands, Yellow Shoes uses a bespoke set of tools combined with science-based, story-telling techniques to elicit confidence, clarity and clout. Businesses: Most organisations subscribe to the belief that a common set of values can glue teams together, help retain good people and propel them to get the best results, yet Yellow Shoes like to offer an alternative view that also allows for the individuality and the diversity of thought that companies so crave. We aim to allow people to be themselves and also belong: BE/YOU BE/LONG. Brands: Based on 20 years of experience but with fresh perspectives and on-going learning, Yellow Shoes can provide authentic but edgy brand identity strategies, and ways to communicate them that put humanity at the heart. Beings: For women in business, or women creating their own business, we use a style of coaching & mentorship called Athenaship.* We're on a mission to help women generate power through a clear sense of identity, gain confidence in who they are and ensure they retain an 'excited contentment' with the way forward. There is so much data to support why women need this and no space to say it all here. More to come on this.... Pro Bonos: We work with a number of not-for-profits in an advisory and coaching capacity. A bit more info: A back catalogue of work we're proud of led to the accolades PRCA Leader of the Year and PR Week In-House Team of the Year along with numerous, award-winning marketing communications campaigns. As founder, I'm now a trained transformational coach, a qualified interior designer and working towards a masters in psychology. These lenses complement the academic and business qualifications I already hold.
