Overview

Most fitness nutrition is for bodybuilders. We are re-designing fitness nutrition for the rest of us. The everyday athletes. Launching 07.17.18. Launch products: Protein Joe: The all-in-one workout coffee. Made from natural ingredients. 20g of grass fed New Zealand whey protein, pure Colombian coffee and MCT oil, and 7x less sugar than a regular latte. To perk up your brain, fuel your muscles and burn fat. Yoga Flow: An effervescent tablet that turns any bottle of water into a yoga fitness drink. Containing essential electrolytes, ayurvedic herbs, green tea extract and 20x less sugar than your regular sports drink. Designed to hydrate, fuel focus and help muscle recovery.