Overview

Treadstone is a boutique consulting agency and growth partner. Treadstone’s core is in the intersection of brand building, marketing, sales, revenue generation and strategic partnerships. We have broad experience on strategic, tactical and operational roles in D2C, B2C and B2B. Both on international and regional scope. Our background covers several industries: E-commerce, media & broadcasting, igaming, digital entertainment, sport, FinTech, health services, digital marketing services, advertising & PR. You have a mission to accomplish? You are in a midst of a transition that requires professional support on interim basis? Let’s talk, discreetly. Like Treadstone agents do. Contact: Ville-Mikko Korkka, +358 50 320 2585, ville.korkka@gmail.com WHAT WE'VE DONE: * Scaled up a fast-growth company to multiple European markets * Designed and oversaw a company-wide brand, marketing and digital customer experience transformation including strategy, operations, digital platforms, software, agencies, vendors * Planned, launched and iterated digital services in regional and international markets * Set up a go-to-market for digital services with a differentiated brand portfolio * Created an industry-defining multi-channel marketing & sales program combining multiple industries and marketing & sales methods * Re-structured customer lifecycle marketing and data-driven multichannel customer retention. Combined customer journeys, products, customer segments, offerings and multiple marketing & sales channels * Lead strategy and operations of brand, marketing, customer acquisition & retention, customer experience, digital sales and B2B sales * Managed IP rights, strategic partnerships, client accounts, partnerships, vendors and service provider networks * Set up, launched and operated a regional service line as a part of global service infrastructure in collaboration with global and local stakeholders