Overview

Launched in 2003 as one of the few sports-focused public relations agencies to emerge in the explosive U.S. Latino marketing field, today Sportivo (derivative: sports and deportivo) helps both sports and lifestyle brands connect with the country’s largest minority group, with a sharp focus on the Latino male consumer and the futbolista. Partial current and former clients include: Nike, LAFC, Red Bull, Hurley, UFC, NBA, MLS, EA, Konami, Square Enix, Verizon, DC United. We are a privately held company based in Los Angeles. Mission: Provide clients with sweat equity, cultural insights and creativity to elevate and connect their brands and products with Latino consumers. Vision: To be the undisputed choice for brands looking to tap into the U.S. Latino community.