Overview

Significant Insights is a new global content platform for the market research industry, and is on a mission to make our sector more accessible by bringing our incredible people, their journeys, lessons, tips and inspiring stories to life. Significant Insights wants to help younger researchers develop their careers and open up the industry to all backgrounds, and to those that might not consider it. In short, the platform simply exists to profile and give a voice to senior researchers, and younger researchers on their way up, and to provide a channel for them impart their wisdom, so that new researchers, and those outside our industry can learn, grow, develop and find their ways to the top. Significant Insights Founder James Endersby, CEO of Opinium: “By creating a global platform where our young researchers from all backgrounds, those on their way up, and bright minds from outside the sector, are able to access the secrets to success currently bottled up inside the minds of our colleagues around the world, Significant Insights, is, I hope, creating a way for them to learn, grow, develop and find their way to the top.”